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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


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    Yale University

    The Global Financial Crisis

    Skills you'll gain: Crisis Management, Financial Policy, Mortgage Loans, Financial Regulation, Public Policies, Credit Risk, Risk Management Framework, Financial Market, Consumer Lending, International Finance, Banking, Financial Analysis, Economics, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
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    2.3K reviews

    Mixed · Course · 3 - 6 Months

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    Stanford University

    Game Theory II: Advanced Applications

    Skills you'll gain: Game Theory, Bidding, Social Sciences, Resource Allocation, Political Sciences, Economics, Behavioral Economics, Mathematical Theory & Analysis, Probability & Statistics

    4.7
    Rating, 4.7 out of 5 stars
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    650 reviews

    Advanced · Course · 1 - 3 Months

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    University of Pennsylvania

    Positive Psychology Specialization Project: Design Your Life for Well-being

    Skills you'll gain: Research, Empowerment, Research Methodologies, Optimism, Positive Behavior Support, Personal Development, Science and Research, Research Design, Mental Health Diseases and Disorders, Psychology, Self-Awareness, Program Evaluation, Creativity, Curiosity

    4.8
    Rating, 4.8 out of 5 stars
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    906 reviews

    Mixed · Course · 1 - 4 Weeks

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    IE Business School

    Posicionamiento: La base del éxito en la estrategia de marketing

    Skills you'll gain: Value Propositions, Strategic Marketing, Product Marketing, Marketing, Marketing Planning, Marketing Strategy and Techniques, Target Market, Brand Strategy, Market Analysis, Consumer Behaviour, Competitive Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    283 reviews

    Beginner · Course · 1 - 4 Weeks

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    IE Business School

    Brand and Product Management

    Skills you'll gain: Product Lifecycle Management, Brand Strategy, Brand Management, Customer experience strategy (CX), Branding, Brand Awareness, Product Management, Brand Loyalty, Product Strategy, Product Planning, New Product Development, Internal Communications, Design and Product, Employee Engagement, Growth Strategies, Customer Engagement, Portfolio Management, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    2.7K reviews

    Beginner · Course · 1 - 3 Months

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    Illinois Tech

    Marketing Strategy

    Skills you'll gain: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    125 reviews

    Beginner · Course · 1 - 3 Months

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    American Psychological Association

    Discover Yourself, Build Relationships, and Navigate Groups

    Skills you'll gain: Self-Awareness, Relationship Building, Personal Development, Psychology, Relationship Management, Self-Motivation, Emotional Intelligence, Cultural Diversity, Behavior Management, Human Relations Movement, Decision Making, Goal Setting, Sociology, Social Sciences, Interpersonal Communications, Cognitive flexibility, Critical Thinking, Mindfulness, Research, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
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    44 reviews

    Beginner · Specialization · 3 - 6 Months

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    IESE Business School

    Análisis de situaciones de negocio

    Skills you'll gain: Case Studies, Financial Analysis, Market Share, People Management, Strategic Decision-Making, Marketing Management, Business Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Leadership and Management

    4.7
    Rating, 4.7 out of 5 stars
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    157 reviews

    Beginner · Course · 1 - 3 Months

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    HEC Paris

    Devenir entrepreneur du changement

    Skills you'll gain: Project Implementation, Social Impact, Entrepreneurship, Self-Awareness, Ideation, Personal Development, Empowerment, Sustainable Business, Visionary, Innovation, Proactivity, Creative Problem-Solving, Communication

    4.7
    Rating, 4.7 out of 5 stars
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    628 reviews

    Mixed · Course · 1 - 3 Months

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    Adobe

    Branding Basics with Adobe Express

    Skills you'll gain: Logo Design, Adobe Express, Branding, Brand Strategy, Marketing Design, Graphic Design, Style Guides, Brand Management, Typography, Visual Design, Asset Management, Color Theory, Storytelling

    Beginner · Course · 1 - 4 Weeks

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    Northwestern University

    Fundamentals of Digital Image and Video Processing

    Skills you'll gain: Digital Signal Processing, Image Analysis, Computer Vision, Visualization (Computer Graphics), Matlab, Mathematical Modeling, Color Theory, Applied Mathematics

    4.6
    Rating, 4.6 out of 5 stars
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    1.8K reviews

    Mixed · Course · 1 - 3 Months

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    EDUCBA

    Master IT Budgeting: Analyze, Forecast & Optimize

    Skills you'll gain: Budgeting, Cost Management, Operating Budget, Financial Management, Accounting and Finance Software, Financial Forecasting, Financial Acumen, Cash Flow Forecasting, Revenue Forecasting, Variance Analysis, Profit and Loss (P&L) Management, Consolidation, Financial Analysis, Expense Management, Business Acumen, Strategic Decision-Making, Data-Driven Decision-Making, Trend Analysis, Key Performance Indicators (KPIs)

    Beginner · Course · 1 - 4 Weeks

Searches related to consumer behavior

market research and consumer behavior
firm level economics: consumer and producer behavior
the power of markets i: the basics of supply and demand and consumer behavior
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In summary, here are 10 of our most popular consumer behavior courses

  • The Global Financial Crisis: Yale University
  • Game Theory II: Advanced Applications: Stanford University
  • Positive Psychology Specialization Project: Design Your Life for Well-being: University of Pennsylvania
  • Posicionamiento: La base del éxito en la estrategia de marketing: IE Business School
  • Brand and Product Management: IE Business School
  • Marketing Strategy: Illinois Tech
  • Discover Yourself, Build Relationships, and Navigate Groups: American Psychological Association
  • Análisis de situaciones de negocio: IESE Business School
  • Devenir entrepreneur du changement: HEC Paris
  • Branding Basics with Adobe Express: Adobe

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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