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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Colorado Boulder

    Applications of Software Architecture for Big Data

    Skills you'll gain: Databases, Database Development, Database Management, Acceptance Testing, Data Architecture, Web Applications, Microservices, Software Architecture, Software Engineering, System Testing, Data Infrastructure, Software Systems, System Monitoring, Functional Requirement, Application Deployment, Site Reliability Engineering, Middleware, Distributed Computing, Prototyping, Big Data

    3.6 stars, 20 reviews, Advanced, Course, 1 - 4 Weeks

    ★ 3.6 (20) · Advanced · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • H

    HubSpot Academy

    Inbound Sales

    Skills you'll gain: Sales Presentation, Sales Presentations, Prospecting and Qualification, Persona Development, Sales Strategy, Inside Sales, Sales Process, Sales, Sales Prospecting, Lead Generation, Customer Analysis, Email Automation, Personalized Service, Needs Assessment, Prioritization, Customer Engagement

    Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    SkillUp

    Practice Test for CompTIA Data+ Certification

    Skills you'll gain: Data Visualization, Analysis

    5 stars, 9 reviews, Advanced, Course, 1 - 4 Weeks

    ★ 5 (9) · Advanced · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Google Cloud

    ETL Processing on Google Cloud Using Dataflow and BigQuery

    Skills you'll gain: Data Pipelines, Extract, Transform, Load, Dataflow, Data Processing, Scripting, Google Cloud Platform, Big Data, Scripting Languages, Cloud Storage

    4.5 stars, 15 reviews, Intermediate, Project, Less Than 2 Hours

    ★ 4.5 (15) · Intermediate · Project · Less Than 2 Hours

  • C

    Coursera

    Enhancing Customer Insights with Generative AI

    Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Customer Analysis, Market Research, Generative Model Architectures, Data Preprocessing, Market Analysis, Data Analysis, Data Visualization Software, Consumer Behaviour, AI Integrations, Business Strategy, Business Planning

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • N

    Northeastern University

    Aligning Business Strategy for AI Integration

    Skills you'll gain: Machine Learning Methods, Competitive Analysis, AI Enablement, Machine Learning, Applied Machine Learning, Responsible AI, Machine Learning Algorithms, Business Strategy, Data Ethics, Technology Strategies, Business Ethics, Organizational Strategy, Strategic Thinking, Market Analysis, Corporate Strategy, AI Integrations, Value Propositions, Business Analysis, Strategic Decision-Making

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • B

    Board Infinity

    Key Industry 4.0 Technologies in Manufacturing - 2

    Skills you'll gain: Cloud Computing, Cloud Platforms, Cloud Deployment, Cloud Services, Manufacturing Operations, Cybersecurity, Manufacturing Processes, Manufacturing and Production, Augmented and Virtual Reality (AR/VR), Blockchain, Cyber Attacks, Production Process, Emerging Technologies, Information Systems Security, Industrial Engineering, Augmented Reality, Virtual Environment, Artificial Intelligence and Machine Learning (AI/ML), Virtual Reality, Artificial Intelligence

    4.7 stars, 9 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.7 (9) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • H

    Harvard Business Review

    Succeed with Customers

    Skills you'll gain: Marketing Planning, Customer experience strategy (CX), Customer Engagement, Value Propositions, Strategic Marketing, Customer Analysis, Customer Relationship Building, Marketing Strategies, Target Market, Marketing Strategy and Techniques, Customer Insights, Customer experience improvement, Marketing, Target Audience, Team Building, Marketing Communications, Market Research, Solution Selling, Customer Support, Global Marketing

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • F

    Fred Hutchinson Cancer Center

    Researcher's guide to omic fundamentals

    Skills you'll gain: Bioinformatics, Data Analysis Software, Data Processing, Data Analysis, Data Literacy, Medical Science and Research, Metadata Management, R Programming

    3.9 stars, 20 reviews, Intermediate, Course, 1 - 3 Months

    ★ 3.9 (20) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • P

    Packt

    Practical AI Agents 2026 – Build Agentic Workflows

    Skills you'll gain: Prompt Engineering, Agentic Workflows, AI Workflows, Generative AI Agents, AI Enablement, Artificial Intelligence, Business Process Automation, Agentic systems, Workflow Management, AI literacy, Automation, Process Flow Diagrams, Marketing Automation, AI Integrations, Decision Making

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • C

    Coursera

    Create an infographic with Infogram

    Skills you'll gain: Data Storytelling, Infographics, Data Visualization, Visual Storytelling, Storytelling, Diagram Design, Data Analysis, Graphic and Visual Design

    4.9 stars, 9 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.9 (9) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • P

    Packt

    Cold Calling & Prospecting

    Skills you'll gain: Cold Calling, Sales Prospecting, Overcoming Objections, Phone Sales, Prospecting and Qualification, Outbound Calls, Telemarketing, Selling Techniques, Sales, Closing (Sales), Telephone Skills, Sales Strategy, Setting Appointments, Sales Pipelines, Oral Expression, Rapport Building, Relationship Building, Active Listening

    4.7 stars, 6 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (6) · Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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