• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Design Strategies for Maximizing Total Data Quality

    Skills you'll gain: Data Quality, Data Integrity, Data Validation, Data Governance, Quality Assurance, Data Collection, Data Strategy, Data Preprocessing, Data Analysis, Verification And Validation, Design Strategies, Sampling (Statistics)

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Getting Started with Neo4J Enterprise on Google Cloud

    Skills you'll gain: Query Languages, Google Cloud Platform, NoSQL, Cloud Storage, Exploratory Data Analysis, Data Import/Export, Cloud Computing, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Branding Building Blocks: Craft a Compelling Moodboard

    Skills you'll gain: Brand Strategy, Presentations, Branding, Design Thinking, Style Guides, Marketing Strategies, Graphic and Visual Design, Adobe Illustrator, Adobe Photoshop, Target Audience, Color Theory, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Packaging Design: Redesign a Product for a Brand from A to Z

    Skills you'll gain: Packaging and Labeling, Competitive Analysis, Presentations, Product Design, Design Strategies, Design, Marketing Design, Adobe Illustrator, Graphic Design, Branding, Adobe Photoshop, Creative Thinking

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Создаем аккаунт для бизнеса в Twitter

    Skills you'll gain: Social Media, Social Media Management, Account Management, Business Planning, Customer Engagement, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Créer du contenu de sensibilisation pour Twitter avec Canva

    Skills you'll gain: Canva (Software), Graphic and Visual Design, Content Creation, Graphic Design, Social Media Marketing, Advertising

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    كيفية إنشاء قصة على الانستغرام باستخدام كانفا

    Skills you'll gain: Instagram, Canva (Software), Animations, Creative Design, Video Editing, Content Creation, Video Production

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Building Batch Pipelines in Cloud Data Fusion

    Skills you'll gain: Data Wrangling, Data Transformation, Data Pipelines, Extract, Transform, Load, Cloud Engineering, Google Cloud Platform, Data Integration, Cloud Development, Cloud-Based Integration, Data Analysis, Database Administration, Data Management

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Augmented Decision-Making for Business Leaders

    Skills you'll gain: AI Enablement, Business Leadership, Strategic Leadership, Data Ethics, Strategic Decision-Making, Responsible AI, Predictive Analytics, Business Strategy, Business Intelligence, Artificial Intelligence, Technical Communication, Culture Transformation, Risk Management, Ethical Standards And Conduct, Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Edureka

    Python and Statistics Foundations

    Skills you'll gain: Matplotlib, Data Visualization, Probability & Statistics, Plotly, Statistical Analysis, Data Visualization Software, Statistical Hypothesis Testing, Seaborn, Data Science, Programming Principles, Pandas (Python Package), Statistics, Descriptive Statistics, Data Analysis, NumPy, Probability Distribution, Exploratory Data Analysis, Python Programming

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    EDUCBA

    Developing Secure IoT Applications

    Skills you'll gain: Cloud Security, Internet Of Things, Network Security, Application Security, Security Engineering, Information Systems Security, Data Security, Cloud Services, Infrastructure Security, Cloud Computing, Application Design, Time Series Analysis and Forecasting, Encryption, Cryptography, Data Analysis, Identity and Access Management, Data Integrity, Authentications, Vulnerability Assessments

    4.9
    Rating, 4.9 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    First Steps in Python with Jupyter Notebooks

    Skills you'll gain: Git (Version Control System), Version Control, GitHub, Jupyter, Python Programming, Data Science, Generative AI, Development Environment, Computer Programming, Data Analysis

    Beginner · Course · 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics: know your customers
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics capstone project
meta marketing analytics
digital marketing analytics
text marketing analytics
1…341342343…401

In summary, here are 10 of our most popular marketing analytics courses

  • Design Strategies for Maximizing Total Data Quality: University of Michigan
  • Getting Started with Neo4J Enterprise on Google Cloud: Google Cloud
  • Branding Building Blocks: Craft a Compelling Moodboard: Skillshare
  • Packaging Design: Redesign a Product for a Brand from A to Z: Skillshare
  • Создаем аккаунт для бизнеса в Twitter: Coursera
  • Créer du contenu de sensibilisation pour Twitter avec Canva: Coursera
  • كيفية إنشاء قصة على الانستغرام باستخدام كانفا: Coursera
  • Building Batch Pipelines in Cloud Data Fusion: Google Cloud
  • AI-Augmented Decision-Making for Business Leaders: Coursera
  • Python and Statistics Foundations: Edureka

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok