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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Michigan

    Applied AI: Data Analysis, Workflows, and Decisions

    Skills you'll gain: Decision Making, Systems Thinking, Dealing With Ambiguity, Cost Benefit Analysis, Problem Solving, Decision Support Systems, Resource Allocation, Planning, Return On Investment, Self-Awareness, Goal Setting, Analysis, Record Keeping

    4.4 stars, 29 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.4 (29) · Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Minnesota

    Healthcare Marketplace Capstone

    Skills you'll gain: Competitive Analysis, Healthcare Industry Knowledge, Stakeholder Analysis, Medical Devices, Market Opportunities, Value-Based Care, Health Assessment, Health Technology, Innovation, Business Modeling, Clinical Assessment, Commercialization, Market Analysis, Report Writing, Revenue Forecasting, Market Intelligence, Financial Modeling, Business Valuation, Regulatory Affairs, Intellectual Property

    4.7 stars, 70 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (70) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Análise de Dados para Workforce Management

    Skills you'll gain: Workforce Management, People Analytics, Big Data, HR Tech, Applied Machine Learning, Workforce Planning, Data Mining, Data-Driven Decision-Making, Human Resource Strategy, Deep Learning, Human Resource Management, Human Resources Management and Planning, Data Strategy, Workforce Development, Digital Transformation, Machine Learning Methods, Data Engineering, Human Resources, Analytics, Data Science

    4.3 stars, 84 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.3 (84) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Data Science as a Field

    Skills you'll gain: Data Presentation, Technical Communication, Statistical Reporting, Data Storytelling, Data Science, Data Literacy, Data Analysis, Analysis, Applied Mathematics, Statistics, Computer Science

    4.3 stars, 41 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.3 (41) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • A

    Alex Genadinik

    2026 Most Beginner SEO Course For Complete Beginners

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Web Presence, Blogs, Content Optimization, Digital Marketing

    4.7 stars, 10 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (10) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Create an Email Autoresponder Using Mailchimp

    Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Newsletters, Automation, Personalized Campaigns, Digital Marketing Tools, Editing

    4.6 stars, 45 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (45) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • N

    National Taiwan University

    用 Python 做商管程式設計(三)(Programming for Business Computing in Python (3))

    Skills you'll gain: Plot (Graphics), Web Scraping, Machine Learning, Machine Learning Algorithms, User Interface (UI), Operational Analysis, Business Analytics, Python Programming, Programming Principles, User Interface (UI) Design, Computational Thinking, UI Components, Object Oriented Programming (OOP), Numerical Analysis

    4.9 stars, 163 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.9 (163) · Mixed · Course · 1 - 3 Months

  • 2

    28DIGITAL

    Security and Privacy for Big Data - Part 2

    Skills you'll gain: General Data Protection Regulation (GDPR), Information Privacy, Personally Identifiable Information, Data Security, Data Governance, Vulnerability Management, Vulnerability Assessments, Law, Regulation, and Compliance, Big Data, Encryption, Cryptography, Cryptographic Protocols

    4.7 stars, 263 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (263) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Bing Copilot for Beginners: Enhancing Productivity with AI

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Prompt Engineering Tools, AI powered creativity, Copywriting, Ideation, Marketing Materials, Writing and Editing, Generative AI, Market Research, Marketing, Product Marketing, Financial Data, Packaging and Labeling, Financial Analysis

    4.3 stars, 6 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.3 (6) · Beginner · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
  • L

    LearnQuest

    Demand Forecasting Using Time Series

    Skills you'll gain: Time Series Analysis and Forecasting, Demand Planning, Trend Analysis, Data Visualization, Regression Analysis, Plot (Graphics), Forecasting, Statistical Analysis, Predictive Modeling, Correlation Analysis, Predictive Analytics, Applied Machine Learning, Supply Chain, Supply Chain Management, Data Analysis, Pandas (Python Package), Statistical Modeling, Machine Learning, Python Programming

    3.3 stars, 39 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 3.3 (39) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • T

    Tableau Learning Partner

    Data Ecosystem

    Skills you'll gain: Data Governance, Data Ethics, Data Warehousing, Extract, Transform, Load, Data Quality, Data Management, Data Maintenance, Tableau Software, Data Lakes, Data Architecture, Data Storage, Data Infrastructure, Databases, Data Collection, Business Intelligence, Database Management Systems, Spreadsheet Software, Ethical Standards And Conduct

    4.8 stars, 124 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (124) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Create an Infographic in Canva

    Skills you'll gain: Infographics, Canva (Software), Graphical Tools, Visual Storytelling, Graphic and Visual Design, Design Elements And Principles

    4.6 stars, 202 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.6 (202) · Intermediate · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
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