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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Minnesota

    Recommender Systems: Evaluation and Metrics

    Skills you'll gain: Model Evaluation, Decision Support Systems, Business Metrics, Test Data, Performance Metric, Performance Testing, Data Collection, Performance Measurement, Benchmarking, A/B Testing, Predictive Analytics, Product Assortment

    4.4 stars, 236 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.4 (236) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • X

    Xbox

    Fundamentals of Graphic Design

    Skills you'll gain: Color Theory, Layout Design, Typography, Adobe Photoshop, Photo Editing, Graphic and Visual Design, Design Elements And Principles, Visual Design, Game Design, Graphic Design, Creative Design

    4.5 stars, 70 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (70) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Precalculus through Data and Modelling

    Skills you'll gain: Data Literacy, Data Analysis, Applied Mathematics, Mathematical Modeling, Graphing, Trigonometry, R (Software), R Programming, General Mathematics, Data Modeling, Algebra, Systems Of Measurement, Mathematical Software, Correlation Analysis, Regression Analysis, Calculus, Business Mathematics, Geometry

    4.7 stars, 330 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (330) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Global Impact: Cultural Psychology

    Skills you'll gain: Branding, Diversity Marketing, Brand Strategy, Global Marketing, Marketing Psychology, Consumer Behaviour, Brand Management, Cultural Diversity, Cultural Sensitivity, Culture, Intercultural Competence, Strategic Marketing, Marketing Strategies, Marketing, Psychology

    4.7 stars, 185 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (185) · Beginner · Course · 1 - 4 Weeks

  • R

    Rice University

    A Story of Economics: A Principles Tale

    Skills you'll gain: Economics, Supply And Demand, Business Economics, Game Theory, Market Dynamics, Economics, Policy, and Social Studies, Economic Development, Financial Policy, Socioeconomics, Market Analysis, Operating Cost, Public Policies, Labor Relations, Tax, International Finance, Fiscal Management, General Finance, Cost Benefit Analysis, Cost Accounting, Investments

    4.8 stars, 160 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (160) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Search Engine Optimization and Content Strategy

    Skills you'll gain: Keyword Research, Data-Driven Marketing, Search Engine Optimization, Generative Engine Optimization (GEO), Web Analytics and SEO, Search Engine Marketing, Digital Marketing Campaigns, Content Optimization, Research, Content Creation, Conversion Funnel Analysis, Content Strategy, Content Marketing, Marketing Analytics, Digital Content, Web Analytics, AI Enablement, Generative AI, Content Management, Analytics

    Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Universidad Austral

    Estrategia Empresarial

    Skills you'll gain: New Business Development, Business Strategy, Competitive Analysis, Strategic Thinking, Market Share, Business Development, Market Dynamics, Corporate Strategy, Innovation, Competitive Intelligence, Business Priorities, Growth Strategies, Market Analysis, Strategic Marketing, Market Opportunities, Value Propositions, Business Administration, Product Strategy, Technology Strategies, Emerging Technologies

    4.8 stars, 513 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (513) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • D

    Duke University

    DevOps, DataOps, MLOps

    Skills you'll gain: MLOps (Machine Learning Operations), GitHub Copilot, Responsible AI, Model Deployment, Containerization, Web Frameworks, Rust (Programming Language), AI Workflows, DevOps, Hugging Face, Applied Machine Learning, Cloud Solutions, Cloud-Native Computing, Machine Learning, Serverless Computing, Application Deployment, GitHub, Command-Line Interface, Big Data

    4.1 stars, 234 reviews, Advanced, Course, 1 - 3 Months

    ★ 4.1 (234) · Advanced · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University at Buffalo

    Data Analysis and Visualization

    Skills you'll gain: Data Storytelling, Statistical Process Controls, Data Analysis Software, Data Visualization, Data Presentation, Data Visualization Software, Data-Driven Decision-Making, Business Analytics, Tableau Software, Statistical Visualization, Data Literacy, Data Analysis, Process Capability, Minitab, Data Cleansing, Business Intelligence, Statistical Analysis, Data Quality, Analysis, Process Analysis

    4.7 stars, 179 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (179) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • T

    Tecnológico de Monterrey

    Beneficios y características de las redes sociales más significativas

    Skills you'll gain: Social Media, LinkedIn, Facebook, Social Media Strategy, Social Network Analysis, Professional Networking, Digital Media Strategy, Social Media Analytics, Cross-Channel Marketing, General Networking, Instagram, Business Strategies, Communication Strategies, Digital Communications

    4.4 stars, 993 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.4 (993) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • 2

    28DIGITAL

    Innovation & Entrepreneurship - From Basics to Open Innovation

    Skills you'll gain: Entrepreneurship, Market Opportunities, Market Analysis, Innovation, Target Market, Design Thinking, Go To Market Strategy, Product Strategy, Customer Engagement, Entrepreneurial Finance, Business Modeling, Business Strategies

    4.6 stars, 330 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (330) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Customer-Centric CRM Strategy and Management

    Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Case Studies, Customer Acquisition Management, Customer Analysis, Brand Loyalty, Customer Relationship Building, Customer experience improvement, Customer Retention, Customer Data Management, Customer Engagement, Organizational Strategy, Marketing Automation, Salesforce, Customer Insights, Operational Analysis, Value Propositions, Market Analysis

    4.6 stars, 51 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.6 (51) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
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