Google courses can help you learn search engine optimization, data analytics, digital marketing strategies, and cloud computing fundamentals. You can build skills in using Google Ads for targeted advertising, Google Analytics for tracking website performance, and Google Cloud for scalable solutions. Many courses also cover tools like Google Data Studio for visualizing data insights and Google Tag Manager for managing website tags, allowing you to effectively implement and analyze marketing campaigns.

University of Arizona
Skills you'll gain: Web Analytics, Search Engine Marketing, Pay Per Click Advertising, Data-Driven Marketing, User Experience Design, Experience Design, Google Ads, Search Engine Optimization, Digital Marketing, Digital Marketing Campaigns, Campaign Management, Content Marketing, Cross-Channel Marketing, Digital Brand Strategy, Keyword Research, Marketing Analytics, Marketing Strategy and Techniques, Marketing Planning, Customer Engagement, Target Audience
Intermediate · Specialization · 3 - 6 Months

Tecnológico de Monterrey
Skills you'll gain: Web Analytics, Search Engine Marketing, Digital Analysis, Marketing Analytics, Digital Marketing Campaigns, Market Research, Digital Marketing, Data-Driven Marketing, Search Engine Optimization, Analytical Skills, Online Advertising, Email Marketing, Customer Data Management, Marketing Effectiveness, Customer Insights, Consumer Behaviour, Customer Relationship Management (CRM) Software, Digital Advertising, Data Analysis, Customer Relationship Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, TikTok, Debugging, Keyword Research, Podcasting, Video Production, Vibe coding, Prototyping, Social Media Content, Social Media Management, Shared Media, Social Media Marketing, Search Engine Optimization, Copywriting, Mobile Development, Paid media, Business Planning, Mobile Development Tools, Earned Media, Other Mobile Programming Languages
Beginner · Specialization · 3 - 6 Months

Fractal Analytics
Skills you'll gain: MLOps (Machine Learning Operations), Generative Model Architectures, Applied Machine Learning, Generative AI, Model Deployment, Google Cloud Platform, Model Training, Artificial Intelligence, Machine Learning, User Interface (UI), Cloud Computing, Complex Problem Solving, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Generative Engine Optimization (GEO), Large Language Modeling, Search Engine Optimization, Google Gemini, LLM Application, Content Optimization, Anthropic Claude, ChatGPT, Influencing, Artificial Intelligence, Content Strategy, Brand Awareness, Branding
Mixed · Course · 1 - 3 Months

Skills you'll gain: Meta Ads Manager, Campaign Planning, Data-Driven Marketing, Conversion Funnel Analysis, Performance marketing, Marketing Analytics, Marketing Budgets, Target Market, Google Ads, Web Analytics, Google Analytics, E-Commerce, Budget Management, Content Creation, Account Management, Video Production, Apple iOS
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Marketing Automation, Marketing Planning, Marketing Analytics, Competitive Analysis, Prompt Engineering, Email Automation, Search Engine Optimization, Generative AI, Key Performance Indicators (KPIs), AI Personalization, Lead Generation, A/B Testing, Content Creation, Web Analytics, Performance Measurement, Data Visualization, Customer Insights, Data-Driven Decision-Making, Digital Marketing, Content Strategy
Intermediate · Specialization · 3 - 6 Months
Saïd Business School, University of Oxford
Skills you'll gain: Generative AI, Generative AI Agents, Google Gemini, Content Creation, Media Strategy, Artificial Intelligence and Machine Learning (AI/ML), ChatGPT, Photo/Video Production and Technology, Responsible AI, AI Security, Artificial Intelligence, Machine Learning, Digital Media Strategy, AI Workflows, Machine Learning Algorithms, Digital Transformation, Algorithms, Business Ethics, Artificial Neural Networks, Agentic systems
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Large Language Modeling, Google Gemini, Talent Acquisition, LLM Application, Generative AI, Recruitment, HR Tech, Responsible AI, ChatGPT, Recruitment Strategies, AI Enablement, AI Personalization, Employee Onboarding, Interviewing Skills, Automation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Microsoft Copilot, Content Marketing, Personalized Campaigns, Content Creation, Content Development and Management, Ideation, AI Personalization, Social Media Content, Content Optimization, Content Scheduling, Brainstorming, Search Engine Optimization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Video Production, Web Analytics and SEO, Search Engine Optimization, Videography, Media Production, Content Development and Management, Driving engagement, Content Strategy, Video Editing, Content Performance Analysis, Social Media Content, Content Creation, Content Optimization, Digital Content, Branding, Brand Strategy, Live Streaming, Growth Strategies, Storytelling, Editing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Copywriting, Content Marketing, Blogs, Content Creation, Content Optimization, Target Audience, Driving engagement, Digital Content, Content Development and Management, Content Strategy, Marketing Strategies, Search Engine Optimization, Web Content, Social Media Strategy, Digital Marketing Campaigns, Social Media Marketing, Digital Marketing, Web Analytics and SEO, Digital Marketing Tools
Beginner · Specialization · 3 - 6 Months