• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    A

    American Museum of Natural History

    Genetics and Society: A Course for Educators

    Skills you'll gain: Healthcare Ethics, Research, Education and Training, General Medicine, Teaching, Social Impact, Ethical Standards And Conduct, Biotechnology, Medical Privacy, Biology, Food and Beverage

    4.6
    Rating, 4.6 out of 5 stars
    ·
    174 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Agribusiness and Sustainable Food Production Economics

    Skills you'll gain: Land Management, Risk Management, Real Estate, Legal Risk, Water Resource Management, Balance Sheet, Food and Beverage, Supply Chain, Environmental Social And Corporate Governance (ESG), Investments, Food Quality Assurance And Control, Risk Mitigation, Business Risk Management, Transportation, Supply Chain, and Logistics, Supply Chain Systems, Asset Management, Financial Analysis, Decision Making, Supply Chain Management, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    77 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Institut Mines-Télécom

    Digital Business - Understand the digital world

    Skills you'll gain: Digital Transformation, Business Transformation, Entrepreneurship, Emerging Technologies, Innovation, Knowledge Transfer, Business Strategies, Business Modeling, Strategic Decision-Making, Network Model, Product Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    148 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Publier des designs sur Slack avec Canva pour entreprises

    Skills you'll gain: Slack (Software), Marketing Materials, Marketing Design, Shared Media, Multimedia, Content Creation, Social Media Content, Graphic Design, Calendar Management, Content Marketing, User Accounts, Business Communication, Marketing Communications, Cloud-Based Integration, Team Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    Instagram Planning: Manage Content Like a Pro

    Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media Content, Content Development and Management, Marketing Planning, Content Strategy, Shared Media, Owned Media, Scheduling, Workflow Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Chile

    Abordaje del riesgo suicida en adolescentes y jóvenes

    Skills you'll gain: Preventative Care, Community Mental Health Services, Crisis Intervention, Mental Health, Risk Analysis, Patient Education and Support, Mental Health Counseling, Psychiatric Assessments, Safety and Security, Family Support, Psychosocial Assessments, Public Health

    4.8
    Rating, 4.8 out of 5 stars
    ·
    90 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    BCG

    Transformación digital

    Skills you'll gain: Digital Transformation, Business Transformation, Product Lifecycle Management, Technology Strategies, Design Thinking, Competitive Analysis, Business Strategy, Business Economics, Growth Strategies, Emerging Technologies, Market Dynamics, Innovation, Leadership, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    275 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Neural Basis of Imagination, Free Will, and Morality

    Skills you'll gain: Creativity, Culture, Liberal Arts, Neurology, Research, Psychology, Social Sciences, Science and Research, Ethical Standards And Conduct, Anthropology, Sociology, Governance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Peking University

    医学统计学与SPSS软件(基础篇)

    Skills you'll gain: Statistical Hypothesis Testing, SPSS, SPSS (Software), Statistical Methods, Descriptive Statistics, Statistical Analysis, Regression Analysis, Probability & Statistics, Biostatistics, Correlation Analysis, Statistical Inference, Sampling (Statistics), Data Analysis Software, Data Manipulation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    159 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    The Strategist's Challenge

    Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Decision-Making, Organizational Strategy, Market Analysis, Analysis, Business Analysis, Business Modeling, Value Propositions, Case Studies, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    81 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    ESSEC Business School

    Diversité et inclusion sur le lieu de travail

    Skills you'll gain: Diversity Awareness, Diversity Programs, Diversity and Inclusion, Workplace inclusivity, Cultural Diversity, Human Resource Policies, Innovation, Social Studies, Psychology, Organizational Change, Leadership Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    What is Qualitative Research?

    Skills you'll gain: Qualitative Research, Research, Research Methodologies, Data Collection, Research Design, Social Sciences, Interviewing Skills, Psychology, Analytical Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 3 Months

1…318319320…459

In summary, here are 10 of our most popular social media marketing courses

  • Genetics and Society: A Course for Educators: American Museum of Natural History
  • Agribusiness and Sustainable Food Production Economics: University of Illinois Urbana-Champaign
  • Digital Business - Understand the digital world: Institut Mines-Télécom
  • Publier des designs sur Slack avec Canva pour entreprises: Coursera
  • Instagram Planning: Manage Content Like a Pro: Coursera
  • Abordaje del riesgo suicida en adolescentes y jóvenes : Universidad de Chile
  • Transformación digital: BCG
  • Neural Basis of Imagination, Free Will, and Morality: Dartmouth College
  • 医学统计学与SPSS软件(基础篇): Peking University
  • The Strategist's Challenge: University of Virginia Darden School Foundation

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok