• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Preview
    Preview
    A

    Adobe

    Get going with short video in Adobe Express

    Skills you'll gain: Storyboarding, Video Production, Adobe Express, Storytelling, Video Editing, Social Media Strategy, Content Creation, Cinematography, Style Guides, Creativity

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Strategic Communications in Technical Organizations

    Skills you'll gain: Request for Proposal, Conflict Management, Presentations, Technical Communication, Storytelling, Persuasive Communication, Communication Strategies, Organizational Strategy, Non-Verbal Communication, Proposal Writing, Business Communication, Team Building, Interpersonal Communications, Intercultural Competence, Verbal Communication Skills, Target Audience, Business Writing, Strategic Communication, Communication, Strategic Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    56 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Producción musical con software libre

    Skills you'll gain: Music Theory, Music, Post-Production, Open Source Technology, Media Production, Musical Composition, Music History, Aesthetics, Collaborative Software, Data Sharing, Creativity, Digital Publishing, Software Installation, Editing, Content Creation, Computer Programming Tools

    4.8
    Rating, 4.8 out of 5 stars
    ·
    232 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Starweaver

    Executive AI Leadership Mastery

    Skills you'll gain: Responsible AI, AI Enablement, Technology Roadmaps, Organizational Change, AI Product Strategy, Stakeholder Engagement, Google Gemini, Anthropic Claude, Business Strategy, Strategic Leadership, Leadership, Business Transformation, Change Management, Content Strategy, Corporate Communications, Digital Media Strategy, Non-Verbal Communication, Verbal Communication Skills, Communication Strategies, Communication

    3.7
    Rating, 3.7 out of 5 stars
    ·
    17 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • C

    Coursera

    Crear un panel de inspiración para su marca con Canva

    Skills you'll gain: Canva (Software), Design, Creative Design, Branding, Graphic and Visual Design, Social Media Content, Graphic Design, Brand Strategy, Marketing Collateral, Brand Management, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Team Management for the 6 σ Black Belt

    Skills you'll gain: Team Management, Team Building, Meeting Facilitation, Conflict Management, Team Leadership, Six Sigma Methodology, Lean Six Sigma, Discussion Facilitation, Project Management, Cross-Functional Collaboration, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    234 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Ethical Hacking Fundamentals

    Skills you'll gain: Penetration Testing, Cyber Security Assessment, Threat Modeling, Human Factors (Security), Web Development, Web Servers

    4.6
    Rating, 4.6 out of 5 stars
    ·
    195 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Integral Calculus through Data and Modeling

    Skills you'll gain: Calculus, Integral Calculus, Numerical Analysis, Advanced Mathematics, Mathematical Theory & Analysis, Data Integration, Mathematical Modeling, Data Analysis, Vector Databases, Probability, Geometry, Applied Mathematics, Mechanics, Engineering Calculations, Spatial Data Analysis, Derivatives, Physics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    138 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Gestión de la Diversidad, Equidad, Inclusión y Pertenencia

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity Awareness, Diversity and Inclusion, Cultural Diversity, Workplace inclusivity, Social Justice, Human Resources, Intercultural Competence, Disabilities, Communication Strategies, Vulnerability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    3D Printing Applications

    Skills you'll gain: Design Thinking, Creative Thinking, Intellectual Property, Conceptual Design, 3D Modeling, Solution Design, Innovation, Prototyping, Social Impact, Manufacturing Processes, Manufacturing and Production, Entrepreneurship

    4.6
    Rating, 4.6 out of 5 stars
    ·
    687 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Introduction au CRM avec HubSpot

    Skills you'll gain: HubSpot CRM, Sales Pipelines, Email Marketing, Dashboard, Sales Process, Customer Relationship Management (CRM) Software, Customer Relationship Management, Team Management, Customer Data Management, User Accounts, Marketing

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Análise de Dados Quantitativos

    Skills you'll gain: Quantitative Research, Marketing Analytics, Market Analysis, Market Research, Exploratory Data Analysis, Strategic Marketing, Forecasting, Strategic Decision-Making, Data Analysis, Predictive Modeling, Customer Analysis, Statistical Modeling, Statistical Analysis, Correlation Analysis, Regression Analysis, Unsupervised Learning, Variance Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to social media marketing

meta social media marketing
social media marketing strategy
social media marketing analytics
introduction to social media marketing
social media marketing in practice
meta social media marketing capstone
genai in social media marketing
meta social media marketing professional certificate
1…272273274…459

In summary, here are 10 of our most popular social media marketing courses

  • Get going with short video in Adobe Express: Adobe
  • Strategic Communications in Technical Organizations: Johns Hopkins University
  • Producción musical con software libre: Universidad Nacional Autónoma de México
  • Executive AI Leadership Mastery: Starweaver
  • Crear un panel de inspiración para su marca con Canva: Coursera
  • Team Management for the 6 σ Black Belt: Kennesaw State University
  • Ethical Hacking Fundamentals: LearnKartS
  • Integral Calculus through Data and Modeling: Johns Hopkins University
  • Gestión de la Diversidad, Equidad, Inclusión y Pertenencia: Pontificia Universidad Católica del Perú
  • 3D Printing Applications: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok