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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • L

    LearnQuest

    Machine Learning for Supply Chains

    Skills you'll gain: Image Analysis, Exploratory Data Analysis, Time Series Analysis and Forecasting, Data Wrangling, Model Evaluation, Data Preprocessing, Operations Research, Model Training, NumPy, Demand Planning, Feature Engineering, Supervised Learning, Supply Chain, Applied Machine Learning, Inventory Management, Trend Analysis, Data Visualization, Machine Learning, Data Science, Data Analysis

    3.4 stars, 87 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 3.4 (87) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Build an Automated Landing page using AI from Wix ADI

    Skills you'll gain: Email Automation, Email Marketing, Lead Generation, Marketing Automation, Social Media, Social Media Marketing, Driving engagement, Automation

    4.4 stars, 55 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.4 (55) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of Colorado Boulder

    Introduction to R Programming and Tidyverse

    Skills you'll gain: Rmarkdown, Ggplot2, R (Software), Plot (Graphics), Data Visualization, Tidyverse (R Package), Statistical Visualization, R Programming, Data Visualization Software, Statistical Programming, Data Manipulation, Data Analysis Software, Statistical Reporting, Data Analysis, Data Validation, Data Transformation, Code Reusability, Software Installation, Programming Principles, Aesthetics

    4.2 stars, 49 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.2 (49) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    Emory University

    Capstone: Making the Case for AI

    Skills you'll gain: Generative AI, Customer experience improvement, AI Personalization, Marketing Effectiveness, Content Marketing, Data-Driven Marketing, Marketing Strategies, AI Enablement, Marketing Analytics, Customer Insights, Customer Analysis, Artificial Intelligence

    4.1 stars, 11 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.1 (11) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Packt

    Mastering Azure Databricks for Data Engineers

    Skills you'll gain: Databricks, CI/CD, Apache Spark, Microsoft Azure, Data Governance, Data Lakes, Data Architecture, Integration Testing, Continuous Integration, Continuous Deployment, Data Infrastructure, Real Time Data, Data Integration, Data Pipelines, IT Automation, Data Management, Automation, Data Storage, Metadata Management, File Systems

    4.4 stars, 57 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.4 (57) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Applied AI: Data Analysis, Workflows, and Decisions

    Skills you'll gain: Decision Making, Systems Thinking, Dealing With Ambiguity, Cost Benefit Analysis, Problem Solving, Decision Support Systems, Resource Allocation, Planning, Return On Investment, Self-Awareness, Goal Setting, Analysis, Record Keeping

    4.4 stars, 29 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.4 (29) · Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • A

    Alfaisal University | KLD

    إدارة الفعاليات | Events Management

    Skills you'll gain: Event Management, Events and Conferences, Event Planning, Event Marketing, Advertising, Safety and Security, Cost Management, Security Management, Advertising Campaigns, Promotional Strategies, Budget Management, Expense Management, Program Evaluation, Human Resources Management and Planning, Human Resources, Budgeting, Return On Investment, Communication Strategies

    4.7 stars, 122 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (122) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Brand Awareness Using Digital Brand Activation

    Skills you'll gain: Brand Awareness, Social Media Analytics, Social Media Marketing, Digital Brand Strategy, Content Development and Management, Target Audience, Social Media, Social Media Campaigns, Brand Management, Brand Strategy, Digital Media Strategy, Branding, Social Media Content, Digital Marketing Campaigns, Content Marketing, Driving engagement, Content Strategy, Social Media Strategy, Target Market, Marketing Communications

    4.6 stars, 16 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (16) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Understanding Data: Navigating Statistics, Science, and AI

    Skills you'll gain: Histogram, Generative AI, Model Evaluation, Data Literacy, Data Visualization, AI literacy, Data Collection, Statistical Hypothesis Testing, Scientific Methods, Descriptive Statistics, Statistics, Data Analysis, Statistical Reporting, Data Ethics, Experimentation, Science and Research, Data Science, Data-Driven Decision-Making, Research Design, Artificial Intelligence

    4.7 stars, 60 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (60) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Programmatic Advertising

    Skills you'll gain: Campaign Management, Campaign Planning, Contextual Advertising, Online Advertising, Advertising Campaigns, Advertising, Digital Advertising, Media Planning, Media Buying, Performance marketing, Paid media, Content Performance Analysis, Digital Media Strategy, Blogs, Target Audience, Data-Driven Marketing, Data Ethics, Earned Media

    4.6 stars, 73 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (73) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Análise de Dados para Workforce Management

    Skills you'll gain: Workforce Management, People Analytics, Big Data, HR Tech, Applied Machine Learning, Workforce Planning, Data Mining, Data-Driven Decision-Making, Human Resource Strategy, Deep Learning, Human Resource Management, Human Resources Management and Planning, Data Strategy, Workforce Development, Digital Transformation, Machine Learning Methods, Data Engineering, Human Resources, Analytics, Data Science

    4.3 stars, 84 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.3 (84) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • A

    Automatic Data Processing, Inc. (ADP)

    Exploring the Field of U.S. Payroll

    Skills you'll gain: Payroll, Payroll Administration, Payroll Tax, Payroll Processing, Non-Profit Accounting, Specialized Accounting, Labor Compliance, Record Keeping, Accounting, Tax Compliance, Income Tax, Law, Regulation, and Compliance, Data Analysis

    4.8 stars, 97 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (97) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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