• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Marketing

Digital Marketing Courses

Digital marketing courses can help you learn SEO strategies, content creation, social media management, and email marketing techniques. You can build skills in audience analysis, campaign optimization, and brand storytelling. Many courses introduce tools like Google Analytics for tracking performance, Hootsuite for managing social media, and Mailchimp for email campaigns, showing how these skills can enhance your marketing efforts.

Popular Digital Marketing Courses and Certifications


  • A

    Adobe

    Course 1: Introduction to Digital Experience and Ecommerce

    Skills you'll gain: E-Commerce, Business-To-Consumer, Digital Transformation, Digital Content, Program Implementation, Needs Assessment, Business Requirements, Business Technologies, Customer experience strategy (CX)

    4.3 stars, 12 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (12) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Adobe

    Photoshop image editing, compositing and AI

    Skills you'll gain: Adobe Firefly, Visual Storytelling, Adobe Photoshop, Photo Editing, AI powered creativity, Adobe Creative Cloud, Image Quality, Color Theory, Generative AI, AI Workflows, Editing, Graphics Software, Graphic and Visual Design, Creative Design, Design Software, Storytelling, Design, Creative Thinking, Creativity, Portfolio Management

    4.2 stars, 39 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.2 (39) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • R

    Real Madrid Graduate School Universidad Europea

    Marketing deportivo: La fórmula tecnológica

    Skills you'll gain: Marketing Strategies, Branding, Global Marketing, Marketing, Brand Management, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Business Modeling, Strategic Partnership, Digital Marketing, E-Commerce, Event Planning, Augmented Reality, Business Analysis, Virtual Reality, Price Negotiation, Blockchain, Data Analysis, Artificial Intelligence

    4.9 stars, 10 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.9 (10) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    Universidades Anáhuac

    Customer Success: Conociendo al cliente

    Skills you'll gain: Customer Success Management, Customer Service, Customer experience strategy (CX), Customer Retention, Customer Relationship Building, Customer Engagement, Customer Relationship Management, Customer Support, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Acquisition Management, Sales Process, Relationship Management, Customer Analysis, Customer Insights, Leadership, Business Metrics, Performance Metric, General Sales Practices, Sales Strategy

    4.7 stars, 56 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (56) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Creating Engaging Content for YouTube

    Skills you'll gain: Video Production, Web Analytics and SEO, Search Engine Optimization, Videography, Media Production, Content Development and Management, Driving engagement, Content Strategy, Video Editing, Content Performance Analysis, Social Media Content, Content Creation, Content Optimization, Digital Content, Branding, Brand Strategy, Live Streaming, Growth Strategies, Storytelling, Editing

    4.1 stars, 9 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.1 (9) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    Erasmus University Rotterdam

    Regulated Competition in Healthcare Systems: Theory & Practice

    Skills you'll gain: Health Care Procedure and Regulation, Health Systems, Managed Care, Healthcare Industry Knowledge, Health Policy, Health Care Administration, Health Care, Value-Based Care, Regulation and Legal Compliance, Competitive Analysis, Risk Management, Market Analysis, Risk Analysis, Economics

    4.8 stars, 44 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (44) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Create Customer Personas in Canva

    Skills you'll gain: Customer Analysis, Persona Development, Customer Relationship Management, Customer Insights, Target Audience, Target Market, Marketing Strategies, Marketing Planning, Consumer Behaviour, Social Media, Product Knowledge, Research

    4.6 stars, 33 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (33) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Analyzing Product Opportunities with Creately

    Skills you'll gain: Market Opportunities, Product Strategy, Competitive Analysis, Business Strategy, Product Planning, New Business Development, Business Solutions, Market Analysis, Business Analysis, Product Development, Business Planning, Entrepreneurship, Growth Strategies, Innovation

    4.6 stars, 42 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.6 (42) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • M

    Macquarie University

    Cyber Security: Essentials for Governance, Risk & Compliance

    Skills you'll gain: Cyber Security Strategy, Incident Response, Cyber Governance, Incident Management, Security Strategy, Computer Security Incident Management, Risk Modeling, Risk Analysis, Cyber Security Policies, Governance Risk Management and Compliance, Cyber Threat Intelligence, Event Monitoring, Cyber Risk, Cybersecurity, Cyber Security Assessment, Governance, Compliance Management, Cyber Operations, Risk Management, Risk Control

    4.7 stars, 32 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (32) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Learning Experience Design: Development and Evaluation

    Skills you'll gain: Program Evaluation, Web Content Accessibility Guidelines, Educational Materials, Multimedia, Instructional Design, Professional Development, Content Creation, Design Strategies, Communication

    4.7 stars, 43 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (43) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Get more followers by finding trending keywords and hashtags

    Skills you'll gain: Social Media, Social Media Content, Social Media Marketing, Social Media Analytics, Keyword Research, Driving engagement, Drive Engagement, Social Media Strategy

    3.2 stars, 15 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 3.2 (15) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • F

    Fundação Instituto de Administração

    Introdução aos Negócios

    Skills you'll gain: Stakeholder Management, Corporate Sustainability, Stakeholder Engagement, Innovation, Business Strategy, Stakeholder Analysis, Business Management, Business Ethics, Design Thinking, Finance, People Management, Business Modeling, Corporate Finance, Social Impact, Entrepreneurship, Creativity, Diversity and Inclusion, Sustainable Business, Internet Of Things, Emerging Technologies

    4.8 stars, 69 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (69) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
1…201202203…525

In summary, here are 10 of our most popular digital marketing courses

  • Course 1: Introduction to Digital Experience and Ecommerce: Adobe
  • Photoshop image editing, compositing and AI: Adobe
  • Marketing deportivo: La fórmula tecnológica: Real Madrid Graduate School Universidad Europea
  • Customer Success: Conociendo al cliente: Universidades Anáhuac
  • Creating Engaging Content for YouTube: Coursera
  • Regulated Competition in Healthcare Systems: Theory & Practice: Erasmus University Rotterdam
  • Create Customer Personas in Canva: Coursera
  • Analyzing Product Opportunities with Creately: Coursera
  • Cyber Security: Essentials for Governance, Risk & Compliance: Macquarie University
  • Learning Experience Design: Development and Evaluation: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok