• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Gestalte Grafiken für soziale Medien mit Canva

    Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media, Social Media Marketing, Graphic and Visual Design Software, Social Media Strategy, Marketing Design, Organizational Skills, Content Creation, Graphic Design, Collaborative Software, Graphic and Visual Design, Color Theory, Typography, Marketing

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • M

    Microsoft

    AI-powered Customer Intelligence with Microsoft Copilot

    Skills you'll gain: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Enablement, Microsoft 365, Persona Development, Data Cleansing, Sales Management, Sales, Anomaly Detection, Customer Relationship Management (CRM) Software, Marketing Operations, Personalized Campaigns, Marketing Analytics, Data-Driven Marketing, Marketing Design, Data Validation

    4.5 stars, 97 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (97) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • A

    Arizona State University

    AI-Powered K-12 Teaching and Learning

    Skills you'll gain: Generative AI, Classroom Management, Responsible AI, Differentiated Instruction, Education Software and Technology, AI Personalization, Lesson Planning, Data Ethics, AI Integrations, Digital pedagogy, Instructional and Curriculum Design, Technical Communication, Ethical Standards And Conduct, Automation, Communication Strategies, Strategic Communication, Critical Thinking

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • G

    Google

    Diseño de Experiencia del Usuario (UX) de Google

    Skills you'll gain: Storyboarding, User Experience Design, Design Reviews, Figma (Design Software), UI/UX Research, Graphic and Visual Design, Wireframing, User Story, Usability Testing, Information Architecture, Mockups, Adobe XD, User Experience, Ideation, Persona (User Experience), Web Presence, Responsive Web Design, Graphic and Visual Design Software, Layout Design, Design Elements And Principles

    4.8 stars, 5K reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.8 (5K) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Microsoft UX Design

    Skills you'll gain: Storyboarding, User Research, Information Architecture, User Experience Design, Design Thinking, Mockups, User Interface (UI), User Experience, Prototyping, UI/UX Research, Usability Testing, User Interface and User Experience (UI/UX) Design, Wireframing, Interactive Design, Design Research, Ideation, User Centered Design, Interaction Design, Figma (Design Software), Artificial Intelligence

    4.7 stars, 689 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (689) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Job skills
    Job skills
    Status: Free trial
    Free trial
  • T

    Tecnológico de Monterrey

    Credenciales Alternativas: el futuro de las certificaciones

    Skills you'll gain: Knowledge Transfer, Quality Assessment, Program Implementation, Blockchain, Verification And Validation, Workforce Development, Adult Education, Training and Development, Program Standards, Training Programs, Employee Training, Digital Assets, Program Evaluation

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Pennsylvania

    Single Variable Calculus

    Skills you'll gain: Calculus, Numerical Analysis, Applied Mathematics, Integral Calculus, Differential Equations, Mathematical Theory & Analysis, Advanced Mathematics, Estimation, Derivatives

    4.6 stars, 474 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.6 (474) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Chris Croft Training

    Meetings Mastery: Run And Attend Meetings Efficiently

    Skills you'll gain: Meeting Facilitation, Taking Meeting Minutes, Discussion Facilitation, Decision Making, Team Management, Collaboration, Organizational Effectiveness, Team Leadership, Organizational Skills, Leadership, People Management, Time Management, Active Listening, Verbal Communication Skills, Productivity, Leadership and Management, Stakeholder Management, Communication, Business Leadership, Business Communication

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Business Strategy

    Skills you'll gain: Business Strategy, Business Strategies, Business Planning, Organizational Strategy, Strategic Thinking, Corporate Strategy, Strategic Planning, Strategic Leadership, Business Management, Strategic Decision-Making, Competitive Analysis, Business Modeling, Market Analysis, Value Propositions, Resource Utilization

    4.8 stars, 2.1K reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (2.1K) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • U

    University of Michigan

    Las personas, la tecnología y el futuro de la movilidad

    Skills you'll gain: Automation, Socioeconomics, AI Security, Environmental Issue, Electrical Systems, Emerging Technologies, Sustainable Technologies, Policy Analysis, Transportation Operations, Health Equity, Social Sciences, Electric Power Systems, Social Studies, Environment, Sustainable Development, Diversity Equity and Inclusion Initiatives

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • K

    Kennesaw State University

    Writing Professional Email and Memos (Project-Centered Course)

    Skills you'll gain: Peer Review, Grammar, Business Writing, Business Correspondence, Writing, Writing and Editing, Editing, Concision, Taking Meeting Minutes, Professionalism, Business Communication, Report Writing, Target Audience, Communication, Constructive Feedback

    4.3 stars, 457 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.3 (457) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • J

    John Wiley & Sons

    Information Systems Foundations for Business

    Skills you'll gain: Information Management, Cybersecurity, Data Management, Information Systems, Security Awareness, Database Management, Management Information Systems, Relational Databases, Data Warehousing, Information Technology, Data Governance, Risk Management, Big Data, Business Strategy, Information Privacy, Digital Transformation, Business Analysis, Business Process, Business Process Management, Decision Making

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
1…239240241…604

In summary, here are 10 of our most popular social media marketing courses

  • Gestalte Grafiken für soziale Medien mit Canva: Coursera
  • AI-powered Customer Intelligence with Microsoft Copilot: Microsoft
  • AI-Powered K-12 Teaching and Learning: Arizona State University
  • Diseño de Experiencia del Usuario (UX) de Google: Google
  • Microsoft UX Design: Microsoft
  • Credenciales Alternativas: el futuro de las certificaciones: Tecnológico de Monterrey
  • Single Variable Calculus: University of Pennsylvania
  • Meetings Mastery: Run And Attend Meetings Efficiently: Chris Croft Training
  • Business Strategy: University of Illinois Urbana-Champaign
  • Las personas, la tecnología y el futuro de la movilidad: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok