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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Colorado Boulder

    Managing the New Product Development Process

    Skills you'll gain: New Product Development, Product Development, Product Design, Design Thinking, Persona Development, Innovation, Conceptual Design, Prototyping, Market Research, Design and Product, Ideation, Agile Product Development, Target Market, Target Audience, Customer Analysis, Product Requirements, Wireframing, Market Opportunities, Market Analysis, Customer Insights

    4.8 stars, 12 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (12) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    YouTube Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Content Optimization, Search Engine Optimization, Web Analytics, Performance Analysis, Web Analytics and SEO, Content Strategy, Analytics, Social Media Strategy, Revenue Management, Social Media Management, Brand Marketing

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Launch & Optimize Multi-Channel Ad Campaigns

    Skills you'll gain: Campaign Management, Meta Ads Manager, Advertising Campaigns, Performance Analysis, Digital Advertising, Campaign Planning, Digital Marketing Campaigns, Media Buying, Performance Metric, Marketing Analytics, Budget Management, Cost Benefit Analysis

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • K

    Kennesaw State University

    Ethical AI Use

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Responsible AI, Data Ethics, AI literacy, Case Studies, Generative AI, Ethical Standards And Conduct, Artificial Intelligence, Business Ethics

    4.6 stars, 35 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (35) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of Maryland, College Park

    Combining and Analyzing Complex Data

    Skills you'll gain: Data Synthesis, Statistical Analysis, Data Analysis Software, Statistical Software, STATA (Software), R (Software), Data Integration, Data Ethics, Stata, R Programming, Sampling (Statistics), Statistical Modeling, Statistical Methods, Descriptive Statistics, Regression Analysis, Logistic Regression, Informed Consent

    4.2 stars, 70 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.2 (70) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Artificial Intelligence with Python: Foundations to Projects

    Skills you'll gain: Unsupervised Learning, Seaborn, Matplotlib, Predictive Modeling, Data Preprocessing, Supervised Learning, NumPy, Plot (Graphics), Model Evaluation, Applied Machine Learning, Predictive Analytics, Dimensionality Reduction, Artificial Intelligence and Machine Learning (AI/ML), Data Processing, PyTorch (Machine Learning Library), Scatter Plots, Python Programming, Data Science, Machine Learning, Data Analysis

    4.7 stars, 52 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (52) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Sistemática de Comércio Exterior

    Skills you'll gain: Transportation Operations, Logistics, Logistics Management, Export Control, Shipping and Receiving, Supply Chain Planning, Supply Chain, Entrepreneurship, Global Marketing, Market Opportunities, Market Research, Regulatory Compliance, Tax Compliance, Operational Efficiency, Negotiation

    4.6 stars, 41 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (41) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Michigan

    GenAI in Business: Strategies for Successful Execution

    Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Customer experience strategy (CX), Communication Planning, Innovation, Performance Analysis, Performance Measurement, Project Risk Management, Project Performance, Solution Design, Performance Metric, Risk Management, Experience Design, Risk Management Framework, Communication Strategies, Stakeholder Communications, Process Design, Internal Communications, Business Strategy

    4.9 stars, 42 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (42) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Microsoft

    Manage Security Operations

    Skills you'll gain: Microsoft Azure, Threat Modeling, Cloud Security, Continuous Monitoring, System Monitoring, Security Information and Event Management (SIEM), Security Management, Security Controls, Threat Detection, Threat Management, Application Performance Management, Cyber Security Policies, Event Monitoring, Brute-force attacks, Incident Response, Query Languages, Interactive Data Visualization

    4.6 stars, 12 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (12) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    Interactive Brokers

    ESG Data & Accountability

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Market Data, Data Ethics, Financial Data, Investments, Data Collection, Due Diligence, Financial Services, Big Data, Analytics, Investment Management, Data-Driven Decision-Making, Sustainability Reporting, Financial Market, Business Ethics, Data Quality, Corporate Sustainability, Financial Industry Regulatory Authorities, Sustainable Business, Portfolio Management

    4.4 stars, 37 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (37) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Cisco Learning and Certifications

    Threat Investigation

    Skills you'll gain: Cyber Threat Intelligence, Cyber Threat Hunting, Threat Detection, Vulnerability Assessments, Threat Management, Event Monitoring, Intrusion Detection and Prevention, Security Information and Event Management (SIEM), Computer Security Incident Management, Continuous Monitoring, Security Management, Malware Protection, Network Security, Network Analysis, Network Monitoring

    4.8 stars, 41 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.8 (41) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Introducción a Facebook Audience Insights

    Skills you'll gain: Facebook, Target Audience, Social Media Analytics, Social Media, Social Media Marketing, Social Media Strategy, Advertising Campaigns, Advertising, Customer Analysis, Web Presence

    Intermediate · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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