• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Introduction to Networking and Cloud Computing

    Skills you'll gain: Network Security, Cloud Computing, Virtualization, Network Infrastructure, Microsoft Azure, Firewall, Computer Networking, Digital Transformation, Cybersecurity, Virtual Machines, Network Monitoring, Artificial Intelligence and Machine Learning (AI/ML)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    551 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Building Smarter: BIM in Practice

    Skills you'll gain: Autodesk Revit, Design Reviews, Building Information Modeling, Visualization (Computer Graphics), Construction Management, Augmented and Virtual Reality (AR/VR), Construction, Construction Engineering, Commercial Construction, Engineering Analysis, Construction Estimating, Emerging Technologies, Civil and Architectural Engineering, Architectural Engineering, Drafting and Engineering Design, Coordination, Computer-Aided Design, Structural Engineering, As-Built Drawings, Engineering Documentation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    142 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    OpenAI for Beginners: AI Assistants for Project Managers

    Skills you'll gain: No-Code Development, Generative AI, AI Product Strategy, Application Deployment, LLM Application, AI Enablement, OpenAI, Project Management, Prompt Engineering

    3.8
    Rating, 3.8 out of 5 stars
    ·
    28 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Strategic Procurement and Sourcing Conclusions

    Skills you'll gain: Strategic Sourcing, Procurement, Supply Chain, Supply Management, Supplier Relationship Management, Risk Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    227 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Personal Leadership Development Planning and Leading High Performing Teams

    Skills you'll gain: Smart Goals, Team Motivation, Team Management, Team Performance Management, Goal Setting, Leadership Development, Team Leadership, Professional Development, Leadership, People Development, Personal Development, Team Building, Emotional Intelligence, Self-Awareness, Gap Analysis, Prioritization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    238 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Introduction to Bash Shell Scripting

    Skills you'll gain: Bash (Scripting Language), Shell Script, Unix Shell, Scripting, Linux Commands, Unix Commands, Command-Line Interface, Linux, File Management, Unix, File Systems, Systems Administration

    4.5
    Rating, 4.5 out of 5 stars
    ·
    678 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Twitter, LinkedIn, and YouTube Marketing

    Skills you'll gain: LinkedIn, Social Media Marketing, Social Media, Digital Advertising, Marketing, B2B Sales, Professional Networking, Advertising Campaigns, Social Media Strategy, Marketing Analytics, Video Production, Advertising, Selling Techniques, Branding, Content Creation, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    96 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Lending, Crowdfunding, and Modern Investing

    Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Lending and Underwriting, Financial Services, Risk Analysis, Investments, Fundraising and Crowdsourcing, Financial Market, Asset Management, Case Studies, Wealth Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    589 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Human Capital: Strategic HR and Managing Talent

    Skills you'll gain: Human Capital, Human Resource Strategy, Change Management, Talent Management, Organizational Strategy, HR Tech, Crisis Management, Talent Acquisition, Workforce Development, Team Management, Leadership Development, People Analytics, Leadership, Cultural Diversity, Mentorship

    4.8
    Rating, 4.8 out of 5 stars
    ·
    39 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    Искусственный Интеллект (ИИ) для всех

    Skills you'll gain: AI Product Strategy, Technical Management, Team Building, AI Enablement, Project Management, Data Ethics, Artificial Intelligence, Data Science, Artificial Neural Networks, Machine Learning, Discussion Facilitation, Deep Learning, Recruitment, Sales

    4.9
    Rating, 4.9 out of 5 stars
    ·
    312 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Musician’s Professional Toolbox: Your Portfolio Career

    Skills you'll gain: Productivity, Brand Strategy, Market Research, Professional Networking, Time Management, Branding, Target Audience, Business Modeling, Social Media, Prioritization, Competitive Analysis, Photo/Video Production and Technology, Promotional Materials, Goal Setting, Business Strategy, Marketing Materials, Business Planning, Recruitment, Presentations, Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    17 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Building Test Automation Framework using Selenium and TestNG

    Skills you'll gain: Test Automation, Test Case, Selenium (Software), Software Testing, Test Tools, Maintainability, Test Data, Debugging, Configuration Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    158 reviews

    Advanced · Guided Project · Less Than 2 Hours

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
next-gen brand management
hospitality luxury brand management
brand and product management
introduction to strategic brand management
1…282283284…834

In summary, here are 10 of our most popular brand management courses

  • Introduction to Networking and Cloud Computing: Microsoft
  • Building Smarter: BIM in Practice: L&T EduTech
  • OpenAI for Beginners: AI Assistants for Project Managers: Coursera
  • Strategic Procurement and Sourcing Conclusions: Rutgers the State University of New Jersey
  • Personal Leadership Development Planning and Leading High Performing Teams: Rice University
  • Introduction to Bash Shell Scripting: Coursera
  • Twitter, LinkedIn, and YouTube Marketing: Digital Marketing Institute
  • Lending, Crowdfunding, and Modern Investing: University of Pennsylvania
  • Human Capital: Strategic HR and Managing Talent: University of Michigan
  • Искусственный Интеллект (ИИ) для всех: DeepLearning.AI

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok