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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Data Cleaning in Snowflake: Techniques to Clean Messy Data

    Skills you'll gain: Data Cleansing, Data Quality, Data Wrangling, Data Transformation, Data Validation, Data Manipulation, Data Analysis, SQL, Big Data

    4.1 stars, 7 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.1 (7) · Intermediate · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Apply Advanced Statistical Modeling Using SPSS

    Skills you'll gain: Descriptive Analytics, SPSS, Logistic Regression, SPSS (Software), Regression Analysis, Analytics, Advanced Analytics, Correlation Analysis, Data Analysis, Statistical Reporting, Descriptive Statistics, Statistical Modeling, Exploratory Data Analysis, Data Storytelling, Statistical Analysis, Predictive Modeling, Data Presentation, Predictive Analytics, Statistical Visualization, Scatter Plots

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Storytelling and Persuading with Data and Digital Technology

    Skills you'll gain: Data Storytelling, Data Presentation, Data-Driven Decision-Making, Business Transformation, Data Strategy, Strategic Decision-Making, Digital Transformation, Storytelling, Presentations, Proposal Writing, Data Literacy, Persuasive Communication, Analytics, Data Visualization, Customer Insights, Microsoft PowerPoint, Influencing, Data Science, Customer Engagement, Stakeholder Engagement

    4.9 stars, 14 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.9 (14) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Python for Data Science (and Version Control with GitHub)

    Skills you'll gain: A/B Testing, Pandas (Python Package), Matplotlib, Plotly, Data Visualization, GitHub, Data Manipulation, Statistical Hypothesis Testing, Version Control, Statistical Analysis, Data Science, Interactive Data Visualization, Python Programming, NumPy, Statistics, Data Analysis, Git (Version Control System), Collaborative Software, AI Workflows, Data Transformation

    3.7 stars, 9 reviews, Beginner, Course, 1 - 3 Months

    ★ 3.7 (9) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Creo Incubator

    Advanced Thought Leadership: Mastering Influence and Impact

    Skills you'll gain: Critical Thinking, Conflict Management, Relationship Building, Intercultural Competence, Negotiation, Constructive Feedback, Stakeholder Engagement, Content Creation, Strategic Partnership, Stakeholder Communications, Cultural Responsiveness, Composure, Relationship Management, Diversity Awareness, Cultural Sensitivity, Content Marketing, Leadership, Business Leadership, Decision Making, Strategic Leadership

    Advanced · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    Universidad Nacional Autónoma de México

    Empresas familiares

    Skills you'll gain: Financial Analysis, Case Studies, New Business Development, Entrepreneurship, Financial Statements, Marketing Planning, Human Resources Management and Planning, Human Capital, Human Resources, Marketing Strategies, Marketing, Strategic Marketing, Competitive Analysis, Business Development, Growth Strategies, Ideation, Business Analysis, Business Management, Business Administration, Organizational Structure

    4.6 stars, 27 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (27) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Facebook Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Facebook, Social Media Analytics, Content Optimization, Social Media Content, Social Media, Social Media Marketing, Social Media Management, Content Strategy, Data-Driven Marketing, Instagram, Analytics, Key Performance Indicators (KPIs), Business Metrics, Social Media Strategy, Scalability, Web Presence, Data-Driven Decision-Making, Brand Marketing, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    L&T EduTech

    Field BIM

    Skills you'll gain: Building Information Modeling, Construction Management, Construction, Autodesk Revit, Construction Estimating, Facility Management and Maintenance, Emerging Technologies, As-Built Drawings, Facility Management, Collaborative Software, Cloud Computing, Cost Estimation, 3D Modeling, Document Management, Data Sharing, Visualization (Computer Graphics), Internet Of Things

    4.7 stars, 34 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (34) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    Skillshare

    Shopify eCommerce Ads Masterclass: Campaign Management

    Skills you'll gain: Meta Ads Manager, Data-Driven Marketing, Campaign Planning, Performance marketing, Marketing Analytics, Web Analytics, Google Analytics, Conversion Funnel Analysis

    Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Product Strategy: Lifecycle, Data Insights, Collaboration

    Skills you'll gain: Product Lifecycle Management, Product Strategy, Product Management, Product Marketing, New Product Development, Case Studies, Team Oriented, Customer Insights, Market Data, Organizational Leadership, Market Research, Initiative and Leadership, Data-Driven Decision-Making, Cross-Functional Collaboration, Digital Media Strategy, Communication, Strategic Thinking, Innovation, Market Analysis, Data Analysis

    3.9 stars, 10 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 3.9 (10) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Decoding AI: A Deep Dive into AI Models and Predictions

    Skills you'll gain: Generative AI, Model Evaluation, AI literacy, Data Ethics, Data Analysis, Data-Driven Decision-Making, Model Training, Responsible AI, Data Literacy, Discussion Facilitation, Artificial Intelligence, Big Data, Predictive Modeling, Machine Learning, Social Impact, Diversity Awareness

    4.7 stars, 29 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (29) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Python for Finance: Beta and Capital Asset Pricing Model

    Skills you'll gain: Portfolio Management, Plotly, Data Visualization, Portfolio Risk, Interactive Data Visualization, Investment Management, Exploratory Data Analysis, Plot (Graphics), Return On Investment, Financial Modeling, Financial Analysis, Statistical Analysis, Financial Data, Risk Modeling, Market Data, Finance, Equities, Data Analysis, Python Programming, Data Preprocessing

    4.6 stars, 47 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (47) · Beginner · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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