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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
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    Starweaver

    Hospitality Luxury Brand Management

    Skills you'll gain: Hospitality Management, Hospitality Services, Hospitality, Brand Management, Branding, Brand Awareness, Brand Marketing, Brand Strategy, Brand Loyalty, Business Ethics, Digital Transformation, Sustainable Business, Market Dynamics, Corporate Sustainability, Quality Management, Customer experience improvement, Innovation, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
    ·
    165 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    D

    Duke University

    ESG for All

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Business, Strategic Prioritization, Corporate Sustainability, Prioritization, Business Ethics, Sustainable Development, Adaptability, Governance, Accountability, Emotional Intelligence, Open Mindset, Social Impact, Discussion Facilitation, Diversity and Inclusion, Ethical Standards And Conduct, Strategic Thinking, Advocacy, Change Management, Strategic Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    195 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Customer Data Analytics for Marketers

    Skills you'll gain: Marketing Analytics, Probability & Statistics, Statistical Methods, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Statistical Analysis, Marketing Effectiveness, Statistical Hypothesis Testing, Customer Insights, Customer Analysis, Correlation Analysis, Descriptive Statistics, Data Analysis, Analytics, Marketing Strategies, Exploratory Data Analysis, Statistical Visualization, Statistical Modeling

    4.9
    Rating, 4.9 out of 5 stars
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    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
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    B

    Board Infinity

    Introduction to Technical Writing

    Skills you'll gain: Technical Writing, Technical Documentation, Software Documentation, Technical Communication, Layout Design, Writing and Editing, Writing, Collaborative Software, Graphic and Visual Design, Augmented and Virtual Reality (AR/VR), Typography, Proofreading, Multimedia, Web Content Accessibility Guidelines, Content Management, GitHub, Version Control

    4.3
    Rating, 4.3 out of 5 stars
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    418 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Increase SEO Traffic with WordPress

    Skills you'll gain: WordPress, Search Engine Optimization, Blogs, Web Analytics, Web Content, Keyword Research, Information Architecture, Content Management, Marketing, Analytics, Web Design, Web Development

    4.5
    Rating, 4.5 out of 5 stars
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    798 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: Preview
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    U

    University of Geneva

    Climate Change and Water in Mountains: A Global Concern

    Skills you'll gain: Climate Change Adaptation, Water Resources, Hydrology, Risk Management, Water Quality, Natural Resource Management, Environment, Climate Change Mitigation, Sustainable Development, Social Network Analysis, Governance, Health Disparities, Environmental Science

    4.7
    Rating, 4.7 out of 5 stars
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    328 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    NLP: Twitter Sentiment Analysis

    Skills you'll gain: Model Evaluation, Exploratory Data Analysis, Scikit Learn (Machine Learning Library), Probability & Statistics, Pandas (Python Package), Natural Language Processing, Data Preprocessing, Data Analysis, Classification Algorithms, Python Programming, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
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    373 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
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    U

    University of California, Santa Cruz

    Children Acquiring Literacy Naturally

    Skills you'll gain: Literacy, Demography, Child Development, Human Learning, Language Learning, Childhood Education and Development, Learning Theory, Education Software and Technology, Social Studies, Experimentation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    192 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Design a pitch deck with Canva

    Skills you'll gain: Canva (Software), Timelines, Marketing Materials, Product Demonstration, Presentations, Marketing Design, Value Propositions, Sales Presentation, Sales Presentations, Team Oriented, Graphic Design, Entrepreneurship

    4.7
    Rating, 4.7 out of 5 stars
    ·
    37 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    K

    Kennesaw State University

    Customer Centricity with Professor Jagdish Sheth

    Skills you'll gain: Customer Retention, Trustworthiness, Social Impact, Expectation Management, Corporate Sustainability, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer experience strategy (CX), Sustainable Development, Human Resource Strategy, Customer Relationship Building, Consultative Approaches, Diversity Marketing, Customer Analysis, Value Propositions, Business Ethics, Business Strategy, Business, Marketing

    4.7
    Rating, 4.7 out of 5 stars
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    82 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Comunicação Digital e Consumidores

    Skills you'll gain: Customer experience strategy (CX), Communication Planning, Marketing Strategies, Consumer Behaviour, Customer Insights, Target Market, Digital Transformation, Digital Marketing, Digital Communications, Marketing Analytics, MarTech, Market Intelligence, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    English for Developing a Business

    Skills you'll gain: Presentations, Verbal Communication Skills, Communication, Non-Verbal Communication, Microsoft PowerPoint, Business Communication, English Language, Interpersonal Communications, Business Leadership, Crisis Management, Organizational Structure, Leadership and Management, Business, Business Management, Global Marketing, Rapport Building, Leadership, Corporate Communications, Grammar, Vocabulary

    4.7
    Rating, 4.7 out of 5 stars
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    72 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Hospitality Luxury Brand Management: Starweaver
  • ESG for All: Duke University
  • Customer Data Analytics for Marketers: University of Colorado System
  • Introduction to Technical Writing: Board Infinity
  • Increase SEO Traffic with WordPress: Coursera
  • Climate Change and Water in Mountains: A Global Concern: University of Geneva
  • NLP: Twitter Sentiment Analysis: Coursera
  • Children Acquiring Literacy Naturally: University of California, Santa Cruz
  • Design a pitch deck with Canva: Coursera
  • Customer Centricity with Professor Jagdish Sheth: Kennesaw State University

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Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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