• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Comunicación efectiva para el líder actual

    Skills you'll gain: Assertiveness, Interpersonal Communications, Active Listening, Empathy, Performance Review, Constructive Feedback, Organizational Leadership, Emotional Intelligence, Leadership and Management, Business Leadership, Team Leadership, Leadership, Strategic Communication, Influencing, Communication, Team Motivation, Team Building, Cooperation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    922 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    International Supply Chains and Logistics

    Skills you'll gain: Transportation, Supply Chain, and Logistics, Transportation Operations, Supply Chain Planning, Logistics Management, Shipping and Receiving, Service Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    173 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Understanding economic policymaking

    Skills you'll gain: Financial Policy, Public Policies, Economics, Economics, Policy, and Social Studies, Tax, International Finance, Policy Analysis, Crisis Management, Fiscal Management, Financial Systems, Supply And Demand, Financial Market

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Lausanne

    Unethical Decision Making in Organizations

    Skills you'll gain: Business Ethics, Decision Making, Organizational Leadership, Strategic Decision-Making, Social Sciences, Organizational Strategy, Business Management, Research, Sociology, Psychology, Case Studies, Mindfulness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    428 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    FinTech and the Transformation in Financial Services

    Skills you'll gain: FinTech, Payment Systems, Financial Services, International Finance, Mobile Banking, Digital Transformation, Financial Regulations, Financial Market, Banking, Regulatory Requirements, Emerging Technologies, Fundraising and Crowdsourcing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Advanced Manufacturing Enterprise

    Skills you'll gain: Product Lifecycle Management, Performance Measurement, Manufacturing Operations, Supply Chain Management, Enterprise Resource Planning, Material Requirements Planning, Production Management, Data Integration, Business Process Management, Digital Transformation, Data Security, Internet Of Things, Data Management, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    641 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Washington

    مقدمة عن مخاطبة الجمهور - باللغة العربية

    Skills you'll gain: Public Speaking, Persuasive Communication, Presentations, Verbal Communication Skills, Communication, Drive Engagement, Constructive Feedback, Communication Strategies, Stress Management, Leadership and Management, Human Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    315 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Preparing for your Professional Cloud Architect Journey

    Skills you'll gain: Cloud Computing Architecture, Network Planning And Design, Cloud Services, Cloud Infrastructure, Cloud Solutions, Solution Architecture, Process Optimization, Google Cloud Platform, Cloud Computing, Configuration Management, Cloud Security, Cloud Deployment, Key Performance Indicators (KPIs), Personalized Service, Cost Reduction, Business Requirements

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    University of Alberta

    Bugs 101: Insect-Human Interactions

    Skills you'll gain: Anthropology, Anatomy, Physiology, Life Sciences, Sustainable Development, Environment and Resource Management, Environmental Science, Biology, Cultural Diversity, Microbiology, Public Health and Disease Prevention, Taxonomy, Criminal Investigation and Forensics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.5K reviews

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Business Intelligence (BI) Essentials

    Skills you'll gain: Business Intelligence, Data-Driven Decision-Making, Data Mining, Business Analytics, Data Analysis, Statistical Visualization, Data Management, Data Collection, Data Visualization, Data Warehousing, Data Wrangling, Extract, Transform, Load, Data Visualization Software, Data Transformation, Key Performance Indicators (KPIs)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    403 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Estrategias de Negociación

    Skills you'll gain: Overcoming Objections, Negotiation, Contract Negotiation, Active Listening, Cooperation, Conflict Management, Strategic Partnership, Interpersonal Communications, Personal Development, Business Strategy, Communication, Relationship Building, Collaboration, Leadership, Persuasive Communication, Communication Strategies, Professional Development, Value Propositions, Customer Insights, Overcoming Obstacles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Advancing Women in Tech

    Leadership Principles for Software Engineers

    Skills you'll gain: Goal Setting, Engineering Management, Smart Goals, Recruitment, Technical Management, Management Training And Development, Talent Management, Leadership and Management, Talent Acquisition, People Management, Team Leadership, Software Engineering, Leadership, Program Management, Cloud Engineering, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    72 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
hospitality luxury brand management
next-gen brand management
brand and product management
introduction to strategic brand management
1…212213214…834

In summary, here are 10 of our most popular brand management courses

  • Comunicación efectiva para el líder actual: Tecnológico de Monterrey
  • International Supply Chains and Logistics: University of Colorado Boulder
  • Understanding economic policymaking: IE Business School
  • Unethical Decision Making in Organizations: University of Lausanne
  • FinTech and the Transformation in Financial Services: Copenhagen Business School
  • Advanced Manufacturing Enterprise: University at Buffalo
  • مقدمة عن مخاطبة الجمهور - باللغة العربية: University of Washington
  • Preparing for your Professional Cloud Architect Journey: Google Cloud
  • Bugs 101: Insect-Human Interactions: University of Alberta
  • Business Intelligence (BI) Essentials: IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok