Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Microsoft
Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Data Analysis Software, Power BI, Data Analysis, Data Synthesis, Data Transformation, Timelines, Data Manipulation, Data Management
★ 4.7 (90) · Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Data Presentation, Data Literacy, Matplotlib, Data Synthesis, Probability Distribution, Data Processing, Probability & Statistics, Image Analysis, Data Integration, Interactive Data Visualization, Performance Analysis, Statistical Analysis, Probability, Analysis, LLM Application, Data Collection, Descriptive Analytics, Business Analytics, Statistical Methods, Machine Learning
★ 5 (8) · Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Verification And Validation, Work Breakdown Structure, Requirements Management, Requirements Analysis, Coordination, Functional Requirement, Product Quality (QA/QC), Augmented and Virtual Reality (AR/VR), Technology Strategies, Quality Assurance and Control, Strategic Communication, Strategic Leadership, Stakeholder Engagement, Internal Communications, Plan Execution, Business Requirements, Business Transformation, Project Management Life Cycle, Business Metrics, Software Development Methodologies
★ 4.8 (53) · Intermediate · Specialization · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Analytical Skills, Data Ethics, Data Mining, Data Science, Business Analytics, Big Data, Analytics, Descriptive Analytics, Data Analysis Software, Predictive Analytics, Small Data
★ 4.2 (158) · Intermediate · Course · 1 - 4 Weeks
Skills you'll gain: Model Deployment, MLOps (Machine Learning Operations), Data Preprocessing, Exploratory Data Analysis, Classification And Regression Tree (CART), Logistic Regression, Statistical Machine Learning, Model Evaluation, Model Training, Supervised Learning, Decision Tree Learning, Probability & Statistics, Data Processing, Statistical Software, Machine Learning Methods, Machine Learning Software, Workflow Management, Machine Learning, Correlation Analysis, Applied Machine Learning
★ 4.7 (105) · Advanced · Professional Certificate · 3 - 6 Months

The Chinese University of Hong Kong
Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Partnership, Competitive Intelligence, Competitive Analysis, Corporate Strategy, Market Intelligence, Go To Market Strategy, Intercultural Competence, Market Opportunities, Global Marketing, E-Commerce, Mergers & Acquisitions, Cultural Sensitivity, Economic Development, Decision Making, Cultural Diversity
★ 4.8 (171) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Professional Networking, Interviewing Skills, Technical Communication, Data Infrastructure, Data Warehousing, Data Pipelines, Big Data
★ 4.7 (105) · Beginner · Course · 1 - 4 Weeks

Universidade Estadual de Campinas
Skills you'll gain: Logistics Management, Transportation, Supply Chain, and Logistics, Transportation Management, Logistics, Inventory and Warehousing, Inventory Management System, Supply Chain Systems, Transportation Operations, Supply Chain, Inventory Management, Inventory Control, Supply Chain Management, Service Level, Order Fulfillment, Order Management, Operating Cost, Performance Analysis, Demand Planning, Performance Measurement, Forecasting
★ 4.8 (449) · Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Microsoft Copilot, Microsoft 365, Personalized Campaigns, Sales Enablement, Marketing Automation, Customer experience improvement, Generative AI, Business Process Automation, Campaign Management, AI Security, Sales Process, Customer Service, Business Metrics, AI Personalization, Customer Support, AI Integrations, AI Enablement, Return On Investment, Automation, Critical Thinking
★ 4.5 (55) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Marketing Design, Marketing Materials, Promotional Materials, Social Media Content, Organizational Skills, Content Creation, Advertising, Branding, Social Media Marketing, Dashboard, Marketing, Graphic Design, Digital Advertising
★ 4.8 (20) · Intermediate · Guided Project · Less Than 2 Hours
Skills you'll gain: Extract, Transform, Load, Data Analysis, Model Training, Data Preprocessing, Jupyter, Data Visualization, Unsupervised Learning, Applied Machine Learning, Statistical Analysis, Model Evaluation, Exploratory Data Analysis, Statistical Visualization, Machine Learning, Machine Learning Methods, Statistical Methods, Data Cleansing, Project Scoping, Business Priorities, Business Analysis, Data Manipulation
★ 4.7 (85) · Intermediate · Professional Certificate · 3 - 6 Months

Skills you'll gain: Plotly, Model Evaluation, NumPy, Statistical Methods, Probability & Statistics, Plot (Graphics), Dashboard, Statistics, Pandas (Python Package), Data Analysis, Database Development, Statistical Analysis, Regression Analysis, Dashboard Creation, Data Manipulation, Python Programming, Applied Machine Learning, Probability, Data Science, Performance Tuning
★ 4.5 (32) · Intermediate · Specialization · 3 - 6 Months