Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Johns Hopkins University
Skills you'll gain: Research Design, Science and Research, Laboratory Research, Research Methodologies, Research, Consumer Behaviour, Influencing, Marketing Psychology, Case Studies, Persuasive Communication, Statistical Analysis, Ethical Standards And Conduct, Data Analysis, Data Collection, Advertising, Behavioral Economics, Biomedical Technology, Experimentation, Neurology, Decision Making
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Facebook, Web Analytics, Event Management, Advertising, Marketing Analytics, Social Media Management, Social Media, E-Commerce, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

LearnKartS
Skills you'll gain: Workplace Bullying Intervention, Workplace inclusivity, Safety Culture, Accountability, Responsible AI, Compliance Management, Social Media
Beginner · Course · 1 - 4 Weeks

O.P. Jindal Global University
Skills you'll gain: Environment, Environmental Issue, Environmental Science, Social Impact, Sustainable Development, Climate Change Mitigation, Pollution Prevention, Natural Resource Management, Climate Change Adaptation, Biology, Case Studies, Water Quality, Chemistry, Community Health
Beginner · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: Content Strategy, Content Marketing, Content Performance Analysis, Web Content, Social Media Content, Paid media, Digital Content, Marketing Strategies, Content Creation, Email Marketing, Copywriting, Search Engine Optimization, Digital Advertising, Business-To-Consumer, Target Audience, Key Performance Indicators (KPIs), Customer Engagement, B2B Sales
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: LinkedIn, Professional Networking, Applicant Tracking Systems, Social Media, Editing, Job Analysis
Intermediate · Guided Project · Less Than 2 Hours

University of Virginia Darden School Foundation
Skills you'll gain: Design Thinking, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Customer Relationship Management, Data Ethics, AI Enablement, Business Strategy, Change Management, Responsible AI, Generative AI, Information Privacy, Business Ethics
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Web Analytics and SEO, Data Storytelling, Analytics, Statistical Methods, Statistical Analysis, Performance Reporting
Beginner · Course · 1 - 4 Weeks

Universidad Nacional Autónoma de México
Skills you'll gain: Business Planning, ISO 9000 Series, Quality Management Systems, Strategic Marketing, Organizational Strategy, Marketing, Financial Statements, Governance, Stakeholder Analysis, Working Capital, Corporate Strategy, Marketing Planning, Operations Management, Organizational Structure, Financial Analysis, Financial Data, Business Strategies, Market Analysis, Quality Management, Business Strategy
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Adobe After Effects, Motion Graphics, Animations, Graphic and Visual Design, Storyboarding, Adobe Photoshop, Video Editing, Photo/Video Production and Technology, 3D Assets, Layout Design, Timelines, Color Matching
Beginner · Specialization · 1 - 3 Months

Logical Operations
Skills you'll gain: Adobe InDesign, Layout Design, Graphic Design, Graphic and Visual Design, Adobe Creative Cloud, Document Management, Graphic and Visual Design Software, Typography, Style Guides, Design Elements And Principles, Productivity Software, User Interface (UI), Color Theory
Mixed · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Salesforce, Sales Enablement, Sales Pipelines, Data Management, Sales Development, Stakeholder Engagement, Customer Relationship Management (CRM) Software, Marketing Automation, Customer Relationship Management, Data Security, Security Management, Customer Engagement, User Accounts, Customer Success Management, Marketing Management, Cloud-Based Integration, Customer Communications Management, Account Management, Automation, Business Reporting
Beginner · Course · 1 - 4 Weeks