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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Sustainable Business Enterprises

    Skills you'll gain: Sustainable Business, Sustainable Development, Corporate Sustainability, Business Planning, Product Development, Consumer Behaviour, Environmental Issue, Sustainability Reporting, Business Strategies, Enterprise Modeling, Product Design, Design Thinking, Market Research, Business Development, Communication Strategies

    4.3 stars, 146 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (146) · Beginner · Course · 1 - 4 Weeks

    Category: Build toward a degree
    Build toward a degree
  • E

    EDUCBA

    Spark and Python for Big Data with PySpark

    Skills you'll gain: PySpark, Apache Spark, Scala Programming, Extract, Transform, Load, Data Pipelines, Customer Analysis, Apache Hadoop, Big Data, Data Processing, Advanced Analytics, Apache Maven, Statistical Modeling, Data Engineering, Text Mining, Customer Insights, Data Transformation, Data Analysis, MySQL, Apache, Python Programming

    4.6 stars, 106 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.6 (106) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Energy Modeling: Predicting & Optimizing Consumption

    Skills you'll gain: Energy and Utilities, Mathematical Modeling, Predictive Analytics, Gemini, Laboratory Experience, Google Gemini, Model Optimization, Predictive Modeling, Data-Driven Decision-Making, Forecasting, Analytics, 3D Modeling, Simulations, Sustainable Technologies, Data Visualization, AI Integrations, Search Engine Optimization

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of Minnesota

    Healthcare Marketplace Capstone

    Skills you'll gain: Competitive Analysis, Healthcare Industry Knowledge, Stakeholder Analysis, Medical Devices, Market Opportunities, Value-Based Care, Health Assessment, Health Technology, Innovation, Business Modeling, Clinical Assessment, Commercialization, Market Analysis, Report Writing, Revenue Forecasting, Market Intelligence, Financial Modeling, Business Valuation, Regulatory Affairs, Intellectual Property

    4.7 stars, 70 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (70) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Statistics and Data Analysis with Excel, Part 1

    Skills you'll gain: Descriptive Statistics, Statistical Visualization, Data Transformation, Data Cleansing, Probability, Box Plots, Histogram, Probability Distribution, Probability & Statistics, Scatter Plots, Statistics, Microsoft Excel, Excel Formulas, Data Analysis, Statistical Methods, Spreadsheet Software, Bayesian Statistics

    4.5 stars, 42 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.5 (42) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Analysis and Visualization of Data with Power BI

    Skills you'll gain: Dashboard Creation, Dashboard, Power BI, Data Presentation, Data Visualization Software, Data Storytelling, Data Visualization, Interactive Data Visualization, Advanced Analytics, Data Analysis, Data Sharing, Statistical Analysis

    4.7 stars, 32 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (32) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    SkillUp

    Getting Started with Tableau

    Skills you'll gain: Dashboard, Data Storytelling, Dashboard Creation, Data Presentation, Data Visualization Software, Tableau Software, Data Visualization, Interactive Data Visualization, Real Time Data, Data Manipulation, Data Integration, Data Import/Export, Data Cleansing, Data Analysis

    4.5 stars, 53 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (53) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    AI Applications in Accounting and Finance

    Skills you'll gain: Unstructured Data, Applied Machine Learning, Financial Data, Financial Statement Analysis, Image Analysis, Finance, Financial Analysis, Accounting, Emerging Technologies, Artificial Intelligence, Text Mining, Machine Learning, Social Media Analytics, AI Integrations, Data-Driven Decision-Making, Natural Language Processing, Model Evaluation

    4.4 stars, 10 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.4 (10) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Create your e-commerce store with Ecwid

    Skills you'll gain: Product Assortment, Customer Communications Management, Content Management Systems, Retail Management, Retail Store Operations, Payment Processing, Payment Systems, Merchant Services, E-Commerce, Web Content, Product Management, Shipping and Receiving, Sales Tax, Marketing, Account Management, Order Fulfillment, System Configuration, Business

    4.8 stars, 15 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.8 (15) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • R

    Rice University

    Principles of Economics: Microeconomics - Down to Business

    Skills you'll gain: Business Economics, Game Theory, Market Dynamics, Economics, Market Analysis, Supply And Demand, Operating Cost, Economics, Policy, and Social Studies, Cost Benefit Analysis, Public Policies, Cost Accounting, Consumer Behaviour, Policy Analysis, Research, and Development, Competitive Analysis, Environmental Issue, Production Process, Resource Allocation, Budgeting, Decision Making

    4.9 stars, 39 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.9 (39) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Design a pitch deck with Canva

    Skills you'll gain: Canva (Software), Timelines, Marketing Materials, Presentations, Milestones (Project Management), Marketing Collateral, Marketing Design, Project Schedules, Product Promotion, Value Propositions, Visual Storytelling, Sales Presentation, Sales Presentations, Graphic Design, Entrepreneurship

    4.7 stars, 39 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.7 (39) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • N

    National Taiwan University

    用 Python 做商管程式設計(三)(Programming for Business Computing in Python (3))

    Skills you'll gain: Plot (Graphics), Web Scraping, Machine Learning, Machine Learning Algorithms, User Interface (UI), Operational Analysis, Business Analytics, Python Programming, Programming Principles, User Interface (UI) Design, Computational Thinking, UI Components, Object Oriented Programming (OOP), Numerical Analysis

    4.9 stars, 163 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.9 (163) · Mixed · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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