• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • U

    University of Minnesota

    Herbal Medicine

    Skills you'll gain: Drug Interaction, Contraindication, Pharmacology, Patient Education And Counseling, Pharmacotherapy, Medication Therapy Management, Nurse Education, Pain Management, Pharmaceuticals, Patient Evaluation, Respiratory Care, Patient Safety, Health Care Procedure and Regulation, Obstetrics And Gynecology, Medical Science and Research, Safety Standards, Mental Health

    4.9 stars, 868 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.9 (868) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • B

    Berklee

    Introducción a la producción de música

    Skills you'll gain: Music, Media Production, Musical Composition, Post-Production, Editing, File Management, Peripheral Devices, System Configuration

    4.7 stars, 265 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (265) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Pennsylvania

    Wharton Business and Financial Modeling Capstone

    Skills you'll gain: Portfolio Management, Financial Modeling, Data Presentation, Presentations, Microsoft PowerPoint, Business Modeling, Data Modeling, Quantitative Research, Business Analytics, Financial Data, Portfolio Risk, Spreadsheet Software, Investments, Return On Investment, Microsoft Excel, Finance, Financial Analysis, Regression Analysis, Model Optimization

    4.5 stars, 525 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.5 (525) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • T

    The University of Edinburgh

    How to Create an Online Course

    Skills you'll gain: Educational Materials, Learning Strategies, Instructional Design, Web Content Accessibility Guidelines, Web Content, Digital pedagogy, Education Software and Technology, Diversity Awareness, Cultural Diversity, Scripting

    4.5 stars, 233 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.5 (233) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    Alex Genadinik

    AI For Business Productivity - 2026

    Skills you'll gain: Prompt Engineering, Overcoming Objections, Closing (Sales), Rapport Building, Business Ethics, B2B Sales, Vibe coding, Prompt Patterns, Data Ethics, Price Negotiation, Content Performance Analysis, Negotiation, LLM Application, ChatGPT, AI Personalization, Generative AI Agents, Video Production, Artificial Intelligence, Generative AI, Content Creation

    4.3 stars, 42 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.3 (42) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Understanding the Campaign Components

    Skills you'll gain: Campaign Planning, Communication Planning, Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Integrated Marketing Communications, Brand Strategy, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Paid media, Key Performance Indicators (KPIs), Research and Design, Market Research

    4.4 stars, 9 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.4 (9) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • O

    O.P. Jindal Global University

    Economics of Reforms and Regulations

    Skills you'll gain: Behavioral Economics, Environmental Regulations, Economics, Financial Regulations, Economic Development, Governance, Environmental Laws, Regulatory Affairs, Public Policies, Law, Regulation, and Compliance, Health And Safety Standards, Environmental Policy, Financial Policy, Regulatory Compliance, Financial Industry Regulatory Authorities, Bidding, Bank Regulations, Market Dynamics, Banking, Commercial Laws

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
  • U

    University of Colorado Boulder

    A Blueprint for Success – Your Video Pre-Production

    Skills you'll gain: Video Production, Storyboarding, Storytelling, Photo/Video Production and Technology, Media Production, Post-Production, Video Editing, Visual Storytelling, Cinematography, Oral Expression, Writing, Editing

    4.6 stars, 83 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (83) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    American Psychological Association

    Discover Yourself, Build Relationships, and Navigate Groups

    Skills you'll gain: Self-Awareness, Self-Discipline, Relationship Building, Personal Development, Psychology, Relationship Management, Self-Motivation, Culture, Emotional Intelligence, Cultural Sensitivity, Behavior Management, Rapport Building, Decision Making, Goal Setting, Motivational Skills, Social Sciences, Social Studies, Sociology, Interpersonal Communications, Decision Intelligence

    4.7 stars, 63 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (63) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Design a Client Welcome Kit using Canva

    Skills you'll gain: Canva (Software), Visual Design, Layout Design, Design Elements And Principles, Workflow Management, Design Strategies, Graphic and Visual Design, Digital Design, Graphic and Visual Design Software, Marketing Collateral, Graphic Design, Marketing Design, Content Creation, Marketing Materials, Color Theory, Portfolio Management, Brand Awareness

    4.7 stars, 96 reviews, Advanced, Guided Project, Less Than 2 Hours

    ★ 4.7 (96) · Advanced · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Erste Schritte in Easil

    Skills you'll gain: Marketing Materials, Marketing Design, Typography, Graphic and Visual Design Software, Graphic Design, Promotional Materials, Advertising, Graphic and Visual Design, Design, Content Creation, Marketing, Social Media Content, Social Media Marketing, Gmail

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Crea Posts Animados para Redes Sociales con Canva

    Skills you'll gain: Canva (Software), Animations, Social Media Content, Social Media, Social Media Marketing, Graphic and Visual Design Software, Graphic Design, Graphical Tools, Graphic and Visual Design, Content Creation, Social Media Strategy, Shared Media, Multimedia, Organizational Skills, Marketing

    4.5 stars, 6 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.5 (6) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
1…267268269…605

In summary, here are 10 of our most popular social media marketing courses

  • Herbal Medicine: University of Minnesota
  • Introducción a la producción de música: Berklee
  • Wharton Business and Financial Modeling Capstone: University of Pennsylvania
  • How to Create an Online Course: The University of Edinburgh
  • AI For Business Productivity - 2026: Alex Genadinik
  • Understanding the Campaign Components: University of Colorado Boulder
  • Economics of Reforms and Regulations: O.P. Jindal Global University
  • A Blueprint for Success – Your Video Pre-Production: University of Colorado Boulder
  • Discover Yourself, Build Relationships, and Navigate Groups: American Psychological Association
  • Design a Client Welcome Kit using Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok