• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • J

    Johns Hopkins University

    Clinical Trials Management and Advanced Operations

    Skills you'll gain: Clinical Research Ethics, Clinical Data Management, Clinical Trials, Healthcare Ethics, Clinical Research, Good Clinical Practices (GCP), Institutional Review Board (IRB), Regulatory Compliance, Clinical Documentation, Scientific Methods, Record Keeping

    4.7 stars, 110 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (110) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • B

    Board Infinity

    AI-Powered Brand Strategy & Marketing Analytics

    Skills you'll gain: Data Storytelling, Data Presentation, Dashboard, Interactive Data Visualization, Dashboard Creation, Brand Marketing, Brand Strategy, Brand Awareness, Digital Brand Strategy, Branding, AI Personalization, Presentations, Data-Driven Marketing, Personalized Campaigns, Brand Management, Customer Insights, Marketing Analytics, Executive Presence, Data Ethics, Responsible AI

    Advanced · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • 2

    28DIGITAL

    System Validation: Automata and behavioural equivalences

    Skills you'll gain: Verification And Validation, Theoretical Computer Science, System Testing, Embedded Software, Software Systems, Communication Systems, Systems Design, System Design and Implementation, Embedded Systems, Automation, Process Modeling, Behavioral Management, System Configuration, Markov Model

    4.4 stars, 183 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.4 (183) · Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Strategic Technology Management

    Skills you'll gain: Organizational Change, Innovation, Change Management, Business Modeling, Technology Strategies, Product Lifecycle Management, New Product Development, Business Transformation, Product Development, Customer Insights, Organizational Leadership, Organizational Development, Process Development, Organizational Strategy, Business Strategy, Strategic Thinking, Cross-Functional Team Leadership, Team Management, Product Management, Customer Analysis

    4.7 stars, 145 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (145) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Global Postharvest Loss Prevention: Fundamentals, Technologies, and Actors

    Skills you'll gain: Loss Prevention, Waste Minimization, Mitigation, Food Quality Assurance And Control, Supply Chain, Food and Beverage, Supply Chain Management, Supply Chain Systems, Sustainable Development, Production Process, Market Dynamics, Economics, Market Data, Stakeholder Engagement, Economic Development, Stakeholder Management, Knowledge Transfer, International Relations

    4.7 stars, 178 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (178) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Toronto

    Human-Centered Design for Inclusive Innovation

    Skills you'll gain: Human Centered Design, User Research, Design Thinking, Design Research, Prototyping, Qualitative Research, Innovation, User Feedback, Diversity and Inclusion, Empathy, Diversity Awareness, Ideation, Creativity, Product Testing

    4.8 stars, 175 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (175) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    Icahn School of Medicine at Mount Sinai

    Transgender Medicine for General Medical Providers

    Skills you'll gain: Mental and Behavioral Health, Behavioral Health, Psychosocial Assessments, Primary Care, Patient Education And Counseling, Medication Therapy Management, Surgery, Patient-centered Care, Perioperative Care, Treatment Planning, Pharmacotherapy, Endocrinology, Health Equity, Health Disparities, Dignity in Care, Preventative Care

    4.8 stars, 271 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (271) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Pennsylvania

    Optimizing Diversity on Teams

    Skills you'll gain: Diversity Programs, Diversity Training, Diversity and Inclusion, Diversity Awareness, Diversity Equity and Inclusion Initiatives, Cultural Diversity, Team Management, Team Building, Workplace inclusivity, Team Performance Management, Conflict Management, Culture

    4.4 stars, 184 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.4 (184) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Cambridge

    Introduction to Change Management: Practical Strategies

    Skills you'll gain: Change Management, Organizational Change, Leadership Studies, Leadership and Management, Management Training And Development, Leadership, Organizational Leadership, Strategic Planning, Adaptability, Overcoming Objections, Leadership Development, Motivational Skills, Communication Strategies

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • D

    Digital Marketing Institute

    Twitter, LinkedIn, and YouTube Marketing

    Skills you'll gain: LinkedIn, Content Performance Analysis, Campaign Management, Social Media Campaigns, Social Media Marketing, Online Advertising, Social Media, Digital Advertising, Social Media Content, Marketing, B2B Sales, Social Media Management, Professional Networking, Digital Marketing Campaigns, Advertising Campaigns, Social Media Strategy, Business Marketing, Marketing Analytics, Video Production, Social Media Analytics

    4.4 stars, 103 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.4 (103) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    ESSEC Business School

    Managers du changement

    Skills you'll gain: Change Management, Organizational Change, Management Training And Development, Team Performance Management, Business Transformation, Leadership and Management, Behavior Management, Organizational Development, Culture Transformation, Leadership Development, Professional Development, Business Priorities, Behavioral Management, Collaboration, Strategic Leadership, Cooperation, Prioritization, Resource Allocation, Drive Engagement, Employee Engagement

    4.8 stars, 189 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (189) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Custom Reports in Google Analytics

    Skills you'll gain: Google Analytics, Ad Hoc Reporting, Performance Reporting, Web Analytics, Marketing, Web Development

    4.5 stars, 171 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.5 (171) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
1…316317318…834

In summary, here are 10 of our most popular brand management courses

  • Clinical Trials Management and Advanced Operations: Johns Hopkins University
  • AI-Powered Brand Strategy & Marketing Analytics: Board Infinity
  • System Validation: Automata and behavioural equivalences: 28DIGITAL
  • Strategic Technology Management: University of Illinois Urbana-Champaign
  • Global Postharvest Loss Prevention: Fundamentals, Technologies, and Actors: University of Illinois Urbana-Champaign
  • Human-Centered Design for Inclusive Innovation: University of Toronto
  • Transgender Medicine for General Medical Providers: Icahn School of Medicine at Mount Sinai
  • Optimizing Diversity on Teams: University of Pennsylvania
  • Introduction to Change Management: Practical Strategies: University of Cambridge
  • Twitter, LinkedIn, and YouTube Marketing: Digital Marketing Institute

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok