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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • S

    SAS

    Doing More with SAS Programming

    Skills you'll gain: SAS (Software), Data Manipulation, Data Transformation, Data Wrangling, Data Processing, Data Integration, Statistical Programming, Data Analysis, Code Reusability, Data Management, Data Presentation

    4.8 stars, 944 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (944) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    IE Business School

    Gestión de marca y producto

    Skills you'll gain: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Product Management, Product Strategy, New Product Development, Customer Engagement, Journey Mapping, Product Development, Experience Design, Internal Communications, Portfolio Management, Competitive Analysis, Employee Engagement, Conversion Funnel Analysis

    4.8 stars, 755 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (755) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    SkillUp

    Product Management: Developing and Delivering a New Product

    Skills you'll gain: New Product Development, Product Management, Product Development, Product Lifecycle Management, Product Planning, Project Management Life Cycle, Product Design, Stakeholder Engagement, Stakeholder Management, Competitive Analysis, Product Testing, Product Requirements, Commercialization, Stakeholder Analysis, Market Analysis, Team Building, Stakeholder Communications, Market Research, Team Management

    4.7 stars, 157 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (157) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Prediction Models with Sports Data

    Skills you'll gain: Logistic Regression, Forecasting, Data Processing, Predictive Analytics, Predictive Modeling, Statistical Modeling, Data Analysis, Market Data, Analytics, Regression Analysis, Data Preprocessing, Model Evaluation, Python Programming, Probability & Statistics, Data Ethics, Probability, Ethical Standards And Conduct

    4.5 stars, 43 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.5 (43) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Pillar #4: Drug Safety - Pharmacovigilance

    Skills you'll gain: Drug Development, Pharmacology, Pharmaceuticals, Patient Safety, Clinical Research, Pharmacotherapy, Medical Prescription, Clinical Trials, Epidemiology, Regulatory Compliance, Health Policy, Continuous Monitoring, Public Health, Event Monitoring, Risk Analysis, Scientific Methods, Advanced Analytics

    4.7 stars, 111 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (111) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IBM

    Machine Learning Capstone

    Skills you'll gain: Exploratory Data Analysis, Unsupervised Learning, Supervised Learning, Applied Machine Learning, Predictive Modeling, Data Presentation, Machine Learning, Collaborative Software, Data Analysis, Predictive Analytics, Technical Communication, Machine Learning Algorithms, Statistical Analysis, Scikit Learn (Machine Learning Library), Keras (Neural Network Library), Descriptive Statistics, Regression Analysis, Python Programming, Text Mining, Artificial Neural Networks

    4.7 stars, 217 reviews, Advanced, Course, 1 - 3 Months

    ★ 4.7 (217) · Advanced · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    IBM

    Statistical Analysis Fundamentals using Excel

    Skills you'll gain: Data Visualization, Descriptive Statistics, Data Presentation, Statistical Hypothesis Testing, Statistical Visualization, Regression Analysis, Forecasting, Probability Distribution, Data Visualization Software, Business Analytics, Data Analysis, Statistical Analysis, Statistical Methods, Probability & Statistics, Microsoft Excel, Descriptive Analytics, Statistics, Spreadsheet Software, Predictive Analytics, Predictive Modeling

    4.6 stars, 154 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (154) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Virginia

    Pricing Strategy in Practice

    Skills you'll gain: Market Dynamics, Revenue Management, Strategic Marketing, Presentations, Consumer Behaviour, Customer Analysis, Competitive Analysis, Market Research, Business Strategy, Market Analysis, Case Studies, Customer Insights, Market Share, Business Economics, B2B Sales

    4.7 stars, 171 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.7 (171) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    Imperial College London

    Introduction to Digital health

    Skills you'll gain: Health Technology, Telehealth, Health Disparities, Health Informatics, Health Systems, Electronic Medical Record System, Electronic Medical Record, Health Equity, Interoperability, Public Health, Epidemiology, Big Data, Public Health and Disease Prevention, Emerging Technologies, Digital Transformation, Applied Machine Learning, Health Information Management, Machine Learning, Artificial Intelligence

    4.5 stars, 270 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.5 (270) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Data Science in Real Life

    Skills you'll gain: Data Quality, Data Presentation, Data Management, Technical Communication, Data Analysis, Statistical Methods, Analytical Skills, Data-Driven Decision-Making, Data Science, Statistical Machine Learning, Statistical Inference, Statistics, A/B Testing, Statistical Modeling

    4.5 stars, 2.4K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.5 (2.4K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Pontificia Universidad Católica del Perú

    Estrategia de Identidad de una Marca

    Skills you'll gain: Brand Strategy, Branding, Business Research, Content Development and Management, Content Strategy, Design Research, Market Research, Creative Design, Creativity, Target Audience, Value Propositions

    4.9 stars, 305 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.9 (305) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Corporate Finance Institute

    Power BI Fundamentals

    Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Dashboard, Business Intelligence, Data Import/Export, Dashboard Creation, Business Reporting, Performance Reporting, Interactive Data Visualization, Data Modeling, Data Wrangling, Data Transformation, Data Visualization Software, Data Analysis, Data Sharing, Sales

    4.8 stars, 275 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (275) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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