Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Newsletters, Automation, Personalized Campaigns, Digital Marketing Tools, Editing
★ 4.6 (45) · Beginner · Guided Project · Less Than 2 Hours

National Taiwan University
Skills you'll gain: Plot (Graphics), Web Scraping, Machine Learning, Machine Learning Algorithms, User Interface (UI), Operational Analysis, Business Analytics, Python Programming, Programming Principles, User Interface (UI) Design, Computational Thinking, UI Components, Object Oriented Programming (OOP), Numerical Analysis
★ 4.9 (163) · Mixed · Course · 1 - 3 Months

Alfaisal University | KLD
Skills you'll gain: Production Line, Marketing Effectiveness, Business Metrics, Performance Measurement, Profit and Loss (P&L) Management, Production Management, Marketing, Marketing Strategies, Marketing Analytics, Strategic Marketing, Return On Investment, Key Performance Indicators (KPIs), Benchmarking
★ 4.5 (19) · Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Sustainable Business, Sustainability Reporting, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Development, Sustainability Standards, Business Reporting, Strategic Leadership, Initiative and Leadership, Leadership, Social Impact, Community Organizing, Empowerment, Environmental Issue, Climate Change Mitigation, Environmental Regulations, Accounting, Marketing, Communication
★ 4.6 (108) · Intermediate · Course · 1 - 3 Months
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Strategic Marketing, Growth Strategies, Product Strategy, Corporate Strategy, Market Dynamics, Competitive Analysis, Marketing Strategies, Customer Analysis, Revenue Management, New Business Development, Consumer Behaviour, Market Analysis, Regulatory Compliance
★ 4.8 (102) · Mixed · Course · 1 - 3 Months

Peking University
Skills you'll gain: Business Planning, Team Building, Business Modeling, Entrepreneurship, Entrepreneurial Finance, Fundraising and Crowdsourcing, Marketing Strategies, Team Management, Talent Management, Legal Risk, Business Valuation, Proposal Development, Commercial Laws, Initiative and Leadership, Strategic Thinking, Innovation, Business Leadership, Market Analysis
★ 4.7 (181) · Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Logo Design, Video Production, Graphic and Visual Design Software, Graphic and Visual Design, Content Creation, Graphic Design, Creative Design, Content Marketing, Social Media Marketing, Social Media, Digital Marketing
★ 4.3 (18) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Marketing Collateral, Marketing Materials, Workflow Management, Graphic Design, Customer Engagement, Layout Design, Information Architecture, Design, Ideation, Digital Publishing, Marketing, Entrepreneurship, Digital Content, Business
★ 4.7 (15) · Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Video Editing, Canva (Software), Video Production, Photo/Video Production and Technology, Marketing Materials, Post-Production, Visual Storytelling, Content Creation, Digital Content, Animations, Multimedia, Content Optimization, Storytelling, Typography, Branding, Driving engagement
★ 4.5 (8) · Beginner · Course · 1 - 4 Weeks

University of Copenhagen
Skills you'll gain: Data Literacy, digital literacy, Data Ethics, Journalism, Artificial Intelligence, Data Sharing, Analytical Skills, AI literacy, Big Data, Information Privacy, Law, Regulation, and Compliance, Data Processing, Data Collection, Social Impact, Machine Learning, Algorithms
★ 4.6 (415) · Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Responsible AI, Agentic Workflows, Google Cloud Platform, Agentic systems, Artificial Intelligence and Machine Learning (AI/ML), Data Quality, Artificial Intelligence, Digital Transformation, Generative AI, Business Transformation, Cloud Solutions, AI literacy, Machine Learning, Analytics, Cloud Infrastructure, Data Processing, Applied Machine Learning, Data Ethics, Model Training, Managed Services
★ 4.8 (117) · Beginner · Course · 1 - 4 Weeks
West Virginia University
Skills you'll gain: Sales Territory Management, Sales Management, Sales, Business Ethics, Legal Risk, Forecasting, Budgeting, Ethical Standards And Conduct, Performance Analysis, Commercial Laws, Pareto Chart, Market Analysis, Law, Regulation, and Compliance
★ 4.4 (61) · Beginner · Course · 1 - 4 Weeks