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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • I

    IBM

    Data Analyst Career Guide and Interview Preparation

    Skills you'll gain: Professional Networking, Interviewing Skills, Data Analysis, Presentations, Business Research, Job Analysis, Analytical Skills, Writing, Portfolio Management, Oral Expression

    4.7 stars, 810 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (810) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    AI CERTs

    Microsoft 365 Copilot for HR and People Operations

    Skills you'll gain: HR Tech, Human Resources Software, Microsoft Copilot, Prompt Engineering, Human Resources, Human Resources Information System (HRIS), Human Resources Management and Planning, Human Resource Strategy, AI Enablement, Data Ethics, Workforce Planning, People Analytics, Microsoft 365, Human Resource Policies, AI Workflows, Compliance Training, Talent Management, Employee Engagement, Power BI, Performance Management

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • P

    Packt

    Python Natural Language Processing Cookbook

    Skills you'll gain: Prompt Patterns, Large Language Modeling, Natural Language Processing, Generative AI, LLM Application, Prompt Engineering, Text Mining, Retrieval-Augmented Generation, Unstructured Data, Embeddings, Hugging Face, Unsupervised Learning, Applied Machine Learning, OpenAI API, Machine Learning Methods, Python Programming, Statistical Machine Learning, Analysis, Data Visualization, Network Model

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • U

    University of Colorado Boulder

    Principles of Public Relations

    Skills you'll gain: Strategic Communication, Public Relations, Communication Planning, Marketing and Public Relations, Corporate Communications, Corporate Sustainability, Ethical Standards And Conduct, Branding, Research, Stakeholder Engagement

    4.7 stars, 665 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (665) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Data Preparation and Analysis

    Skills you'll gain: Feature Engineering, Exploratory Data Analysis, Data Wrangling, Data Processing, Data Cleansing, Data Quality, Data Analysis, Data Transformation, Anomaly Detection, Data Manipulation, Data Integration, Model Training, Data Validation, Test Data, Data Import/Export, Statistical Methods, Statistical Analysis, Descriptive Statistics

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • V

    Vanderbilt University

    Advanced Prompt Engineering for Everyone

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Prompt Patterns, Generative AI, Context Engineering, ChatGPT, AI literacy, AI Personalization, Anthropic Claude, LLM Application, Large Language Modeling, Data Analysis

    4.8 stars, 816 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (816) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Salesforce Fundamentals

    Skills you'll gain: Salesforce, Salesforce Development, Data Quality, Data Modeling, Business Process Automation, Email Marketing, Data Security, Sales Enablement, Data Access, Data Management, Business Process, User Accounts, User Provisioning, Sales Process, Customer Relationship Management (CRM) Software, Customer Relationship Management, Dashboard, Sales Development, Automation, Cloud Computing

    4.2 stars, 271 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.2 (271) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • L

    L&T EduTech

    Distribution Management and Reactive Power Compensation

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    Universidade de São Paulo

    Consolidando empresas: Estrutura jurídica e financeira

    Skills you'll gain: Intellectual Property, Tax Management, Labor Law, Business Modeling, Tax Planning, Regulation and Legal Compliance, Cash Management, Business Valuation, Labor Compliance, Entrepreneurial Finance, Regulatory Compliance, Mergers & Acquisitions, Entrepreneurship, Corporate Tax, Financial Analysis, New Business Development, Investments, Commercial Laws, Tax Laws

    4.6 stars, 490 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (490) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • S

    Sage Publications

    Applied Statistics Using Stata

    Skills you'll gain: Time Series Analysis and Forecasting, Stata, Logistic Regression, STATA (Software), Quantitative Research, General Science and Research, Regression Analysis, Descriptive Statistics, Forecasting, Exploratory Data Analysis, Data Entry, Descriptive Analytics, Statistical Inference, Statistical Methods, Probability & Statistics, Statistical Analysis, Statistical Programming, Statistical Modeling, Data Import/Export, Data Analysis

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Content Creation With Generative AI

    Skills you'll gain: Marketing Materials, Copywriting, Marketing Collateral, Generative AI, Content Marketing, Prompt Engineering, Content Creation, Marketing Strategies, Responsible AI, Digital Marketing Tools, ChatGPT

    4.3 stars, 80 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.3 (80) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Goldman Sachs

    Grow Your Business with Goldman Sachs 10,000 Women

    Skills you'll gain: Market Opportunities, Business Planning, Feasibility Studies, Growth Strategies, Business Development, Business Strategy, Strategic Thinking, Entrepreneurship, Business Priorities, Proposal Development, Business Analytics, Goal Setting, Peer Review

    4.8 stars, 1.2K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.8 (1.2K) · Mixed · Course · 1 - 4 Weeks

    Category: Free
    Free
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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