• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • E

    EDUCBA

    Apply Advanced Statistical Modeling Using SPSS

    Skills you'll gain: Descriptive Analytics, SPSS, Logistic Regression, SPSS (Software), Regression Analysis, Analytics, Advanced Analytics, Correlation Analysis, Data Analysis, Statistical Reporting, Descriptive Statistics, Statistical Modeling, Exploratory Data Analysis, Data Storytelling, Statistical Analysis, Predictive Modeling, Data Presentation, Predictive Analytics, Statistical Visualization, Scatter Plots

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    High-Fidelity Design and User Testing with Figma

    Skills you'll gain: Usability Testing, Usability, Figma (Design Software), Responsive Web Design, User Experience Design, Interaction Design, User Experience, User Centered Design, UI/UX Research, Prototyping, User Interface and User Experience (UI/UX) Design, Software Design Documents, Style Guides, Design Specifications, Mockups, Software Documentation, User Interface (UI) Design, UI Components, Wireframing

    5 stars, 8 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 5 (8) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • K

    Kennesaw State University

    Creating a Differential Competitive Advantage -Jagdish Sheth

    Skills you'll gain: Branding, Brand Marketing, Global Marketing, Brand Strategy, Target Market, Brand Management, Strategic Marketing, Target Audience, Brand Awareness, Marketing, Digital Advertising, Market Opportunities, Online Advertising, Brand Loyalty, Product Marketing, Marketing Strategy and Techniques, Product Strategy, MarTech, Business Strategy, Business

    3.7 stars, 6 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 3.7 (6) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Envisioning Educational Transformation

    Skills you'll gain: Education and Training, International Relations, Systems Thinking, World History, Systems Analysis, Community Development, Leadership, Policy Analysis, Research, and Development, Intercultural Competence, Policy Analysis, Discussion Facilitation, Public Policies, Advocacy, Diversity Equity and Inclusion Initiatives

    4.8 stars, 15 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (15) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Universidad de los Andes

    Doing Business in Latin America

    Skills you'll gain: Sustainable Business, Innovation, Economic Development, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Development, Business Strategy, Market Opportunities, Corporate Strategy, Entrepreneurship, Environmental Issue, Business Development, Competitive Analysis, Business Economics, Natural Resource Management, Growth Strategies, Digital Transformation, Problem Solving, Critical Thinking

    4.8 stars, 12 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (12) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • S

    Simplilearn

    Basics of Ethereum

    Skills you'll gain: Blockchain, Emerging Technologies, FinTech, Cryptographic Protocols, Distributed Computing, Transaction Processing, Scalability

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • I

    IE Business School

    Network Externalities, Platform Markets and Sharing

    Skills you'll gain: Market Dynamics, Economics, Market Share, Market Analysis, Network Model, Consumer Behaviour, Business Modeling, Entrepreneurship, Competitive Analysis, Business Strategy, Corporate Strategy

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • N

    New York University

    MOST from a Methodological Perspective

    Skills you'll gain: Clinical Trials, Experimentation, Environment and Resource Management, Sample Size Determination, Research Design, Continuous Quality Improvement (CQI), Program Evaluation, Social Impact, Science and Research, Clinical Research, Statistical Methods, Research Methodologies, Statistical Analysis

    Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • P

    Politecnico di Milano

    Platform Thinking: exploiting data through platforms

    Skills you'll gain: Data Strategy, Data Ethics, Data Sharing, Customer Data Management, Market Opportunities, Data Governance, Data Management, Data-Driven Decision-Making, Data Literacy, Advertising, Strategic Thinking, Personalized Service, Business Transformation, Innovation, Business Modeling

    4.9 stars, 18 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (18) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    Universidades Anáhuac

    Derecho romano

    Skills you'll gain: Litigation and Civil Justice, Case Law

    4.6 stars, 13 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (13) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • 2

    28DIGITAL

    Becoming a Cybersecurity Consultant

    Skills you'll gain: Cybersecurity, Threat Modeling, Cyber Attacks, Computer Security, Security Management, Cyber Security Strategy, Cyber Threat Intelligence, Threat Management, Cyber Risk, Cyber Security Assessment, Network Security, Risk Management, Risk Analysis, Data Security, Exploitation techniques, Information Privacy, Vulnerability Assessments, Business Economics

    4.8 stars, 12 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (12) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of California San Diego

    A New Communication Framework for Healthcare

    Skills you'll gain: Patient Communication, Compassion, Patient-centered Care, Patient Advocacy, Empathy, Dignity in Care, Interpersonal Communications, Active Listening, Verbal Communication Skills, Communication Strategies, Communication, Emotional Intelligence, Self-Awareness

    5 stars, 6 reviews, Beginner, Course, 1 - 3 Months

    ★ 5 (6) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
1…333334335…462

In summary, here are 10 of our most popular market research courses

  • Apply Advanced Statistical Modeling Using SPSS: EDUCBA
  • High-Fidelity Design and User Testing with Figma: Coursera
  • Creating a Differential Competitive Advantage -Jagdish Sheth: Kennesaw State University
  • Envisioning Educational Transformation: University of Michigan
  • Doing Business in Latin America: Universidad de los Andes
  • Basics of Ethereum: Simplilearn
  • Network Externalities, Platform Markets and Sharing: IE Business School
  • MOST from a Methodological Perspective: New York University
  • Platform Thinking: exploiting data through platforms: Politecnico di Milano
  • Derecho romano: Universidades Anáhuac

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok