Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Customer Insights, Facebook, Marketing Analytics, Target Audience, Marketing Strategies, Marketing, Social Media, Social Media Marketing, Business Intelligence, Business
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Business Planning, Solution Design, Consumer Behaviour, Sustainable Development, Entrepreneurship, Sustainable Business, Market Opportunities, Needs Assessment, Market Analysis, Ideation, Product Development, Environmental Issue, Business, Qualitative Research, Sustainability Reporting, Behavioral Economics, Social Sciences, Business Development, Cultural Sensitivity, Empathy & Emotional Intelligence
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Wrangling, Data Import/Export
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Content Strategy, Content Creation, Social Media Content, Driving engagement, Social Media Strategy, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Metric, Growth Strategies, Performance Analysis, Promotional Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Manufacturing Processes, Computer-Aided Design, Automation, Internet Of Things, Manufacturing and Production, Digital Transformation, Engineering Analysis, Industrial Engineering, Geometric Dimensioning And Tolerancing, Simulation and Simulation Software, Network Infrastructure, Finite Element Methods, Cloud Computing
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Logo Design, Graphic and Visual Design Software, Digital Design, Graphic Design, Design Software, Digital Publishing, Marketing, Creative Design, Data Sharing
Beginner · Guided Project · Less Than 2 Hours

Fred Hutchinson Cancer Center
Skills you'll gain: ChatGPT, Responsible AI, Generative AI, Data Ethics, Algorithms, Artificial Intelligence, Predictive Analytics, Record Keeping, Diversity Awareness, Health Equity, Model Evaluation, Case Studies
Beginner · Course · 1 - 4 Weeks

UBITS
Skills you'll gain: Benchmarking, Closing (Sales), Consultative Selling, Retail Sales, Sales Presentation, Negotiation, Sales Strategy, Overcoming Objections, Accountability, Value Propositions, Customer Relationship Management, Customer experience strategy (CX), Rapport Building, Business Development, Stakeholder Management, Sales, Emotional Intelligence, New Business Development, Personal Development, Initiative and Leadership
Intermediate · Specialization · 3 - 6 Months

Google Cloud
Skills you'll gain: SQL, Data Validation, Data Access, Query Languages, Data Mining, Data Analysis, Google Analytics
Beginner · Project · Less Than 2 Hours

Whizlabs
Skills you'll gain: AWS Kinesis, Amazon Redshift, Data Preprocessing, Data Analysis, Real Time Data, Applied Machine Learning, Data Pipelines, Data Processing, Extract, Transform, Load, Exploratory Data Analysis, Amazon S3, Data Sharing, Data Visualization Software, Data Transformation, Machine Learning, Data Management
Beginner · Course · 1 - 4 Weeks

Khalifa University
Skills you'll gain: AI Personalization, Sales Enablement, Customer Data Management, Sales Management, AI Enablement, Customer experience improvement, Predictive Analytics, AI Product Strategy, Customer Insights, Customer Engagement, Advanced Analytics, Large Language Modeling, Fraud detection, Artificial Intelligence, Data Integration, Network Analysis, User Feedback, Technology Roadmaps, Change Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Web Scraping, Data Visualization, Data Preprocessing, Data Cleansing, Exploratory Data Analysis, Scripting, Data Analysis, Data Manipulation, Data Import/Export, Extensible Markup Language (XML), Python Programming, Jupyter, GitHub
Intermediate · Guided Project · Less Than 2 Hours