• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • U

    University of Washington

    Business English: Networking

    Skills you'll gain: Telephone Skills, Business Correspondence, Outbound Calls, Inbound Calls, Professional Networking, Setting Appointments, Business Communication, Business Writing, Presentations, Coordinating, Vocabulary, English Language, Oral Expression, Concision, Verbal Communication Skills, Communication, Writing, Interpersonal Communications, Language Competency, Oral Comprehension

    4.7 stars, 3.5K reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (3.5K) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Project Management: The Basics for Success

    Skills you'll gain: Project Controls, Team Leadership, Project Planning, Team Performance Management, Team Management, Team Building, People Development, Project Management, Management Training And Development, Project Management Life Cycle, Project Performance, Initiative and Leadership, Performance Reporting, Leadership, Management Reporting, Communication Planning, Stakeholder Management, Communication, Stakeholder Analysis

    4.6 stars, 11K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.6 (11K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    ESSEC Business School

    Réussir le Changement

    Skills you'll gain: Change Management, Organizational Change, Behavior Management, Business Transformation, Culture Transformation, Agile Project Management, Leadership and Management, Organizational Development, Industrial and Organizational Psychology, Training and Development, Social Sciences, Employee Training, Sociology, Communication Planning, Leadership, Communication

    4.6 stars, 2.1K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.6 (2.1K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • B

    Banco Interamericano de Desarrollo

    Educación sobre cambio climático: agua y suelos

    Skills you'll gain: Water Resources, Hydrology, Climate Change Adaptation, Water Sustainability, Interactive Learning, Environment, Mitigation, Environmental Issue, Sustainable Development, Nutrition Education, Food and Beverage, Environmental Science, Natural Resource Management, Water Quality, Land Management, Instructional Strategies, Nutrition and Diet, Risk Management, Food Quality Assurance And Control, Climate Change Mitigation

    4.8 stars, 16 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (16) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Creo Incubator

    Modern Teamwork and Stakeholder Leadership

    Skills you'll gain: Stakeholder Management, Stakeholder Communications, Stakeholder Engagement, Teamwork, Stakeholder Analysis, Virtual Teams, Team Management, Social Skills, Stress Management, Team Building, Team Collaboration, Collaboration, Team Leadership, Emotional Intelligence, Tactfulness, Intercultural Competence, Crisis Management, Leadership, Leadership and Management, Business Leadership

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Skillshare

    Reels and TikTok for Digital Artists: How to Boost your Art

    Skills you'll gain: Video Production, TikTok, Videography, Video Editing, Instagram, Ideation, Social Media Content, Visual Storytelling, Content Creation, Content Scheduling, Digital Publishing, Content Development and Management, Brainstorming, Music, Trend Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    مبادئ الإعلام والتسويق الرقمي

    Skills you'll gain: Media and Communications, Digital Media Strategy, Social Media Campaigns, Online Advertising, Social Media Marketing, Digital Marketing, Social Media, Marketing Communications, Digital Advertising, Digital Marketing Campaigns, Digital Communications, Marketing Channel, Customer Engagement, Media Strategy, Marketing, Advertising, User Feedback, Marketing Strategies, Strategic Communication, Communication

    4.7 stars, 6 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (6) · Mixed · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • M

    Madecraft

    Fundamentals of Instructional Design

    Skills you'll gain: Instructional and Curriculum Design, Instructional Design, Training Programs, Training and Development, Project Design, Developing Training Materials, Adult Learning Principles, Program Evaluation, Education Software and Technology, Employee Training, Process Design, Educational Materials, Needs Assessment, Learning Management Systems, Collaboration, Adult Education, Multimedia, Photo/Video Production and Technology, Analysis, Media Production

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • N

    Nanjing University

    网络课程与学习评价

    Skills you'll gain: Higher Education, Education Software and Technology, Course Development, Creativity, Digital pedagogy, Human Learning, Learning Theory, Innovation, Curriculum Development, Emerging Technologies, Digital Transformation, Culture, Information Technology

    5 stars, 11 reviews, Mixed, Course, 1 - 3 Months

    ★ 5 (11) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Support for Visual Processing with Microsoft Word

    Skills you'll gain: Education Software and Technology, Microsoft Office

    4.4 stars, 11 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.4 (11) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • P

    Pearson

    Writing in Different Disciplines

    Skills you'll gain: Writing, Technical Writing, Writing and Editing, Technical Communication, Liberal Arts, Social Sciences, Research, Science and Research

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • L

    LearnQuest

    Mastering Final Cut Pro

    Skills you'll gain: Video Editing, Apple software proficiency, Motion Graphics, Knowledge of Apple Software, Post-Production, Video Production, Photo/Video Production and Technology, Animations, Media Production, Data Import/Export, Editing, Content Management, File Management, Color Matching, Timelines, Augmented and Virtual Reality (AR/VR)

    4.4 stars, 230 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (230) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
1…185186187…602

In summary, here are 10 of our most popular social media marketing courses

  • Business English: Networking: University of Washington
  • Project Management: The Basics for Success: University of California, Irvine
  • Réussir le Changement: ESSEC Business School
  • Educación sobre cambio climático: agua y suelos: Banco Interamericano de Desarrollo
  • Modern Teamwork and Stakeholder Leadership: Creo Incubator
  • Reels and TikTok for Digital Artists: How to Boost your Art: Skillshare
  • مبادئ الإعلام والتسويق الرقمي: University of Illinois Urbana-Champaign
  • Fundamentals of Instructional Design: Madecraft
  • 网络课程与学习评价: Nanjing University
  • Support for Visual Processing with Microsoft Word: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok