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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • J

    Johns Hopkins University

    Data Visualization & Dashboarding with R

    Skills you'll gain: Rmarkdown, Shiny (R Package), Ggplot2, Tidyverse (R Package), Data Visualization, Spatial Data Analysis, Statistical Visualization, Dashboard Creation, Scatter Plots, Plot (Graphics), Dashboard, R (Software), Data Import/Export, Interactive Data Visualization, R Programming, Data Visualization Software, Spatial Analysis, Geospatial Information and Technology, Data Science, Data Analysis

    4.8 stars, 458 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (458) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Johns Hopkins Medical Office Manager

    Skills you'll gain: Medical Billing and Coding, Denial Management, Patient Registration, Care Management, Medical Privacy, Revenue Cycle Management, Practice Management, Organizational Change, Change Management, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Performance Review, Data Management, ICD Coding (ICD-9/ICD-10), Medical Terminology, Claims Processing, Medical Billing, Patient Safety, Continuous Quality Improvement (CQI), Medical Management, Data Analysis

    4.7 stars, 433 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (433) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Job ready
    Job ready
    Status: Free trial
    Free trial
  • E

    EDUCBA

    Equity Valuation for Analysts

    Skills you'll gain: Equities, Private Equity, Business Valuation, Cash Flows, Investment Banking, Risk Analysis, Financial Modeling, Capital Budgeting, Competitive Analysis, Risk Modeling, Financial Analysis, Finance, Investment Management, Portfolio Risk, Analysis, Market Analysis, Working Capital, Risk Management Framework, Estimation, Multi-Factor Authentication

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    Databases for Data Scientists

    Skills you'll gain: Database Design, SQL, Database Management Systems, Database Development, NoSQL, Relational Databases, Data Warehousing, Database Theory, Database Systems, Database Architecture and Administration, Databases, Database Software, Database Administration, Data Store, Database Management, Data Modeling, Query Languages, Big Data, Data Architecture, Database Application

    4.7 stars, 1.5K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (1.5K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • U

    Universidad de Chile

    Costos para los Negocios

    Skills you'll gain: Cost Accounting, Operating Cost, Management Reporting, Small Business Accounting, Cost Control, Cost Management, Management Accounting, Cost Estimation, Financial Reporting, Resource Consumption Accounting, Expense Management, Operating Expense, Inventory Accounting, Material Handling, Accounting Records, Resource Allocation, Business Administration

    4.9 stars, 3K reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.9 (3K) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Introduction to Events Management

    Skills you'll gain: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Logistics, Hospitality Management, Planning, Budget Management, Operations Management, Coordinating, Budgeting, Vendor Management, Coordination, Plan Execution

    4.7 stars, 293 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (293) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    Alex Genadinik

    SEO Masterclass With AI SEO: Beginner To Advanced - 2026

    Skills you'll gain: Generative Engine Optimization (GEO), Keyword Research, Blogs, Search Engine Optimization, Web Analytics and SEO, Copywriting, Content Optimization, Web Analytics, Large Language Modeling, Search Engine Marketing, Web Content, Google Analytics, Google Gemini, LLM Application, Frontend Performance, Web Presence, Digital Marketing Tools, Marketing, Digital Marketing, Marketing Planning

    4.6 stars, 22 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (22) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Create a Google Ads Search Campaign

    Skills you'll gain: Google Ads, Campaign Planning, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Marketing Budgets, Advertising Campaigns, Advertising, Pay Per Click Advertising, Marketing, Bidding, Digital Marketing, Paid media, Budget Management

    4.6 stars, 729 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (729) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • P

    Pearson

    Collaboration and Social Media Information Systems

    Skills you'll gain: Management Information Systems, Stakeholder Engagement, Strategic Communication, Social Media Management, Information Systems, Stakeholder Communications, Social Media, Stakeholder Management, Drive Engagement, Social Media Strategy, Communication Planning, Corporate Communications, Innovation, Brand Management, Collaborative Software, Internal Communications, Stakeholder Analysis, Professional Networking, Communication, Cross-Functional Collaboration

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • G

    Google

    Google Data Analysis with Python

    Skills you'll gain: Pandas (Python Package), NumPy, Data Manipulation, Code Reusability, Data Preprocessing, Data Wrangling, Package and Software Management, Data Analysis, Data Processing, Data Integration, JSON, Object Oriented Programming (OOP), Data Science, Data Structures, Python Programming, Exploratory Data Analysis, Programming Principles, Data Import/Export, Data Storage, Computational Logic

    4.8 stars, 187 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (187) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • R

    Rice University

    Linear Regression for Business Statistics

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Methods, Regression Analysis, Statistical Analysis, Statistical Modeling, Statistical Inference, Business Analytics, Microsoft Excel, Model Evaluation, Estimation, Data Analysis, Analytics, Data Transformation

    4.8 stars, 1.4K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.8 (1.4K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Arizona State University

    Inglés Empresarial: el márketing y ventas

    Skills you'll gain: Sales Presentations, Marketing Design, Brainstorming, Presentations, English Language, Marketing Materials, Advertising, Business Correspondence, Public Speaking, Persuasive Communication, Business Writing, Marketing Communications, Employee Surveys, Business Communication, Data Visualization, Communication Strategies, Marketing, Marketing Psychology, Professional Networking

    4.8 stars, 325 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (325) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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