• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • R

    Rice University

    Fundamentals of Immunology: Dueling with Pathogens and Cancer

    Skills you'll gain: Immunology, Infectious Diseases, Public Health and Disease Prevention, Preventative Care, Biological Engineering, Public Health, Oncology, Molecular Biology, Microbiology, Pharmaceuticals, Drug Development, Pharmacology, Medical Science and Research, Precision Medicine

    4.8 stars, 118 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (118) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Python for Finance: Beta and Capital Asset Pricing Model

    Skills you'll gain: Portfolio Management, Plotly, Data Visualization, Portfolio Risk, Interactive Data Visualization, Investment Management, Exploratory Data Analysis, Plot (Graphics), Return On Investment, Financial Modeling, Financial Analysis, Statistical Analysis, Financial Data, Risk Modeling, Market Data, Finance, Equities, Data Analysis, Python Programming, Data Preprocessing

    4.6 stars, 47 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (47) · Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    The Neuroscience of Personal Excellence

    Skills you'll gain: Tenacity, Persistence, Personal Development, Resilience, Habit Formation, Overcoming Obstacles, Decision Making, Self-Awareness, Problem Solving, Emotional Intelligence, Adaptability, Stress Management, Leadership, Neurology, Human Learning, Learning Theory, Psychology, Anatomy, Business, Physiology

    4.7 stars, 83 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (83) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • P

    Peking University

    《Health Education and Nursing Practice》(健康教育与护理实践)

    Skills you'll gain: Health Education, Health Technology, Nurse Education, Nursing, Health Promotion, Nursing Practices, Patient Education And Counseling, Healthcare Ethics, Dignity in Care

    4.9 stars, 93 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.9 (93) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    Universidad de los Andes

    Introducción a la ciencia de datos aplicada

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Statistical Hypothesis Testing, Interactive Data Visualization, Statistical Visualization, Correlation Analysis, Data Science, Jupyter, Data Analysis, Business Analytics, Statistical Methods, Statistical Analysis, Probability & Statistics, Statistics, Python Programming, Descriptive Statistics, Statistical Inference, Data Modeling, Statistical Modeling, Data Validation

    4.7 stars, 458 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (458) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • B

    Birla Institute of Technology & Science, Pilani

    Probability and Statistics

    Skills you'll gain: Data Analysis, Statistical Analysis, Statistical Methods, Analysis, Quantitative Research, Data Visualization, Predictive Modeling, Applied Mathematics

    4.3 stars, 12 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.3 (12) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • T

    Tecnológico de Monterrey

    ¿Qué hacer con tu estrategia digital en tiempos de cambio?

    Skills you'll gain: Customer Engagement, Target Market, Digital Advertising, Digital Analysis, Customer Retention, Customer Relationship Building, Search Engine Optimization, Sales Prospecting, Brand Loyalty, Digital Media Strategy, Lead Generation, Digital Marketing, Marketing Strategies, Strategic Communication, Customer experience strategy (CX), Digital Marketing Tools, Cash Flows, Web Analytics

    4.9 stars, 153 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (153) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    L&T EduTech

    Advanced Study of Protection Schemes and Switchgear

    Skills you'll gain: Electrical Substation, Electric Power Systems, High Voltage, Electrical Systems, Electrical Power, Electrical Equipment, Electrical Safety, Electrical Engineering, Control Systems, Automation Engineering, Artificial Neural Networks

    4.4 stars, 37 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.4 (37) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • T

    The University of Edinburgh

    Intellectual Humility: Theory

    Skills you'll gain: Research, Psychology, Psychological Evaluations, Software Testing

    4.5 stars, 374 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.5 (374) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    SkillUp

    Digital Advertising

    Skills you'll gain: Google Ads, Data-Driven Marketing, Meta Ads Manager, Paid media, Keyword Research, Social Media Campaigns, Campaign Planning, Marketing Analytics, Marketing Effectiveness

    4.8 stars, 22 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (22) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    STARWEAVER

    AI-Powered Business Operations

    Skills you'll gain: Business Process Modeling, Process Modeling, Data Storytelling, Responsible AI, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Business Process Automation, Data Visualization, Data Presentation, AI Enablement, Sustainable Development, Social Impact, Generative AI, Customer Insights, Customer Relationship Management (CRM) Software, Innovation, Product Knowledge, Environmental Social And Corporate Governance (ESG)

    4.1 stars, 43 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.1 (43) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • D

    DeepLearning.AI

    IA Para Todos (Português)

    Skills you'll gain: AI Product Strategy, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Business Strategy, Artificial Intelligence, Data Ethics, Responsible AI, Applied Machine Learning, AI literacy, Data Science, Machine Learning, Artificial Neural Networks, Deep Learning

    4.8 stars, 33 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (33) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
1…196197198…461

In summary, here are 10 of our most popular market research courses

  • Fundamentals of Immunology: Dueling with Pathogens and Cancer: Rice University
  • Python for Finance: Beta and Capital Asset Pricing Model: Coursera
  • The Neuroscience of Personal Excellence: University of Colorado Boulder
  • 《Health Education and Nursing Practice》(健康教育与护理实践): Peking University
  • Introducción a la ciencia de datos aplicada: Universidad de los Andes
  • Probability and Statistics: Birla Institute of Technology & Science, Pilani
  • ¿Qué hacer con tu estrategia digital en tiempos de cambio?: Tecnológico de Monterrey
  • Advanced Study of Protection Schemes and Switchgear: L&T EduTech
  • Intellectual Humility: Theory: The University of Edinburgh
  • Digital Advertising: SkillUp

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok