• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • P

    Pearson

    CompTIA Cybersecurity Analyst (CySA+) CS0-003: Unit 1

    Skills you'll gain: Cyber Operations, Cybersecurity, Cyber Threat Intelligence, Cyber Attacks, Cyber Threat Hunting, IT Security Architecture, Cyber Security Strategy, Threat Detection, Network Security, Security Information and Event Management (SIEM), Security Management, MITRE ATT&CK Framework, Security Controls, Incident Response, Vulnerability Assessments, Cloud Security, Vulnerability Management, Vulnerability, Encryption, Configuration Management

    4.2 stars, 13 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.2 (13) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Packt

    COBIT 2019 Foundation

    Skills you'll gain: Control Objectives for Information and Related Technology (COBIT), IT Management, Performance Management, Performance Measurement, Governance, Performance Improvement, Program Implementation, Process Management, Governance Risk Management and Compliance, Information Technology, Technology Strategies, Continuous Improvement Process, Process Capability, Organizational Structure, Risk Management

    4.6 stars, 9 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (9) · Intermediate · Course · 1 - 3 Months

  • A

    AI Business School

    Practical AI and prompting for HR professionals

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, AI Personalization, Generative AI, HR Tech, Personalized Campaigns, Artificial Intelligence, AI Enablement, ChatGPT, LLM Application, AI Integrations, Human Resources, Large Language Modeling, Ideation, Content Creation, Innovation, Business Transformation

    5 stars, 11 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 5 (11) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • B

    Banco Interamericano de Desarrollo

    Gobierno Digital

    Skills you'll gain: Cybersecurity, Data Management, Infrastructure Security, Interoperability, Digital Transformation, Data Security, Data Governance, Public Administration, Governance, Case Studies, Public Key Infrastructure, Identity and Access Management, Policy Analysis, Strategic Planning

    4.7 stars, 97 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (97) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • K

    Khalifa University

    AI for Executives: The Basics

    Skills you'll gain: Data Strategy, Data Management, Model Deployment, Data Governance, Model Evaluation, Transfer Learning, Data Quality, Model Training, AI Enablement, Decision Intelligence, Data-Driven Decision-Making, Data Literacy, Artificial Intelligence and Machine Learning (AI/ML), Data Integration, MLOps (Machine Learning Operations), Predictive Modeling, AI Product Strategy, Statistical Machine Learning, Predictive Analytics, Applied Machine Learning

    Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Game-Theoretic Solution Concept with Spreadsheets

    Skills you'll gain: Game Theory, Strategic Decision-Making, Strategic Thinking, Decision Making, Operations Research, Competitive Analysis, Spreadsheet Software

    4.6 stars, 66 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.6 (66) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    AI-Powered Design with Canva Magic Studio

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, AI powered creativity, Canva (Software), AI Workflows, AI Integrations, Responsible AI, Content Creation, Quality Control, Quality Assurance, Creative Design, Campaign Planning, Marketing Materials, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Professional Communication & Career Growth Skills

    Skills you'll gain: Business Writing, Verbal Communication Skills, Communication, Business Correspondence, Interpersonal Communications, Business Communication, Oral Expression, Active Listening, Professional Networking, Cultural Sensitivity, Negotiation, Discussion Facilitation, Intercultural Competence, Social Skills, Interviewing Skills, Oral Comprehension, Value Propositions, Applicant Tracking Systems, Communication Strategies, Writing

    4.9 stars, 103 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.9 (103) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Michigan

    Resilient Teaching Through Times of Crisis and Change

    Skills you'll gain: Resilience, Teaching, Systems Thinking, Diversity Awareness, Adaptability, Adult Education, Instructional Design, Digital pedagogy, Education Software and Technology, Constructive Feedback, Higher Education, Compassion

    4.8 stars, 62 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (62) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    How To Set Up Project Sites and Spaces with Confluence

    Skills you'll gain: Collaborative Software, Project Documentation, Organizational Skills, Document Management, Content Management Systems, Collaboration, Productivity Software, Project Management Software, Workflow Management, Content Development and Management, Digital Publishing, Information Architecture, Data Management, Content Creation, Cloud Platforms

    4.2 stars, 40 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.2 (40) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of Illinois Urbana-Champaign

    Public Goods, Common Resources, and Externalities

    Skills you'll gain: Supply And Demand, Market Analysis, Economics, Socioeconomics, Social Sciences, Resource Allocation, Environmental Issue, Public Policies, Policy Analysis, Tax, Resource Management, Environment and Resource Management

    4.9 stars, 46 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (46) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    SkillsBooster Academy

    Building Basic AI Agents

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Prompt Patterns, LLM Application, Generative AI Agents, Make.com, Agentic Workflows, ChatGPT, AI Orchestration, AI Workflows, Generative AI, Agentic systems, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Automation, Creativity, Machine Learning, Content Management, Digital Marketing

    4.4 stars, 9 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (9) · Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
1…252253254…543

In summary, here are 10 of our most popular marketing strategy courses

  • CompTIA Cybersecurity Analyst (CySA+) CS0-003: Unit 1: Pearson
  • COBIT 2019 Foundation: Packt
  • Practical AI and prompting for HR professionals: AI Business School
  • Gobierno Digital: Banco Interamericano de Desarrollo
  • AI for Executives: The Basics: Khalifa University
  • Game-Theoretic Solution Concept with Spreadsheets: Coursera
  • AI-Powered Design with Canva Magic Studio: Coursera
  • Professional Communication & Career Growth Skills: EDUCBA
  • Resilient Teaching Through Times of Crisis and Change: University of Michigan
  • How To Set Up Project Sites and Spaces with Confluence: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok