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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • V

    Vanderbilt University

    Introduction to Data, Signal, and Image Analysis with MATLAB

    Skills you'll gain: Image Analysis, Data Visualization Software, Matlab, Machine Learning Methods, Applied Machine Learning, Dimensionality Reduction, Digital Signal Processing, Data Analysis, Data Processing, Mathematical Software, Classification Algorithms

    4.6 stars, 235 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (235) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of New Mexico

    Administración Estratégica y Emprendedora

    Skills you'll gain: Business Management, Business Metrics, Business Strategy, Strategic Thinking, Organizational Strategy, Corporate Strategy, Performance Measurement, Resource Management, Competitive Intelligence, Competitive Analysis, Entrepreneurship, Market Dynamics, Market Intelligence, Key Performance Indicators (KPIs), Innovation, Resource Allocation, Market Trend, Marketing

    4.7 stars, 1.2K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (1.2K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • X

    Xbox

    Xbox Product Manager

    Skills you'll gain: User Story, Product Planning, User Interface (UI), Competitive Analysis, Product Roadmaps, User Interface and User Experience (UI/UX) Design, Stakeholder Management, Market Research, Product Management, User Interface (UI) Design, Usability, Design Thinking, User Experience Design, Stakeholder Engagement, AI Product Strategy, Mockups, Consumer Behaviour, Usability Testing, Product Strategy, Data Analysis

    4.7 stars, 71 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (71) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • I

    IBM

    Data Science with R - Capstone Project

    Skills you'll gain: Data Wrangling, Exploratory Data Analysis, Data Presentation, Data Visualization, Data Collection, Predictive Modeling, Interactive Data Visualization, Web Scraping, Shiny (R Package), Ggplot2, Data Analysis, Data Cleansing, Predictive Analytics, Tidyverse (R Package), Regression Analysis, Data Transformation, Data Science, Dashboard, Statistical Analysis, Dashboard Creation

    4.6 stars, 116 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (116) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • E

    EDHEC Business School

    Python and Machine-Learning for Asset Management with Alternative Data Sets

    Skills you'll gain: Text Mining, Applied Machine Learning, Network Analysis, Data Visualization Software, Machine Learning Methods, Statistical Machine Learning, Financial Statement Analysis, Financial Data, Market Data, Unstructured Data, Predictive Modeling, Web Scraping, Social Network Analysis, Advanced Analytics, Financial Statements, Financial Market, Financial Analysis, Corporate Finance, Investments, Data Mining

    4.4 stars, 238 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.4 (238) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Foundations of Neuroscience

    Skills you'll gain: Sensory Systems Analysis, Marketing Psychology, Influencing, Case Studies, Persuasive Communication, Advertising, Marketing Communications, Consumer Behaviour, Decision Making, Marketing Effectiveness, Neurology, Behavioral Economics, Marketing, Psychology, Anatomy

    4.4 stars, 43 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.4 (43) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Macquarie University

    Innovation and emerging technology: Be disruptive

    Skills you'll gain: Design Thinking, Emerging Technologies, Digital Transformation, Innovation, Business Modeling, Business Transformation, Strategic Thinking, Technology Strategies, Market Opportunities, Business Strategies, Organizational Change, Competitive Analysis, Augmented Reality, Market Analysis, Virtual Reality, Internet Of Things, Artificial Intelligence

    4.8 stars, 481 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (481) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Universidad de los Andes

    Fundamentos de estadística aplicada

    Skills you'll gain: Statistical Hypothesis Testing, Descriptive Statistics, Statistical Methods, Data Analysis, Statistics, Regression Analysis, Sampling (Statistics), Statistical Analysis, Statistical Modeling, Probability & Statistics, Probability Distribution, Applied Mathematics, Statistical Inference

    4.5 stars, 151 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.5 (151) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • G

    Google Cloud

    Gemini for Google Cloud Learning Path

    Skills you'll gain: Google Gemini, Gemini, AI Security, Cloud Deployment, Google Cloud Platform, Kubernetes, Big Data, Software Development Life Cycle, Systems Development Life Cycle, Devops Tools, Cloud Development, Cloud Security, Development Testing, Virtual Networking, Application Deployment, Marketing Analytics, DevOps, Generative AI, Application Development, Security Engineering

    4.3 stars, 41 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.3 (41) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • E

    Emory University

    Consulting Approach to Problem Solving

    Skills you'll gain: Data Cleansing, Lean Six Sigma, Six Sigma Methodology, Consulting, Problem Solving, Management Consulting, Analytical Skills, Complex Problem Solving, Business Consulting, Performance Improvement, Data-Driven Decision-Making, Data Analysis, Consultative Approaches

    4.8 stars, 485 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (485) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Universitat Autònoma de Barcelona

    Sport Sponsorship. Let them Play

    Skills you'll gain: Peer Review, Event Marketing, Internal Communications, Brand Management, Branding, Promotional Strategies, Business Development, Brand Strategy, Proposal Development, Event Planning, Campaign Planning, Case Studies, Stakeholder Engagement, Driving engagement, Strategic Partnership, Stakeholder Management, Stakeholder Analysis, Stakeholder Communications, Employee Engagement

    4.4 stars, 286 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (286) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • J

    Johns Hopkins University

    Precalculus through Data and Modelling

    Skills you'll gain: Data Literacy, Data Analysis, Applied Mathematics, Mathematical Modeling, Graphing, Trigonometry, R (Software), R Programming, General Mathematics, Data Modeling, Algebra, Systems Of Measurement, Mathematical Software, Correlation Analysis, Regression Analysis, Calculus, Business Mathematics, Geometry

    4.7 stars, 330 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (330) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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