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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Create a Google Ads Search Campaign

    Skills you'll gain: Google Ads, Campaign Planning, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Marketing Budgets, Advertising Campaigns, Advertising, Pay Per Click Advertising, Marketing, Bidding, Digital Marketing, Paid media, Budget Management

    4.6 stars, 729 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (729) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • I

    IESE Business School

    The Art of Storytelling

    Skills you'll gain: Storytelling, Public Speaking, Oral Expression, Presentations, Verbal Communication Skills, Persuasive Communication, Drive Engagement, Active Listening

    4.6 stars, 1.2K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (1.2K) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • P

    Packt

    Process Mining for Data-Driven Process Improvement

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • A

    Amazon Web Services

    Building Data Lakes on AWS

    Skills you'll gain: Data Lakes, Data Architecture, Interactive Data Visualization, Data Engineering, Data Infrastructure, Data Warehousing, Data Processing, Data Access, Query Languages, Data Management, Data Integration, Data Transformation, Data Governance, Data Cleansing, Data Import/Export, Data Storage, Data Sharing, Data Science, Machine Learning

    4.7 stars, 311 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (311) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Corporate Communications

    Skills you'll gain: Internal Communications, Corporate Communications, Media Relations, Storytelling, Strategic Communication, Employee Engagement, Target Audience, Diversity Equity and Inclusion Initiatives, Earned Media, Public Relations, Crisis Management, Drive Engagement, Social Media Marketing, Social Media, Social Media Management, Business Communication, Stakeholder Communications, Telecommuting, Employee Retention, Diversity and Inclusion

    4.6 stars, 170 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.6 (170) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of California, Davis

    Computational Social Science Methods

    Skills you'll gain: Social Network Analysis, Social Sciences, Network Analysis, Data Science, Machine Learning, Machine Learning Methods, Computational Thinking, Economics, Policy, and Social Studies, Artificial Intelligence, Data Analysis, Social Impact, Simulations, Big Data, Data Collection, Scientific Methods, Digital Analysis, Digital Transformation

    4.7 stars, 357 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (357) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    California Institute of the Arts

    Plan a Successful Freelancing Business

    Skills you'll gain: Competitive Analysis, Business Planning, Business Strategy, Business Strategies, Market Analysis, Market Opportunities, Value Propositions, Peer Review, Market Research, Entrepreneurship, Strategic Thinking, Service Design, Constructive Feedback, Goal Setting, Needs Assessment

    4.7 stars, 307 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (307) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • R

    Rice University

    Algorithmic Thinking (Part 1)

    Skills you'll gain: Graph Theory, Algorithms, Computational Thinking, Data Analysis, Data Structures, Theoretical Computer Science, Network Analysis, Analysis, Programming Principles, Python Programming, Program Development

    4.6 stars, 385 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (385) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    SkillUp

    UI/UX Design Fundamentals & Prototyping with Generative AI

    Skills you'll gain: User Research, UI/UX Research, User Interface and User Experience (UI/UX) Design, User Interface (UI), User Experience, UI/UX Strategy, User Centered Design, Responsive Web Design, UI Components, Figma (Design Software), Wireframing, Responsible AI, Prototyping, Persona (User Experience), Usability Testing, Experience Design, Human Centered Design, Ideation, Brainstorming, Animations

    4.5 stars, 92 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (92) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Canva pour les débutants

    Skills you'll gain: Canva (Software), Logo Design, Video Editing, Graphic and Visual Design Software, Graphic Design, Graphic and Visual Design, Graphics Software, Content Creation, Marketing Design, Marketing Materials, User Accounts, Digital Marketing

    4.5 stars, 44 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.5 (44) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of Maryland, College Park

    Framework for Data Collection and Analysis

    Skills you'll gain: Surveys, Research Methodologies, Data Collection, Survey Creation, Research Design, Data Quality, Data Processing, Data Analysis, Analysis, Data Validation, Data Management

    4.2 stars, 777 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.2 (777) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Advanced Project Operations & Automation

    Skills you'll gain: Earned Value Management, Workflow Management, Business Process Automation, Change Management, Project Management, Project Controls, Performance Measurement, Automation, Predictive Modeling, AI Enablement, Strategic Communication, Data-Driven Decision-Making, Risk Analysis, Process Improvement and Optimization, Process Optimization, Analytics, Cloud-Based Integration, Generative AI, Systems Integration, Machine Learning

    4.4 stars, 37 reviews, Advanced, Specialization, 3 - 6 Months

    ★ 4.4 (37) · Advanced · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

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