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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Search Engine Optimization and Content Strategy

    Skills you'll gain: Keyword Research, Data-Driven Marketing, Search Engine Optimization, Generative Engine Optimization (GEO), Web Analytics and SEO, Search Engine Marketing, Digital Marketing Campaigns, Content Optimization, Research, Content Creation, Conversion Funnel Analysis, Content Strategy, Content Marketing, Marketing Analytics, Digital Content, Web Analytics, AI Enablement, Generative AI, Content Management, Analytics

    Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Get Started with Canva

    Skills you'll gain: Multimedia, Canva (Software), Animations, Graphics Software, Design, Graphic and Visual Design Software, Video Production, Graphic Design, Marketing

    4.4 stars, 279 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.4 (279) · Beginner · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
  • 2

    28DIGITAL

    Data Science for Business Innovation

    Skills you'll gain: Data Strategy, Data-Driven Decision-Making, Big Data, Data Science, NoSQL, Data Modeling, Data Storage Technologies, Analytics, Business Analytics, Machine Learning Methods, Data Analysis, Risking, Data Literacy, Data Ethics, Machine Learning, Unsupervised Learning, Regression Analysis, Descriptive Analytics, Supervised Learning, Artificial Intelligence and Machine Learning (AI/ML)

    4.3 stars, 274 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (274) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • D

    Duke University

    DevOps, DataOps, MLOps

    Skills you'll gain: MLOps (Machine Learning Operations), GitHub Copilot, Responsible AI, Model Deployment, Containerization, Web Frameworks, Rust (Programming Language), AI Workflows, DevOps, Hugging Face, Applied Machine Learning, Cloud Solutions, Cloud-Native Computing, Machine Learning, Serverless Computing, Application Deployment, GitHub, Command-Line Interface, Big Data

    4.1 stars, 234 reviews, Advanced, Course, 1 - 3 Months

    ★ 4.1 (234) · Advanced · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    How to design Facebook and IG stories using Canva

    Skills you'll gain: Canva (Software), Animations, Visual Storytelling, Content Creation, Social Media, Social Media Content, Graphical Tools, Design, Graphic Design, Digital Marketing

    4.4 stars, 176 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.4 (176) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • I

    Indian School of Business

    Design your own trading strategy – Culminating Project

    Skills you'll gain: Peer Review, Data Collection, Financial Trading, Portfolio Management, Securities Trading, Business Planning, Financial Market, Market Data, Market Analysis, Technical Analysis, Model Evaluation, Strategic Thinking, Investment Management, Performance Measurement, Financial Analysis, Performance Analysis, Statistical Hypothesis Testing

    4.5 stars, 108 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.5 (108) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Virginia

    Market and Competition in Pricing Strategy

    Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Opportunities, Competitive Intelligence, Business Strategy, Revenue Management, Strategic Marketing, Product Lining, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, Regulation and Legal Compliance, Commercial Laws

    4.8 stars, 235 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (235) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Global Strategy I: How The Global Economy Works

    Skills you'll gain: Global Marketing, International Relations, Intercultural Competence, World History, Economics, Market Dynamics, Cultural Diversity, Business Management, Political Sciences, Export Control, Business Economics, Business Strategy, Economic Development, Policy Analysis, Financial Regulations, Investments, Risk Management, Competitive Analysis, Business Development

    4.8 stars, 306 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (306) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    Python for Real-World Data Analysis

    Skills you'll gain: Seaborn, Data Storytelling, Data Visualization, Data Presentation, Data Integration, A/B Testing, Data Import/Export, Statistical Hypothesis Testing, Text Mining, Data-Driven Decision-Making, Git (Version Control System), Matplotlib, Pandas (Python Package), Version Control, GitHub, Social Media Analytics, Statistical Analysis, Exploratory Data Analysis, Jupyter, NumPy

    4.3 stars, 95 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.3 (95) · Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Fundamentals of Customer Acquisition Management

    Skills you'll gain: Customer Acquisition Management, Data-Driven Marketing, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Customer Insights, Marketing Channel, Customer Analysis, Marketing Effectiveness, Brand Loyalty, Brand Strategy, Customer Relationship Building, Marketing Strategies, Campaign Management, Performance Measurement

    4.7 stars, 18 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (18) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    Erasmus University Rotterdam

    Earth Economics

    Skills you'll gain: Economics, Policy, and Social Studies, Economics, Economic Development, Socioeconomics, Sustainable Development, Policy Analysis, Financial Policy, Data Analysis, Tax, Environmental Issue, International Relations, International Finance, Investments, Policy Development, Data Collection

    4.6 stars, 90 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (90) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Create and Sell Digital Teaching Printables with Canva

    Skills you'll gain: Canva (Software), Teaching, Design, Marketing Collateral, Digital Design, Graphic Design, Business Marketing, Marketing Materials, Creative Design, Editing, Graphic and Visual Design Software, Marketing Design, User Accounts, Digital Assets, Marketing

    4.5 stars, 54 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.5 (54) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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