Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: B2B Sales, Stakeholder Engagement, Overcoming Objections, Solution Sales Engineering, Stakeholder Management, Closing (Sales), Price Negotiation, Negotiation, Sales Management, Sales Presentation, Solution Selling, Active Listening, Sales Operations, Sales Process, Sales Pipelines, Strategic Partnership, Sales, Proposal Development, Customer and Client Support, Customer Communications Management
Intermediate · Professional Certificate · 3 - 6 Months

University of Minnesota
Skills you'll gain: Design Thinking, User Research, User Experience Design, User Experience, UI/UX Research, Design Research, Usability Testing, Experience Design, User Centered Design, User Interface and User Experience (UI/UX) Design, Graphic and Visual Design, Human Centered Design, Persona (User Experience), Usability, Visual Storytelling, Data Ethics, Ethical Standards And Conduct
★ 4.1 (50) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Instagram, Facebook, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Social Media Marketing, Marketing Design, Digital Marketing
★ 5 (6) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Exploratory Data Analysis, Plot (Graphics), Box Plots, Correlation Analysis, Data Visualization, Scatter Plots, Data Cleansing, Statistical Visualization, Data Preprocessing, Data Manipulation, Statistical Hypothesis Testing, Descriptive Statistics, Statistical Analysis, Data Analysis, Probability & Statistics, Statistical Methods, Python Programming
★ 4.3 (35) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: User Research, User Feedback, Business Research, Market Research, Business Analysis
★ 4.6 (50) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Adobe XD, Prototyping, User Experience Design, Usability Testing, UI/UX Research, Figma (Design Software), User Experience, Experience Design, Presentations, Responsive Web Design, Information Architecture, User Story, Usability, Storyboarding, User Research, Design Research, Design, Visual Design, Persona (User Experience), User Interface and User Experience (UI/UX) Design
★ 4.8 (153) · Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Data Storytelling, Data Cleansing, Rmarkdown, Data Presentation, Data Visualization, Analytical Skills, Tableau Software, Dashboard, Stakeholder Communications, Dashboard Creation, Data Integrity, Case Studies, Interactive Data Visualization, Data Analysis, Spreadsheet Software, Data Ethics, Ggplot2, Data Validation, Data-Driven Decision-Making, Database Management
★ 4.8 (46) · Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Product Lifecycle Management, Product Strategy, Product Management, Product Marketing, New Product Development, Case Studies, Team Oriented, Market Data, Organizational Leadership, Initiative and Leadership, Data-Driven Decision-Making, Cross-Functional Collaboration, Communication, Strategic Thinking, Innovation, Market Analysis, Data Analysis
★ 3.9 (10) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Event Marketing, Events and Conferences, Social Media Content, Drive Engagement, Content Creation, Campaign Planning, Social Media, Social Media Marketing, Social Media Campaigns, Promotional Strategies, Driving engagement, Branding, Video Production, Photo/Video Production and Technology, Integrated Marketing Communications, Promotions and Campaigns, Storytelling, Interactive Design
★ 4.7 (9) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization Software, Data Visualization, Interactive Data Visualization, Dashboard, Dashboard Creation, Tableau Software, Microsoft Excel, Excel Formulas, Pivot Tables And Charts, Spreadsheet Software, Data Analysis Software, Business Intelligence, Performance Tuning, Data Analysis, Analytics, Analytical Skills, Business Metrics
★ 4.1 (8) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Visual Design, Graphic and Visual Design, Marketing Collateral, Graphic and Visual Design Software, Marketing Materials, Marketing Design, Brochures, Layout Design, Design Elements And Principles, Marketing Communications, Workflow Management, Presentations, Financial Statement Analysis, Integrated Marketing Communications, Social Media Content, Financial Acumen, Strategic Communication, Financial Accounting, Financial Statements
★ 4.9 (14) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Keras (Neural Network Library), Data Preprocessing, Artificial Neural Networks, Statistical Visualization, Predictive Modeling, Model Training, Tensorflow, Applied Machine Learning, Feature Engineering, Data Processing, Data Science, Predictive Analytics, Data Manipulation, Deep Learning, Data Wrangling, Machine Learning, Model Evaluation, Regression Analysis, Python Programming
★ 4.7 (27) · Beginner · Guided Project · Less Than 2 Hours