Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Prompt Engineering, Generative AI, Fine-tuning, Generative Model Architectures, LLM Application, Large Language Modeling, Application Deployment, Unstructured Data, Application Development, Natural Language Processing
★ 4.7 (51) · Intermediate · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Unsupervised Learning, Data Mining, Social Network Analysis, ChatGPT, Embeddings, LLM Application, Applied Machine Learning, Data Quality, Unstructured Data, Anomaly Detection, Machine Learning Methods, Data Science, Machine Learning, Data Preprocessing, Data Transformation, Data Analysis, Social Media Analytics, Data Manipulation, Python Programming, Exploratory Data Analysis
★ 4.6 (23) · Advanced · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: AI Personalization, Customer Engagement, Data-Driven Decision-Making, Customer experience strategy (CX), Customer Service, Customer experience improvement, Customer Communications Management, Journey Mapping, Personalized Campaigns, AI Enablement, Personalized Service, Customer Insights, Customer Retention, Business Analytics, User Feedback, Analytics, Artificial Intelligence, Generative AI, Predictive Analytics, Automation
★ 4.9 (14) · Intermediate · Course · 1 - 4 Weeks

EDHEC Business School
Skills you'll gain: Environmental Policy, Economics, Climate Change Programs, Environmental Issue, Economics, Policy, and Social Studies, Financial Policy, Climate Change Mitigation, Cost Benefit Analysis, Policy Analysis, Climate Change Adaptation, Futures Exchange, Environmental Regulations, Derivatives, Market Analysis, Financial Market, Tax, Financial Trading, Mathematical Modeling
★ 4.6 (71) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Video Production, Web Analytics and SEO, Search Engine Optimization, Videography, Media Production, Content Development and Management, Driving engagement, Content Strategy, Video Editing, Content Performance Analysis, Social Media Content, Content Creation, Content Optimization, Digital Content, Branding, Brand Strategy, Live Streaming, Growth Strategies, Storytelling, Editing
★ 4.1 (9) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Extract, Transform, Load, MySQL Workbench, Data Warehousing, Database Design, MySQL, Interactive Data Visualization, Data Modeling, Dashboard, Database Administration, Data Visualization Software, Database Development, Star Schema, Dashboard Creation, Database Management, Analytics, Database Architecture and Administration, Data Architecture, Databases, Snowflake Schema, Data Analysis
★ 4.4 (108) · Intermediate · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Sensory Systems Analysis, Food Quality Assurance And Control, Food and Beverage, Consumer Behaviour, Quality Assurance, Product Testing, Science and Research, Human Factors, Nutrition and Diet, Marketing Psychology, Analytical Testing, Product Development
★ 4.7 (51) · Beginner · Course · 1 - 4 Weeks

ESCP Business School
Skills you'll gain: Cultural Diversity, Intercultural Competence, Supply Chain Management, Business Strategy, Business Development, Sustainable Business, Business Economics, Corporate Strategy, Global Marketing, Marketing, Market Dynamics, Market Opportunities, Innovation, Negotiation, Investments
★ 4.4 (139) · Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Sales Strategy, Sales Management, Consultative Selling, Sales Process, Selling Techniques, Sales, General Sales Practices, Customer Relationship Management, Consultative Approaches, Solution Selling, Closing (Sales), Prospecting and Qualification, Customer Relationship Building, Customer Acquisition Management, Value Propositions, Needs Assessment
★ 4.9 (46) · Beginner · Course · 1 - 4 Weeks

Universidad Nacional Autónoma de México
Skills you'll gain: Data Mining, Database Design, Scalability, Database Systems, Relational Databases, Unstructured Data, Transaction Processing, Database Architecture and Administration, Systems Design, Database Software, Big Data, Database Development, Data Architecture, NoSQL, Data Processing, Maintainability, Apache Hadoop
★ 4.3 (41) · Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Data Literacy, Data Analysis, Applied Mathematics, Mathematical Modeling, Data Modeling, Systems Of Measurement, Regression Analysis, Trigonometry
★ 4.8 (98) · Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Descriptive Statistics, Linear Algebra, Exploratory Data Analysis, Data-Driven Decision-Making, Data Analysis, Bayesian Statistics, Artificial Intelligence, Probability, Regression Analysis, Calculus, Mathematical Software, Advanced Mathematics, Applied Mathematics, Probability Distribution, Mathematical Modeling, Model Optimization, Integral Calculus, Algebra, Machine Learning Algorithms, Dimensionality Reduction
★ 4.9 (11) · Beginner · Course · 1 - 3 Months