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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • H

    Harvard Business Review

    Act Strategically

    Skills you'll gain: Business Planning, Strategic Thinking, Critical Thinking, Plan Execution, Organizational Strategy, Business Strategies, Business Strategy, Strategic Decision-Making, Corporate Strategy, Trend Analysis, Decision Making, Market Trend, Market Opportunities, Forecasting, Value Propositions, Innovation, Competitive Analysis

    4.7 stars, 7 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.7 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Michigan State University

    The Search for Great Ideas: Harnessing creativity to empower innovation.

    Skills you'll gain: Design Thinking, Ideation, Innovation, Market Opportunities, Creativity, Entrepreneurship, Commercialization, Resource Planning, Market Research, Customer Insights

    4.6 stars, 326 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.6 (326) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • 2

    28DIGITAL

    Data Science for Business Innovation

    Skills you'll gain: Data Strategy, Data-Driven Decision-Making, Big Data, Data Science, NoSQL, Data Modeling, Data Storage Technologies, Analytics, Business Analytics, Machine Learning Methods, Data Analysis, Risking, Data Literacy, Data Ethics, Machine Learning, Unsupervised Learning, Regression Analysis, Descriptive Analytics, Supervised Learning, Artificial Intelligence and Machine Learning (AI/ML)

    4.3 stars, 274 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (274) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • M

    Microsoft

    Advanced Cybersecurity Concepts and Capstone Project

    Skills you'll gain: MITRE ATT&CK Framework, Threat Modeling, Threat Management, Cybersecurity, IT Security Architecture, Application Security, Azure Active Directory, Security Strategy, Internet Of Things, Secure Coding, Security Controls, Microsoft Azure, Identity and Access Management, Asset Management

    4.6 stars, 104 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (104) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Master Class for Corporate Entrepreneurs

    Skills you'll gain: Proposal Development, Innovation, Market Opportunities, Entrepreneurship, Business Modeling, New Business Development, Entrepreneurial Finance, Corporate Finance, Overcoming Objections, New Product Development, Strategic Thinking, Business Strategy, Ideation, Value Propositions

    4.8 stars, 133 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (133) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Surviving Disruptive Technologies (On Demand)

    Skills you'll gain: Emerging Technologies, Technology Strategies, Media and Communications, Contingency Planning, Electronic Media, Digital Transformation, Business Transformation, Social Media, Innovation, Organizational Change, Competitive Analysis, Case Studies, E-Commerce, Advertising Mail, Business Strategy, Digital Publishing

    4.6 stars, 64 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (64) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • A

    AI Business School

    Introduction to AI for sales professionals

    Skills you'll gain: AI literacy, Generative AI, Generative AI Agents, Responsible AI, Sales Enablement, Sales Training, Risk Management, Sales, Artificial Intelligence, Agentic systems, Sales Strategy, Digital Transformation, Risk Mitigation, Innovation, Automation

    4.6 stars, 20 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (20) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Create Customer Personas in Canva

    Skills you'll gain: Customer Analysis, Persona Development, Customer Relationship Management, Customer Insights, Target Audience, Target Market, Marketing Strategies, Marketing Planning, Consumer Behaviour, Social Media, Product Knowledge, Research

    4.6 stars, 33 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (33) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • D

    Duke University

    Increasing Real Estate Management Profits: Harnessing Data Analytics

    Skills you'll gain: Data Visualization Software, Process Development, Tableau Software, Financial Modeling, Data Presentation, Dashboard Creation, Business Process, Peer Review, Presentations, Property Management, Data Analysis, MySQL, Revenue Management, Financial Data, Risk Analysis, Property and Real Estate, Real Estate, Financial Analysis, Microsoft Excel, SQL

    4.7 stars, 246 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (246) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    SkillUp

    SEO, Generative AI, and GEO Capstone Project

    Skills you'll gain: Generative Engine Optimization (GEO), Search Engine Optimization, Content Optimization, Generative AI, Content Strategy, AI powered creativity, Semantic Web, Workforce Development, Content Performance Analysis, Digital Marketing, Content Creation, Vocabulary, Digital Content, Social Media

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    Emory University

    AI's Existing Impact

    Skills you'll gain: AI Personalization, Personalized Service, Personalized Campaigns, Customer experience improvement, Self Service Technologies, Marketing Psychology, AI Enablement, Consumer Behaviour, MarTech, Artificial Intelligence, AI Integrations, Data-Driven Marketing, Marketing, Decision Support Systems, Responsible AI, Marketing Analytics, Data Ethics

    4.8 stars, 13 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (13) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Get Started with Facebook Ads Manager

    Skills you'll gain: Meta Ads Manager, Facebook, Advertising Campaigns, Social Media Campaigns, Online Advertising, Account Management, Social Media Management, Digital Advertising, User Accounts, Social Media, Web Presence, Social Media Marketing

    4.5 stars, 91 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.5 (91) · Beginner · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
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In summary, here are 10 of our most popular marketing strategy courses

  • Act Strategically: Harvard Business Review
  • The Search for Great Ideas: Harnessing creativity to empower innovation.: Michigan State University
  • Data Science for Business Innovation: 28DIGITAL
  • Advanced Cybersecurity Concepts and Capstone Project: Microsoft
  • Master Class for Corporate Entrepreneurs: University of Maryland, College Park
  • Surviving Disruptive Technologies (On Demand): University of Maryland, College Park
  • Introduction to AI for sales professionals: AI Business School
  • Create Customer Personas in Canva: Coursera
  • Increasing Real Estate Management Profits: Harnessing Data Analytics: Duke University
  • SEO, Generative AI, and GEO Capstone Project: SkillUp

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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