• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Mercadotecnia en un mundo digital

    Skills you'll gain: MarTech, Marketing, Digital Marketing Tools, Marketing Channel, Digital Transformation, Product Development, Marketing Strategies, Digital Marketing, Customer Advocacy, Promotional Strategies, New Product Development, Consumer Behaviour, Market Dynamics, Customer Engagement, Innovation

    4.8 stars, 77 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (77) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Advanced Deep Learning Methods for Healthcare

    Skills you'll gain: Deep Learning, Generative AI, Generative Model Architectures, Applied Machine Learning, Machine Learning Methods, Graph Theory, Network Analysis, Artificial Neural Networks, Network Model, Health Informatics, Laboratory Experience, Autoencoders, Predictive Modeling, Unsupervised Learning, Data Synthesis

    3.5 stars, 16 reviews, Advanced, Course, 1 - 4 Weeks

    ★ 3.5 (16) · Advanced · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IBM

    AI Workflow: Machine Learning, Visual Recognition and NLP

    Skills you'll gain: Model Evaluation, Tensorflow, Model Training, Supervised Learning, Model Optimization, Artificial Neural Networks, Regression Analysis, Applied Machine Learning, Statistical Machine Learning, Machine Learning Algorithms, Deep Learning, Image Analysis, Machine Learning, Random Forest Algorithm, AI Workflows, Decision Tree Learning, Natural Language Processing, Scikit Learn (Machine Learning Library), Data Science, Python Programming

    4.5 stars, 100 reviews, Advanced, Course, 1 - 4 Weeks

    ★ 4.5 (100) · Advanced · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • O

    O.P. Jindal Global University

    Cognitive Psychology

    Skills you'll gain: Psychology, Research, Research Design, Scientific Methods, Research Methodologies, Human Learning, Sensory Systems Analysis, Culture, Decision Intelligence, Experimentation, Case Studies, Learning Strategies

    Beginner · Course · 3 - 6 Months

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
  • U

    University of Geneva

    Handicap visuel : comprendre et agir pour l'inclusion

    Skills you'll gain: Visual Impairment Education, Disabilities, Diversity Awareness, Empathy, Sensory Systems Analysis, Adaptive Equipment, Community and Social Work, Social Skills, Activities of Daily Living (ADLs), Research, Child Development, Emotional Intelligence, Literacy, Education Software and Technology

    5 stars, 26 reviews, Beginner, Course, 1 - 3 Months

    ★ 5 (26) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • E

    EDUCBA

    Technical Analysis Foundations for Traders

    Skills you'll gain: Technical Analysis, Market Trend, Trend Analysis, Financial Market, Market Data, Portfolio Risk, Financial Trading, Portfolio Management, Risk Management, Financial Forecasting, Market Dynamics, Real Time Data, Financial Analysis, Market Analysis, Investment Management, Risk Analysis, Graphing, Verification And Validation, Probability & Statistics

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    Università di Napoli Federico II

    Development Economics

    Skills you'll gain: Economic Development, Socioeconomics, Financial Inclusion, Policy Analysis, Research, and Development, Economics, Social and Human Services, Human Capital, Policy Analysis, Econometrics, Program Evaluation, Financial Services, Analysis, Education and Training, Entrepreneurship, Insurance, Research Methodologies

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Corporate Finance Institute

    Practical Data Science for Data Analysts

    Skills you'll gain: Classification Algorithms, Data Preprocessing, Matplotlib, Feature Engineering, Data Visualization, Model Evaluation, Data Import/Export, Exploratory Data Analysis, Plot (Graphics), Pandas (Python Package), Data Presentation, Data Science, NumPy, Regression Analysis, Data Analysis, Data Structures, Data Wrangling, Correlation Analysis, Portfolio Management, Predictive Analytics

    4.7 stars, 21 reviews, Advanced, Specialization, 3 - 6 Months

    ★ 4.7 (21) · Advanced · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • A

    AI CERTs

    AI for Legal Professionals

    Skills you'll gain: AI Integrations, Artificial Intelligence, Machine Learning Methods, Machine Learning Software, Machine Learning, Contract Management, Contract Compliance, Predictive Modeling, Ethical Standards And Conduct

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • E

    EDUCBA

    Digital Marketing Foundations: Analyze & Apply Strategies

    Skills you'll gain: Campaign Management, Target Market, Marketing, Marketing Strategies, Consumer Behaviour, Marketing Planning, Campaign Planning, Integrated Marketing Communications, Strategic Marketing, Marketing Strategy and Techniques, Digital Marketing, Target Audience, Digital Marketing Campaigns, Market Research, Marketing Communications, Data-Driven Marketing, Communication Strategies, Emerging Technologies

    4.9 stars, 27 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.9 (27) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    Icahn School of Medicine at Mount Sinai

    Big Data Science with the BD2K-LINCS Data Coordination and Integration Center

    Skills you'll gain: Bioinformatics, Applied Machine Learning, Interactive Data Visualization, Supervised Learning, Data Visualization, Machine Learning, Big Data, Data Mining, Data Science, Data Transformation, Data Integration, Precision Medicine, Medical Science and Research, Unsupervised Learning, Molecular Biology, Data Processing, Metadata Management, Cell Biology, Model Evaluation, Data Pipelines

    4.8 stars, 27 reviews, Intermediate, Course, 3 - 6 Months

    ★ 4.8 (27) · Intermediate · Course · 3 - 6 Months

    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Subsistence Marketplaces

    Skills you'll gain: Business Planning, Solution Design, Consumer Behaviour, Sustainable Development, Enterprise Modeling, Entrepreneurship, Sustainable Business, Market Dynamics, Market Opportunities, Needs Assessment, Design Thinking, Ideation, Product Development, Environmental Issue, Sustainability Reporting, Business Development, Cultural Sensitivity, Empathy & Emotional Intelligence

    4.4 stars, 25 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (25) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
1…256257258…462

In summary, here are 10 of our most popular market research courses

  • Mercadotecnia en un mundo digital: University of Illinois Urbana-Champaign
  • Advanced Deep Learning Methods for Healthcare: University of Illinois Urbana-Champaign
  • AI Workflow: Machine Learning, Visual Recognition and NLP: IBM
  • Cognitive Psychology: O.P. Jindal Global University
  • Handicap visuel : comprendre et agir pour l'inclusion: University of Geneva
  • Technical Analysis Foundations for Traders: EDUCBA
  • Development Economics: Università di Napoli Federico II
  • Practical Data Science for Data Analysts: Corporate Finance Institute
  • AI for Legal Professionals: AI CERTs
  • Digital Marketing Foundations: Analyze & Apply Strategies: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok