• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • E

    Exploratorium

    Tinkering Fundamentals: Motion and Mechanisms

    Skills you'll gain: Collaboration, Course Development, Creativity, Design Strategies, Mechanics, Research, Creative Problem-Solving, Experimentation, Mechanical Design, Aesthetics, Construction

    4.8 stars, 27 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (27) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • G

    Georgia Institute of Technology

    Sound and Sonification Design for Interactive Learning Tools

    Skills you'll gain: Prototyping, Interactive Design, Usability, Music, Interaction Design, Multimedia, Design, Musical Composition, Music Theory, Design Elements And Principles, Design Research, Usability Testing, Conceptual Design, Design Strategies, Human Centered Design, User Research, Ideation, Simulations

    4 stars, 27 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4 (27) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • É

    École Polytechnique Fédérale de Lausanne

    Villes africaines : Restructuration des quartiers précaires

    Skills you'll gain: Community Development, Case Studies, Economic Development, Public Policies, Socioeconomics, Land Management, Demography, Sociology, Policy Analysis, Social Sciences, Research, Political Sciences

    4.7 stars, 47 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (47) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Issues in Supply Chain Management

    Skills you'll gain: Food and Beverage, Supply Chain, Sustainability Standards, Supply Chain Management, Supply Chain Systems, Sustainable Development, Environmental Issue, International Relations, Economics, Sustainable Systems, Export Control, Sustainable Business, Market Dynamics, Environmental Regulations, Supply And Demand, Economic Development, Technology Solutions, Regulatory Requirements, Consumer Behaviour

    4.8 stars, 16 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (16) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Carnegie Mellon University

    Statistical Thermodynamics: Molecules to Machines

    Skills you'll gain: Chemical Engineering, Engineering, Process Engineering, Applied Mathematics, Materials science, Biological Engineering, Chemistry, Biochemistry, Engineering Analysis, Physics, Molecular, Cellular, and Microbiology, Mathematical Modeling, Physical Science, Probability Distribution

    3.9 stars, 52 reviews, Intermediate, Course, 1 - 3 Months

    ★ 3.9 (52) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    SkillUp

    Introduction to Healthcare Data Analytics

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Statistical Hypothesis Testing, Data Visualization Software, Dashboard Creation, Clinical Research, Interactive Data Visualization, Health Informatics, Data Wrangling, Data Analysis, Healthcare Ethics, Health Information Management and Medical Records, Health Policy, Looker (Software), Predictive Analytics, Healthcare Industry Knowledge, Data Literacy, Health Technology, Regression Analysis

    Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Event Marketing & Management Fundamentals

    Skills you'll gain: Event Marketing, Events and Conferences, Event Management, Brand Marketing, Event Planning, Marketing Effectiveness, Driving engagement, Marketing Strategies, Marketing Communications, Media Strategy, Branding, Stakeholder Management, Brand Management, Brand Strategy, Stakeholder Engagement, Drive Engagement, Stakeholder Communications, Plan Execution, Brand Awareness, Customer Insights

    4.6 stars, 21 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.6 (21) · Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    SkillsBooster Academy

    AI Powered Data & Analytics

    Skills you'll gain: Business Analysis, Data Analysis, Presentations, Data Visualization, Microsoft PowerPoint, Data Presentation, Google Sheets, Anthropic Claude, Microsoft Excel, Business Research, Generative AI, Microsoft Copilot, Business Reporting, ChatGPT, Performance Reporting, Data Cleansing, Google Workspace, Stakeholder Communications, Financial Reporting, Visual Design

    4.9 stars, 17 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.9 (17) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Skillshare

    Strategic SEO for Digital Marketing Success

    Skills you'll gain: Content Optimization, Web Analytics and SEO, Content Development and Management, Writing and Editing, Maintainability, Information Architecture, Driving engagement, Social Media Marketing, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Analysis, Prioritization, Performance Metric

    4.6 stars, 16 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (16) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Crafting Personalized Content with Gen AI: Create a Campaign

    Skills you'll gain: Prompt Engineering, Persona Development, Personalized Campaigns, Prompt Engineering Tools, Customer Analysis, AI Personalization, Target Audience, ChatGPT, Customer Insights, Data-Driven Marketing, Generative AI, Email Marketing, Social Media Campaigns, LLM Application, Content Creation, Social Media Content

    4.4 stars, 14 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.4 (14) · Intermediate · Guided Project · Less Than 2 Hours

  • P

    Parsons School of Design, The New School

    Using Design to Generate Innovative Business Solutions

    Skills you'll gain: Solution Design, Conversion Funnel Analysis, Design Thinking, Sustainable Business, Process Design, Business Solutions, Business Architecture, Business Modeling, Growth Strategies, Strategic Thinking, Innovation, Value Propositions, User Experience, Prototyping, Consumer Behaviour, Customer Insights, User Research

    4.6 stars, 14 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (14) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Understanding Food Regulations & Food Labeling

    Skills you'll gain: Good Manufacturing Practices, Nutrition and Diet, Nutrition Education, Safety Standards, Quality Assurance, Scientific Methods

    4.4 stars, 24 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.4 (24) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…283284285…462

In summary, here are 10 of our most popular market research courses

  • Tinkering Fundamentals: Motion and Mechanisms: Exploratorium
  • Sound and Sonification Design for Interactive Learning Tools: Georgia Institute of Technology
  • Villes africaines : Restructuration des quartiers précaires: École Polytechnique Fédérale de Lausanne
  • Issues in Supply Chain Management: University of Illinois Urbana-Champaign
  • Statistical Thermodynamics: Molecules to Machines: Carnegie Mellon University
  • Introduction to Healthcare Data Analytics: SkillUp
  • Event Marketing & Management Fundamentals: EDUCBA
  • AI Powered Data & Analytics: SkillsBooster Academy
  • Strategic SEO for Digital Marketing Success: Skillshare
  • Crafting Personalized Content with Gen AI: Create a Campaign: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok