Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Rice University
Skills you'll gain: Presentations, Technical Communication, Verbal Communication Skills, Executive Presence, Public Speaking, Engineering Documentation, Business Communication, Concision, Crisis Management, Scientific Visualization, Persuasive Communication, Interpersonal Communications, Communication, Meeting Facilitation, Electronic Media, Communication Strategies, Intercultural Competence, Report Writing, Writing, Engineering Management
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Crisis Management, Data Ethics, Governance, Business Ethics, Responsible AI, Media Relations, Strategic Thinking, Communication Strategies, Business Leadership, Accountability, Ethical Standards And Conduct, Emerging Technologies, Organizational Leadership, Public Relations, Operational Risk, Risk Management, Communication, Leadership, Learning Strategies, Test Planning
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Canva (Software), Color Theory, Design, Photo Editing, Graphic Design, Creative Design, Typography, Layout Design, Content Creation, Social Media, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Content Management, AI Personalization, Loyalty Programs, Predictive Analytics, Customer Engagement, Digital Media Strategy, Augmented Reality, Marketing Analytics, Revenue Management, Forecasting, Data-Driven Decision-Making, Marketing Strategy and Techniques, Brand Marketing, Artificial Intelligence, Media Strategy, Media Relations, Digital Transformation, Customer Communications Management, Emerging Technologies, Price Negotiation
Beginner · Course · 1 - 4 Weeks

Starweaver
Skills you'll gain: Active Listening, Responsible AI, Non-Verbal Communication, Business Writing, Concision, Copywriting, Writing, Cultural Sensitivity, Persuasive Communication, Organizational Change, Stakeholder Engagement, Google Gemini, Anthropic Claude, AI Enablement, Generative AI, Change Management, Communication, Strategic Communication, Marketing Communications, Strategic Marketing
Intermediate · Specialization · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Color Theory, Graphic Design, Typography, User Experience Design, Graphic and Visual Design Software, Design, Digital Design, Design Elements And Principles, Web Design and Development, Adobe Photoshop, Image Quality
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Advertising, Online Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Social Media Campaigns, Marketing Management, Generative AI Agents, Budget Management, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Pinterest, Content Creation, Marketing Materials, Business Intelligence, Social Media, Brand Awareness, User Accounts, Account Management, Graphic Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Stakeholder Management, IT Management, Project Management, Project Coordination, Information Technology, Project Risk Management, Agile Project Management, Project Implementation, Project Management Life Cycle, Relationship Management, Agile Methodology, Project Planning, Communication
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Ancient History, Art History, Anthropology, Social Studies, Timelines, World History, Cultural Diversity, Research Methodologies, Investigation, Storytelling
Intermediate · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Health Equity, Health Disparities, Social Determinants Of Health, Public Health, Health Policy, Community Health, Patient-centered Care, Health Promotion, Epidemiology, Community Outreach, Health Systems, Research Design, Research, Cultural Responsiveness, Media and Communications
Beginner · Course · 1 - 3 Months

Universidad de los Andes
Skills you'll gain: Human Development, Diversity Awareness, Health Education, Cultural Sensitivity, Psychology, Sociology, Childhood Education and Development, Interpersonal Communications, Biology
Beginner · Course · 1 - 3 Months