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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Machine Learning Pipelines with Azure ML Studio

    Skills you'll gain: Model Deployment, Decision Tree Learning, Applied Machine Learning, Predictive Modeling, Machine Learning Software, Microsoft Azure, No-Code Development, Machine Learning, Data Preprocessing, Predictive Analytics, Model Training, Cloud Deployment, Feature Engineering, Machine Learning Algorithms, Model Evaluation, Data Science, Data Analysis, Classification Algorithms

    4.5 stars, 833 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.5 (833) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • I

    IBM

    Statistical Analysis Fundamentals using Excel

    Skills you'll gain: Data Visualization, Descriptive Statistics, Data Presentation, Statistical Hypothesis Testing, Statistical Visualization, Regression Analysis, Forecasting, Probability Distribution, Data Visualization Software, Business Analytics, Data Analysis, Statistical Analysis, Statistical Methods, Probability & Statistics, Microsoft Excel, Descriptive Analytics, Statistics, Spreadsheet Software, Predictive Analytics, Predictive Modeling

    4.6 stars, 154 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (154) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Redacción de documentos empresariales de gran impacto

    Skills you'll gain: Business Writing, Concision, Proofreading, Business Correspondence, Writing, Business Communication, Proposal Writing, Writing and Editing, Editing, Grammar, Internal Communications, Target Audience

    4.6 stars, 498 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.6 (498) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Sales Strategy

    Skills you'll gain: Sales Strategy, Sales Management, Sales Process, Market Intelligence, Competitive Intelligence, Case Studies, Business Strategy, Analysis, Competitive Analysis, Strategic Decision-Making, Market Analysis

    4.5 stars, 191 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.5 (191) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Strategic Innovation: Building and Sustaining Innovative Organizations

    Skills you'll gain: Strategic Decision-Making, Team Management, Technology Strategies, Strategic Thinking, Business Modeling, People Management, Innovation, Decision Making, Organizational Strategy, Product Lifecycle Management, Business Strategy, New Product Development, Intellectual Property, Value Propositions, Commercialization, Competitive Analysis, Market Dynamics, Creativity

    4.8 stars, 1.3K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (1.3K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Extraordinary Human Capital Management

    Skills you'll gain: Human Capital, Human Resources Management and Planning, Human Resource Strategy, Human Resources, Organizational Change, Change Management, Talent Management, Human Relations Movement, Employee Relations, Human Resource Management, Labor Relations, Diversity Equity and Inclusion Initiatives, HR Tech, Staff Management, Intercultural Competence, Cultural Diversity, Industrial and Organizational Psychology, People Analytics, Leadership, Communication

    4.7 stars, 77 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.7 (77) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Master Microsoft Excel: Apply, Analyze & Visualize Data

    Skills you'll gain: Microsoft Excel, Excel Formulas, Pivot Tables And Charts, Spreadsheet Software, Business Reporting, Management Reporting, Data Analysis, Data Visualization, Interactive Data Visualization, Data Management, Analysis, Information Management, Debugging, File Management, Business, Business Management, Design, File I/O

    4.7 stars, 85 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (85) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • Q

    Queen Mary University of London

    Analysis and Interpretation of Data

    Skills you'll gain: Analytics, Data Analysis, Digital Brand Strategy, Digital Analysis, Statistical Analysis, Correlation Analysis, Quantitative Research, Regression Analysis, Content Performance Analysis, Marketing Analytics, Data Quality, Probability & Statistics, Statistical Methods, Exploratory Data Analysis, Logistic Regression, Market Research, Return On Investment

    4.6 stars, 21 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (21) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Canva Design Fundamentals

    Skills you'll gain: Canva (Software), Visual Design, Layout Design, Graphic and Visual Design, Design Elements And Principles, Graphic and Visual Design Software, Typography, Design, Digital Design, Graphic Design, Design Software, Graphical Tools

    4.5 stars, 48 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (48) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Statistics for Genomic Data Science

    Skills you'll gain: Biostatistics, Bioinformatics, Exploratory Data Analysis, Statistical Analysis, Statistical Methods, Statistical Hypothesis Testing, Statistical Modeling, Statistics, R Programming, Probability & Statistics, Data Preprocessing, Data Analysis, Statistical Inference, Regression Analysis, Data Pipelines, Logistic Regression, Analysis

    4.2 stars, 382 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.2 (382) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • N

    Nanjing University

    用Python玩转数据 Data Processing Using Python

    Skills you'll gain: Data Mining, Data Analysis, Case Studies, Statistical Analysis, Financial Data, Data Structures, Financial Analysis, Data Presentation, Data Processing, User Interface (UI), Object Oriented Programming (OOP), Data Capture, Pandas (Python Package), NumPy, Python Programming, Data Wrangling, Web Scraping, Data Manipulation

    4.7 stars, 1.6K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (1.6K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Introduction to Merchandising

    Skills you'll gain: Merchandising, Inventory Management, Inventory Control, Merchandise Displays, Retail Management, Consumer Behaviour, Visual Merchandising, Retail Store Operations, Retail Sales, Marketing Psychology, Customer Analysis, Customer Engagement, Analysis, Design

    4.6 stars, 73 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (73) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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