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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • S

    Simplilearn

    Search Engine Optimization

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Digital Marketing Tools, Google Ads, Google Analytics, Keyword Research, Digital Marketing, Content Optimization, User Experience

    4.1 stars, 11 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.1 (11) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    STARWEAVER

    Global Business Communication

    Skills you'll gain: Data Storytelling, Active Listening, Business Writing, Data Visualization, Concision, Data Presentation, Sales Presentation, Non-Verbal Communication, Sales Strategy, Sales Presentations, Customer Relationship Management (CRM) Software, Writing, Persuasive Communication, Team Collaboration, Virtual Teams, Business Communication, Technical Communication, Communication, Marketing Communications, Communication Strategies

    4.4 stars, 45 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.4 (45) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    SAP

    Business Process Modeling and Analysis

    Skills you'll gain: SAP Signavio, Business Process Modeling, Process Modeling, Performance Measurement, Process Analysis, Process Design, Business Process, Process Mapping, Performance Metric, Process Improvement, Gap Analysis, Process Improvement and Optimization, Performance Analysis, Process Flow Diagrams, SAP Analytics Cloud, Business Workflow Analysis, Process Optimization, Dashboard, Data Visualization, Root Cause Analysis

    4.7 stars, 28 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (28) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Retail Management: Analyze, Plan & Strategize

    Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Customer Analysis, Customer Insights, Promotional Strategies, Strategic Marketing, Market Intelligence, Integrated Marketing Communications, Consumer Behaviour, Marketing, Promotions and Campaigns, Strategic Planning, Marketing Communications, Operations Management, Financial Management, Analysis, Organizational Structure

    5 stars, 18 reviews, Mixed, Course, 1 - 3 Months

    ★ 5 (18) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • W

    Wesleyan University

    Regression Modeling in Practice

    Skills you'll gain: Regression Analysis, Logistic Regression, Statistical Methods, Statistical Analysis, Statistical Modeling, Data Analysis, Correlation Analysis, SAS (Software), Statistical Programming, Statistical Inference, Predictive Modeling, Model Evaluation, Python Programming

    4.4 stars, 274 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.4 (274) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Crea tu primera campaña con Facebook Ads Manager

    Skills you'll gain: Meta Ads Manager, Target Audience, Paid media, Target Market, Advertising Campaigns, Facebook, Advertising, Online Advertising, Social Media Campaigns, Campaign Planning, Social Media, Digital Advertising, Campaign Management, Instagram, User Accounts, Account Management, Budget Management

    4.7 stars, 45 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.7 (45) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • F

    Fundação Instituto de Administração

    Gestão de Marca & Crise de Imagem

    Skills you'll gain: Crisis Management, Integrated Marketing Communications, Decision Making, Brand Management, Branding, Marketing Communications, Strategic Communication, Communication Planning, Brand Strategy, Communication, Communication Strategies, Management Information Systems, Vulnerability, Auditing, Coordinating

    4.8 stars, 90 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (90) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • I

    IBM

    Cybersecurity Job Search, Resume, and Interview Prep

    Skills you'll gain: Interviewing Skills, Professional Networking, Web Presence, Presentations, Cybersecurity, Applicant Tracking Systems, Market Research, Recruitment, Portfolio Management, Job Analysis, Business Writing, Negotiation, Writing

    4.8 stars, 134 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (134) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Adobe

    Photoshop image editing, compositing and AI

    Skills you'll gain: Adobe Firefly, Visual Storytelling, Adobe Photoshop, Photo Editing, AI powered creativity, Adobe Creative Cloud, Image Quality, Color Theory, Generative AI, AI Workflows, Editing, Graphics Software, Graphic and Visual Design, Creative Design, Design Software, Storytelling, Design, Creative Thinking, Creativity, Portfolio Management

    4.2 stars, 39 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.2 (39) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Create environmental awareness content with Canva

    Skills you'll gain: Canva (Software), Logo Design, Video Production, Graphic and Visual Design Software, Graphics Software, Graphic and Visual Design, Graphic Design, Video Editing, Content Creation, Social Media Marketing, Marketing Communications

    4.5 stars, 39 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.5 (39) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of Pennsylvania

    How to Use Data

    Skills you'll gain: Data Storytelling, Data Presentation, Feature Engineering, Data Visualization Software, Unsupervised Learning, SQL, Data Analysis, Model Evaluation, Seaborn, Data Visualization, Tableau Software, Predictive Modeling, Exploratory Data Analysis, Predictive Analytics, Analytics, Presentations, Database Management, Advanced Analytics, Data Science, Machine Learning

    4.2 stars, 9 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.2 (9) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Understanding Data: Navigating Statistics, Science, and AI

    Skills you'll gain: Histogram, Generative AI, Model Evaluation, Data Literacy, Data Visualization, AI literacy, Data Collection, Statistical Hypothesis Testing, Scientific Methods, Descriptive Statistics, Statistics, Data Analysis, Statistical Reporting, Data Ethics, Experimentation, Science and Research, Data Science, Data-Driven Decision-Making, Research Design, Artificial Intelligence

    4.7 stars, 60 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (60) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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