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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • C

    Coursera

    Customer Analytics & Intelligence

    Skills you'll gain: Customer Retention, HubSpot CRM, Brand Awareness, Surveys, Survey Creation, Marketing Analytics, Google Analytics, Customer Analysis, Customer Service, Customer Relationship Management (CRM) Software, Customer Insights, Brand Loyalty, Customer Relationship Management, Customer Data Management, A/B Testing, AI Product Strategy, Target Audience, Data Analysis, Digital Marketing, Performance Measurement

    4.5 stars, 130 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.5 (130) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado System

    Requirements Elicitation: Artifact and Stakeholder Analysis

    Skills you'll gain: Requirements Elicitation, Requirements Analysis, Mockups, Interviewing Skills, Storyboarding, Product Requirements, Prototyping, Systems Analysis, Business Analysis Tools, User Research, Stakeholder Analysis, System Requirements, Stakeholder Engagement, Knowledge Transfer, Prioritization

    4.5 stars, 122 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (122) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Basic Image Classification with TensorFlow

    Skills you'll gain: Model Evaluation, Keras (Neural Network Library), Model Training, Tensorflow, Image Analysis, Artificial Neural Networks, Applied Machine Learning, Network Model, Deep Learning, Computer Vision, Machine Learning, Network Architecture

    4.6 stars, 848 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (848) · Beginner · Guided Project · Less Than 2 Hours

  • M

    Macquarie University

    Lymphoedema: Monitoring & Intervention After Breast Cancer

    Skills you'll gain: Patient Evaluation, Patient Treatment, Psychosocial Assessments, Care Management, Clinical Assessment, Rehabilitation, Health Assessment, Oncology, Chronic Diseases, Preventative Care, Long Term Care, Patient Education and Support, Clinical Monitoring, Physical Therapy, Physiology, Anatomy, Research

    4.9 stars, 48 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.9 (48) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    STARWEAVER

    Fundamentals of Credit Analysis

    Skills you'll gain: Credit Risk, Financial Statement Analysis, Financial Statements, Financial Analysis, Lending and Underwriting, Commercial Lending, Risk Analysis, Analysis, Balance Sheet, Business Metrics, Securities (Finance), Corporate Finance, Risk Management

    4.5 stars, 33 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (33) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of California, Davis

    Introduction to Sensory Science

    Skills you'll gain: Sensory Systems Analysis, Food Quality Assurance And Control, Food and Beverage, Consumer Behaviour, Quality Assurance, Product Testing, Science and Research, Human Factors, Nutrition and Diet, Marketing Psychology, Analytical Testing, Product Development

    4.7 stars, 51 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (51) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Business Strategy: Business Model Canvas Analysis with Miro

    Skills you'll gain: New Product Development, Value Propositions, Business Modeling, Product Development, Business Analysis, Business Analysis Tools, Stakeholder Communications, Business Solutions, Presentations, Business Strategy, Strategic Thinking, Business Strategies, Innovation, Entrepreneurship

    4.5 stars, 147 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.5 (147) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of Illinois Urbana-Champaign

    Маркетинг в цифровом мире

    Skills you'll gain: MarTech, Marketing, Digital Marketing Tools, Product Promotion, Promotional Strategies, Marketing Strategies, Market Dynamics, Marketing Channel, Product Development, Digital Marketing, Digital Transformation, Consumer Behaviour, New Product Development, Customer Engagement, E-Commerce, Innovation, Empowerment

    4.6 stars, 18 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (18) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • 2

    28DIGITAL

    Privacy and Standardisation

    Skills you'll gain: Technical Standard, General Data Protection Regulation (GDPR), Personally Identifiable Information, Information Privacy, Case Law, Medical Privacy, Court Systems, Telecommunications, Legal Writing, Law, Regulation, and Compliance, Legal Research, Legal Strategy, Ethical Standards And Conduct, Data Ethics, Health Insurance Portability And Accountability Act (HIPAA) Compliance, European History, International Relations, Interoperability, Data Security, Regulation and Legal Compliance

    4.4 stars, 385 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.4 (385) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • S

    SAS

    SAS Machine Learning Engineer

    Skills you'll gain: Model Deployment, MLOps (Machine Learning Operations), Data Preprocessing, Classification And Regression Tree (CART), Exploratory Data Analysis, Logistic Regression, Statistical Machine Learning, Model Evaluation, Model Training, Supervised Learning, Decision Tree Learning, Probability & Statistics, Data Processing, Statistical Software, Machine Learning Methods, Machine Learning Software, Process Modeling, Machine Learning, Correlation Analysis, Applied Machine Learning

    4.7 stars, 105 reviews, Advanced, Professional Certificate, 3 - 6 Months

    ★ 4.7 (105) · Advanced · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • A

    AI CERTs

    AI Foundations & Design Thinking

    Skills you'll gain: AI Product Strategy, Design and Product, Design Thinking, Experience Design, User Experience Design, User Interface and User Experience (UI/UX) Design, User Experience, Human Centered Design, User Centered Design, Artificial Intelligence, AI Workflows, User Research, Design, Solution Design, AI Integrations, AI literacy, Product Strategy, Problem Solving

    3.7 stars, 30 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 3.7 (30) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Minnesota

    Prototyping and Design

    Skills you'll gain: User Interface (UI), Prototyping, User Interface and User Experience (UI/UX) Design, User Interface (UI) Design, Interactive Design, Graphic and Visual Design, Design, Interaction Design, Mockups, Design Elements And Principles, Wireframing, Internet Of Things

    4.6 stars, 397 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.6 (397) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular market research courses

  • Customer Analytics & Intelligence: Coursera
  • Requirements Elicitation: Artifact and Stakeholder Analysis: University of Colorado System
  • Basic Image Classification with TensorFlow: Coursera
  • Lymphoedema: Monitoring & Intervention After Breast Cancer: Macquarie University
  • Fundamentals of Credit Analysis: STARWEAVER
  • Introduction to Sensory Science: University of California, Davis
  • Business Strategy: Business Model Canvas Analysis with Miro: Coursera
  • Маркетинг в цифровом мире: University of Illinois Urbana-Champaign
  • Privacy and Standardisation: 28DIGITAL
  • SAS Machine Learning Engineer: SAS

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