Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Instagram, Social Media, Social Media Management, Social Media Marketing, Advertising, Target Audience, Social Media Content, Facebook, Social Media Strategy
★ 4.7 (15) · Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Analytics, Customer Engagement, Market Trend, Case Studies, Business Strategy, Customer Insights, Brand Management, Digital Marketing Tools, Strategic Thinking, Web Presence, Strategic Decision-Making, Trend Analysis, Analytical Skills, Continuous Monitoring
★ 4.9 (16) · Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Pipelines, Customer Analysis, Sales Management, Customer Engagement, Big Data, Customer Relationship Building, Customer Insights, Customer experience strategy (CX), Business Analytics, Target Audience, Data-Driven Marketing, Customer experience improvement, Business Metrics, Analytics, AI Personalization, Consumer Behaviour, Artificial Intelligence
★ 4.6 (53) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Logo Design, Video Production, Graphic and Visual Design Software, Graphics Software, Graphic and Visual Design, Graphic Design, Video Editing, Content Creation, Social Media Marketing, Marketing Communications
★ 4.5 (39) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Predictive Modeling, SAS (Software), Logistic Regression, Model Evaluation, Predictive Analytics, Statistical Modeling, Model Training, Statistical Software, Regression Analysis, Business Analytics, Supervised Learning, Statistical Analysis, Data Preprocessing, Statistical Methods, Feature Engineering, Sampling (Statistics)
★ 4.6 (63) · Intermediate · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: New Product Development, Product Development, Product Strategy, Product Design, Design Thinking, Product Planning, Innovation, Persona Development, Product Management, Team Management, Conceptual Design, Prototyping, Team Performance Management, Market Research, Sustainable Business, Design and Product, Project Portfolio Management, Agile Product Development, Marketing, Product Marketing
★ 4.9 (39) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Competitive Analysis, Market Opportunities, Strategic Thinking, Business Strategy, New Business Development, Market Analysis, Business Analysis Tools, Business Analysis, Ideation, Entrepreneurship, Business Modeling, Analysis, Innovation, Business Research, Growth Strategies
★ 4.7 (109) · Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Visual Storytelling, Storytelling, Color Theory, Color Matching, Graphical Tools, Document Management, Graphic and Visual Design, Graphic and Visual Design Software, Graphic Design, Design, Creative Design, Content Creation, Digital Design, User Accounts, Marketing
★ 4.5 (35) · Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Content Creation, Visual Storytelling, Design Elements And Principles, Digital Design, Graphical Tools, Design, Graphics Software, Graphic and Visual Design Software
★ 4.6 (291) · Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Logo Design, Canva (Software), Marketing Design, Promotional Materials, Design, Dashboard, Design Elements And Principles, Marketing Materials, Marketing Collateral, Color Theory, Graphic and Visual Design Software, Graphic Design, Branding, Content Creation, Marketing, Advertising, Business
★ 4.7 (37) · Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Responsible AI, Azure Active Directory, Microsoft Azure, Platform As A Service (PaaS), Relational Databases, Cloud Applications, AI Personalization, Power BI, Performance Tuning, Cloud Hosting, Model Deployment, Anomaly Detection, Cloud Platforms, Cloud Services, .NET Framework, Cloud Management, Performance Analysis, Cloud Development, Azure DevOps, Big Data
★ 4.8 (245) · Intermediate · Specialization · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Content, Marketing Communications, Target Audience, Strategic Communication, Media Strategy, Brand Marketing, Media and Communications, Brand Strategy, Brand Management, Advertising, Stakeholder Communications, Shared Media, Social Media Analytics, Persuasive Communication, Content Creation, Digital Marketing
Intermediate · Course · 1 - 4 Weeks