Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Yale University
Skills you'll gain: Crisis Management, Financial Policy, Mortgage Loans, Financial Regulation, Public Policies, Credit Risk, Risk Management Framework, Financial Market, Consumer Lending, International Finance, Banking, Financial Analysis, Economics, Market Dynamics
Mixed · Course · 3 - 6 Months
Stanford University
Skills you'll gain: Game Theory, Bidding, Social Sciences, Resource Allocation, Political Sciences, Economics, Behavioral Economics, Mathematical Theory & Analysis, Probability & Statistics
Advanced · Course · 1 - 3 Months
University of Pennsylvania
Skills you'll gain: Research, Empowerment, Research Methodologies, Optimism, Positive Behavior Support, Personal Development, Science and Research, Research Design, Mental Health Diseases and Disorders, Psychology, Self-Awareness, Program Evaluation, Creativity, Curiosity
Mixed · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Value Propositions, Strategic Marketing, Product Marketing, Marketing, Marketing Planning, Marketing Strategy and Techniques, Target Market, Brand Strategy, Market Analysis, Consumer Behaviour, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Product Lifecycle Management, Brand Strategy, Brand Management, Customer experience strategy (CX), Branding, Brand Awareness, Product Management, Brand Loyalty, Product Strategy, Product Planning, New Product Development, Internal Communications, Design and Product, Employee Engagement, Growth Strategies, Customer Engagement, Portfolio Management, Competitive Analysis
Beginner · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation
Build toward a degree
Beginner · Course · 1 - 3 Months

American Psychological Association
Skills you'll gain: Self-Awareness, Relationship Building, Personal Development, Psychology, Relationship Management, Self-Motivation, Emotional Intelligence, Cultural Diversity, Behavior Management, Human Relations Movement, Decision Making, Goal Setting, Sociology, Social Sciences, Interpersonal Communications, Cognitive flexibility, Critical Thinking, Mindfulness, Research, Case Studies
Beginner · Specialization · 3 - 6 Months

IESE Business School
Skills you'll gain: Case Studies, Financial Analysis, Market Share, People Management, Strategic Decision-Making, Marketing Management, Business Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Leadership and Management
Beginner · Course · 1 - 3 Months

HEC Paris
Skills you'll gain: Project Implementation, Social Impact, Entrepreneurship, Self-Awareness, Ideation, Personal Development, Empowerment, Sustainable Business, Visionary, Innovation, Proactivity, Creative Problem-Solving, Communication
Mixed · Course · 1 - 3 Months

Skills you'll gain: Logo Design, Adobe Express, Branding, Brand Strategy, Marketing Design, Graphic Design, Style Guides, Brand Management, Typography, Visual Design, Asset Management, Color Theory, Storytelling
Beginner · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Digital Signal Processing, Image Analysis, Computer Vision, Visualization (Computer Graphics), Matlab, Mathematical Modeling, Color Theory, Applied Mathematics
Mixed · Course · 1 - 3 Months

Skills you'll gain: Budgeting, Cost Management, Operating Budget, Financial Management, Accounting and Finance Software, Financial Forecasting, Financial Acumen, Cash Flow Forecasting, Revenue Forecasting, Variance Analysis, Profit and Loss (P&L) Management, Consolidation, Financial Analysis, Expense Management, Business Acumen, Strategic Decision-Making, Data-Driven Decision-Making, Trend Analysis, Key Performance Indicators (KPIs)
Beginner · Course · 1 - 4 Weeks