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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • I

    IESE Business School

    Finanzas para directivos

    Skills you'll gain: Financial Statement Analysis, Financial Data, Financial Acumen, Financial Statements, Management Accounting, Working Capital, Financial Analysis, Balance Sheet, Financial Management, Financial Forecasting, Forecasting, Profit and Loss (P&L) Management, Operational Analysis, Finance, Business Metrics, Business Planning, Equities, Business Strategies, Accounts Receivable, Accounts Payable

    4.9 stars, 414 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (414) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • K

    Kennesaw State University

    Customer Centricity with Professor Jagdish Sheth

    Skills you'll gain: Customer Retention, Trustworthiness, Loyalty Programs, Social Impact, Expectation Management, Brand Loyalty, Customer Advocacy, Corporate Sustainability, Customer Relationship Management, Customer Insights, Customer experience strategy (CX), Customer Engagement, Sustainable Development, Customer Success Management, Customer Analysis, Sustainable Business, Customer Relationship Building, Business Strategy, Business, Marketing

    4.7 stars, 119 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (119) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Machine Learning for Accounting with Python

    Skills you'll gain: Model Evaluation, Machine Learning Algorithms, Model Optimization, Scikit Learn (Machine Learning Library), Model Training, Unsupervised Learning, Text Mining, Time Series Analysis and Forecasting, Pandas (Python Package), Classification Algorithms, Machine Learning, Applied Machine Learning, Supervised Learning, Predictive Modeling, Unstructured Data, Feature Engineering, Jupyter, Regression Analysis, Data Preprocessing, Python Programming

    4.6 stars, 45 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (45) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    Fake News Detection with Machine Learning

    Skills you'll gain: Recurrent Neural Networks (RNNs), Exploratory Data Analysis, Deep Learning, Text Mining, Plot (Graphics), Artificial Neural Networks, Data Cleansing, Data Import/Export, Data Preprocessing, Natural Language Processing, Model Training, Python Programming, Machine Learning, Automation

    4.6 stars, 266 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (266) · Beginner · Guided Project · Less Than 2 Hours

  • I

    Illinois Tech

    Introduction to Data Science Techniques

    Skills you'll gain: Statistical Analysis, Time Series Analysis and Forecasting, Data Analysis, Machine Learning Algorithms, Model Evaluation, Data Visualization, Data Science, Exploratory Data Analysis, Data Presentation, Statistical Programming, Statistical Methods, Statistical Machine Learning, Analysis, Statistical Modeling, Applied Machine Learning, R (Software), R Programming, Statistical Software, Forecasting, Machine Learning

    4.3 stars, 23 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.3 (23) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • S

    Skillshare

    Beginner: Figma UI / UX Design Essentials

    Skills you'll gain: Layout Design, Interactive Design, UI/UX Strategy, User Experience, Persona (User Experience), User Flows, Graphic and Visual Design, Digital Design, Data Sharing, Design Reviews, Design Software, Color Matching, Version Control

    4.3 stars, 49 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.3 (49) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • G

    GRAMMY GO

    Foundations of Music Promotion & Branding

    Skills you'll gain: Brand Marketing, Branding, Brand Strategy, Brand Awareness, Creative Design, Visual Storytelling, Target Audience, Brand Management, User Feedback, Customer Insights, Storytelling, Growth Strategies, Marketing, Driving engagement, Market Research, Target Market, Promotional Strategies, Social Media, Customer Analysis, Digital Marketing

    4.6 stars, 18 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (18) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Pontificia Universidad Católica de Chile

    Transferencia tecnológica: De la investigación al mercado.

    Skills you'll gain: Feasibility Studies, Knowledge Transfer, Intellectual Property, Technology Strategies, Commercialization, New Product Development, Innovation, Plan Execution, Entrepreneurship, Asset Protection, Market Analysis

    4.8 stars, 746 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (746) · Beginner · Course · 1 - 4 Weeks

    Category: Free
    Free
  • A

    Airbus Beyond

    Understanding Global Supply Chains

    Skills you'll gain: Supply Chain, Supply Chain Planning, Supply Chain Management, Logistics Management, Risk Management, Strategic Planning, Leadership, Stakeholder Engagement, Transportation Operations, Operations, Regulatory Requirements, Inventory Control

    4.6 stars, 24 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (24) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Retail Management: Analyze, Plan & Strategize

    Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Customer Analysis, Customer Insights, Promotional Strategies, Strategic Marketing, Market Intelligence, Integrated Marketing Communications, Consumer Behaviour, Marketing, Promotions and Campaigns, Strategic Planning, Marketing Communications, Operations Management, Financial Management, Analysis, Organizational Structure

    5 stars, 18 reviews, Mixed, Course, 1 - 3 Months

    ★ 5 (18) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Michigan State University

    Journalism, the future, and you!

    Skills you'll gain: Journalism, Media and Communications, International Relations, Ethical Standards And Conduct, Decision Making, Media Relations, Storytelling, Safety and Security, Content Creation, Digital Publishing, Accountability

    4.7 stars, 382 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (382) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • L

    LearnKartS

    AI Image Generation and Content Creation

    Skills you'll gain: AI powered creativity, Photo/Video Production and Technology, Generative AI, Multimedia, Prompt Engineering, Content Creation, Digital Content, Business Process Automation, Media Production, ChatGPT, Image Quality, Digital Assets, Course Development, Email Marketing, Artificial Intelligence, Design and Product, Product Development, Writing

    4.8 stars, 6 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (6) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
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