• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Audit SEO Gaps with SEMrush Reports

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Competitive Intelligence, Keyword Research, Performance Analysis, Market Intelligence, Market Analysis, Auditing, Gap Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    Tobacco & Nicotine: Public Health, Science, Policy, and Law

    Skills you'll gain: Health Policy, Substance Abuse, Lawsuits, Litigation and Civil Justice, Epidemiology, Health Disparities, Regulatory Compliance, Policy Analysis, Public Health, Policy Development, Law, Regulation, and Compliance, Trend Analysis, Public Policies, Advocacy

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Product R&D Teams

    Skills you'll gain: AI Product Strategy, Prompt Engineering Tools, Generative AI, Innovation, New Product Development, Product Development, Responsible AI, Process Development, AI Enablement, Ethical Standards And Conduct, AI Workflows, Project Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universitat de Barcelona

    Molecular Tumor Board 2021-22

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Codio

    Data Analysis in Python

    Skills you'll gain: Matplotlib, Statistical Hypothesis Testing, Data Analysis, Statistical Analysis, Data Import/Export, Data Cleansing, Probability & Statistics, Data Manipulation, Descriptive Statistics, Pandas (Python Package), Exploratory Data Analysis, Correlation Analysis, Python Programming, Programming Principles, Computer Programming, Computational Logic

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Marketing: Define and Apply Strategy

    Skills you'll gain: Value Propositions, Target Audience, Target Market, Strategic Decision-Making, Business Strategy, Strategic Marketing, Marketing Planning, Competitive Analysis, Marketing, Competitive Intelligence, Analysis, Marketing Strategy and Techniques, Customer Analysis, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    L

    Lund University

    1.5° Lifestyles: Mainstreaming Everyday Sustainability

    Skills you'll gain: Sustainable Development, Environmental Issue, Sustainable Business, Social Impact, Climate Change Mitigation, Systems Thinking, Consumer Behaviour, Sustainability Standards, Education and Training, Community Development, Economics, Environmental Policy, Critical Thinking

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Marketing Strategies: Analyze & Apply

    Skills you'll gain: Marketing Strategies, Digital Marketing, Competitive Analysis, Marketing Effectiveness, Marketing Planning, Performance Analysis, Case Studies, Business Strategies, Digital Advertising, Market Analysis, Advertising Campaigns, Consumer Behaviour, Mobile Banking, Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    28 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Cryptocurrency & Bitcoin Investing And Trading For Beginners

    Skills you'll gain: Investments, Portfolio Management, Digital Assets, Return On Investment, Asset Management, Financial Trading, Risk Management, Financial Market, Blockchain, Market Trend, FinTech

    Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    Learn REST API Automation Using REST Assured

    Skills you'll gain: Authentications, OAuth, API Testing, Restful API, Application Programming Interface (API), JSON, Test Automation, Data Validation, Extensible Markup Language (XML), Mockups, Test Tools, Simple Object Access Protocol (SOAP), Virtualization, Debugging

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    University of Cape Town

    Life on Earth: Diversification and Extinctions

    Skills you'll gain: Environmental Issue, Climate Change Mitigation, Natural Resource Management, Environmental Science, Biology, Climate Change Adaptation, Life Sciences, Anthropology, Ancient History

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Empower School of Health

    Ethical Consideration in Digital Health

    Skills you'll gain: Healthcare Ethics, Data Ethics, Medical Privacy, Responsible AI, Clinical Research Ethics, Law, Regulation, and Compliance, Healthcare Industry Knowledge, Health Information Management, Health Care, Health Care Procedure and Regulation, AI Security, Ethical Standards And Conduct, Health Technology, Regulatory Compliance, Information Privacy, Telehealth, Health Equity, Informed Consent, Data Security, Data Governance

    Intermediate · Course · 1 - 4 Weeks

1…323324325…383

In summary, here are 10 of our most popular market research courses

  • Audit SEO Gaps with SEMrush Reports: Coursera
  • Tobacco & Nicotine: Public Health, Science, Policy, and Law: University of Michigan
  • GenAI for Product R&D Teams: Coursera
  • Molecular Tumor Board 2021-22 : Universitat de Barcelona
  • Data Analysis in Python: Codio
  • Analyze Marketing: Define and Apply Strategy: Coursera
  • 1.5° Lifestyles: Mainstreaming Everyday Sustainability: Lund University
  • Digital Marketing Strategies: Analyze & Apply: EDUCBA
  • Cryptocurrency & Bitcoin Investing And Trading For Beginners: Alex Genadinik
  • Learn REST API Automation Using REST Assured: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok