• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • I

    Imperial College London

    Participatory Approaches in Public Health

    Skills you'll gain: Public Health, Health Equity, Community Health, Diversity Awareness, Health Promotion, Social Determinants Of Health, Community Development, Health Disparities, Diversity Equity and Inclusion Initiatives, Research, Community Organizing, Research Methodologies, Program Evaluation, Cultural Diversity, Social Sciences, Community Outreach, Case Studies, Qualitative Research, Research Design, Culture

    4.5 stars, 33 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (33) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Speaking and Presenting: Poise

    Skills you'll gain: Public Speaking, Oral Expression, Verbal Communication Skills, Communication, Composure, Communication Strategies, Advocacy

    4.6 stars, 199 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (199) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • T

    The University of Notre Dame

    Ethical Leadership

    Skills you'll gain: Active Listening, Workplace inclusivity, Data Ethics, Negotiation, Leadership Studies, Leadership Development, Business Ethics, Conflict Management, Change Management, Organizational Change, Diversity and Inclusion, Social Justice, Diversity Training, Communication Strategies, Personal Integrity, Organizational Leadership, Analytics, Analytical Skills, Market Dynamics, Ethical Standards And Conduct

    4.7 stars, 209 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (209) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Toronto

    Gender Analytics for Innovation

    Skills you'll gain: Diversity Awareness, Diversity and Inclusion, Gap Analysis, Innovation, Organizational Effectiveness, Business Analytics, Analysis, Financial Inclusion, Diversity Equity and Inclusion Initiatives, Market Opportunities, Social Justice, Workplace inclusivity, Organizational Change, Leadership Development, Product Development, Risk Mitigation

    4.8 stars, 349 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (349) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IBM

    Developing Mobile Apps with Flutter

    Skills you'll gain: Flutter (Software), Mobile Development, User Interface (UI) Design, User Interface and User Experience (UI/UX) Design, React Native, Application Development, iOS Development, Apple iOS, Mobile Development Tools, UI Components, User Story, User Interface (UI), Database Application, Android Development, Databases, Cloud Applications, Database Software, Other Mobile Programming Languages, Database Management, Database Management Systems

    4.5 stars, 198 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (198) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Introduction to Market Research

    Skills you'll gain: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Customer Analysis, Market Analysis, Market Dynamics, Marketing, Business Research, Analysis, Data Analysis, Customer Insights, Marketing Strategies, Market Trend, Consumer Behaviour, Trend Analysis, Strategic Decision-Making

    4.6 stars, 47 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (47) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    How to create presentations using Canva

    Skills you'll gain: Canva (Software), Multimedia, Visual Design, Graphical Tools, Graphic Design

    4.5 stars, 227 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.5 (227) · Beginner · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
  • V

    Vanderbilt University

    Understanding the Music Business: What is Music Worth?

    Skills you'll gain: Music, Market Opportunities, Music Performance, Entrepreneurship, New Business Development, Intellectual Property, Performing Arts, Marketing and Public Relations, Digital Transformation, Marketing, Music History, Innovation, Business Modeling, Revenue Management, Media and Communications, Business Ethics, Event Management, Media Production, Ethical Standards And Conduct, Compensation Management

    4.5 stars, 147 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.5 (147) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    SAP

    Foundations of Business Analysis

    Skills you'll gain: Stakeholder Management, Business Analysis, SAP Signavio, Stakeholder Engagement, SAP Analytics Cloud, Stakeholder Communications, Business Analysis Tools, SAP Applications, Stakeholder Analysis, ChatGPT, Strategic Thinking, Organizational Strategy, Communication, Critical Thinking

    4.5 stars, 136 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (136) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IBM

    Continuous Integration and Continuous Delivery (CI/CD)

    Skills you'll gain: CI/CD, Continuous Integration, Jenkins, Devops Tools, DevOps, Infrastructure as Code (IaC), Continuous Delivery, OpenShift, Git (Version Control System), GitHub, IT Automation, Kubernetes, Containerization, Automation

    4.7 stars, 262 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (262) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Create corporate Newsletters with Canva

    Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Event Marketing, Target Audience, Email Marketing, Content Creation, Graphic Design, Analysis, Marketing Design, Marketing Communications, Digital Marketing

    4.1 stars, 15 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.1 (15) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of Colorado System

    What is Palliative Care?

    Skills you'll gain: Patient Communication, Patient-centered Care, Caregiving, Active Listening, Pain Management, Basic Patient Care, Communication, Communication Strategies, Empathy, Psychosocial Assessments, Self-Awareness, Health Assessment, Treatment Planning, Family Support, Planning

    4.8 stars, 306 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (306) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
1…270271272…605

In summary, here are 10 of our most popular social media marketing courses

  • Participatory Approaches in Public Health: Imperial College London
  • Speaking and Presenting: Poise: University of Michigan
  • Ethical Leadership: The University of Notre Dame
  • Gender Analytics for Innovation: University of Toronto
  • Developing Mobile Apps with Flutter: IBM
  • Introduction to Market Research: Coursera
  • How to create presentations using Canva: Coursera
  • Understanding the Music Business: What is Music Worth?: Vanderbilt University
  • Foundations of Business Analysis: SAP
  • Continuous Integration and Continuous Delivery (CI/CD): IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok