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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Maryland, College Park

    Product Management Essentials

    Skills you'll gain: Product Management, Product Development, Agile Product Development, Team Performance Management, Product Strategy, Cross-Functional Team Leadership, Stakeholder Analysis, Marketing, Market Opportunities, Leadership, Agile Methodology, Cross-Functional Collaboration, Customer Insights

    4.6 stars, 338 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (338) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    Sage Publications

    Qualitative Methods and Ethics in Psychology

    Skills you'll gain: Qualitative Research, Data Analysis, Research Design, Research Methodologies, Scientific Methods, Analysis, Research, Statistical Analysis, Science and Research, Ethical Standards And Conduct, Data Collection, Statistics, Psychology, Statistical Inference, Statistical Hypothesis Testing

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    STARWEAVER

    Technical Communication: Storytelling That Drives Decisions

    Skills you'll gain: Technical Communication, Technical Writing, Technical Documentation, Presentations, Data Storytelling, Stakeholder Communications, Data Visualization, Storytelling, Business Communication, Cross-Functional Collaboration, Cross-Functional Team Leadership, Persuasive Communication, Writing, Communication, Stakeholder Analysis, Strategic Communication, Stakeholder Engagement, Communication Strategies, Visual Design, Information Architecture

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • I

    IESE Business School

    Claves para Gestionar Personas

    Skills you'll gain: Human Resource Policies, Human Resources Management and Planning, Human Resource Strategy, Human Capital, Human Resources, People Management, Job Evaluation, Talent Management, People Development, Compensation Management, Compensation and Benefits, Compensation Strategy, Compensation Analysis, Workforce Management, Recruitment, Talent Recruitment, Employee Performance Management, Performance Appraisal, Leadership, Persona (User Experience)

    4.8 stars, 2.4K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (2.4K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • D

    DeepLearning.AI

    AI for Medical Prognosis

    Skills you'll gain: Classification And Regression Tree (CART), Risk Modeling, Decision Tree Learning, Predictive Modeling, Feature Engineering, Statistical Machine Learning, Applied Machine Learning, Random Forest Algorithm, Forecasting, Model Evaluation, Biostatistics, Predictive Analytics, Data Preprocessing, Data Cleansing, Statistical Modeling, Risk Analysis, Machine Learning, Statistical Methods, Statistical Analysis, Deep Learning

    4.7 stars, 800 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.7 (800) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • B

    Board Infinity

    Data Visualization and Storytelling with Plotly in Python

    Skills you'll gain: Plotly, Dashboard, Dashboard Creation, Interactive Data Visualization, Plot (Graphics), Data Storytelling, Data Visualization Software, Data Visualization, Spatial Data Analysis, Data Presentation, Statistical Visualization, Geospatial Mapping, Exploratory Data Analysis, Scatter Plots, Box Plots, Data Analysis, Data Wrangling, Data Science, Pandas (Python Package), Python Programming

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • U

    Universidad Nacional Autónoma de México

    Ser más creativos

    Skills you'll gain: Creativity, Creative Thinking, Brainstorming, Design Thinking, Creative Problem-Solving, Innovation, Problem Solving, Persona (User Experience)

    4.7 stars, 3.3K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (3.3K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Content Creation With Generative AI

    Skills you'll gain: Marketing Materials, Copywriting, Marketing Collateral, Generative AI, Content Marketing, Prompt Engineering, Content Creation, Marketing Strategies, Responsible AI, Digital Marketing Tools, ChatGPT

    4.3 stars, 80 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.3 (80) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • T

    Tableau Learning Partner

    Data Visualization with Tableau

    Skills you'll gain: Data Visualization, Data Visualization Software, Interactive Data Visualization, Tableau Software, Data Presentation, Tree Maps, Heat Maps, Geospatial Mapping, Data Manipulation, Data Mapping, Business Analytics

    4.7 stars, 150 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (150) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    Sage Publications

    Statistics for Politics & International Relations with SPSS

    Skills you'll gain: Statistical Reporting, Plot (Graphics), SPSS, Data Visualization, Correlation Analysis, Statistical Visualization, Descriptive Statistics, Regression Analysis, Research Reports, Report Writing, Histogram, Social Sciences, Political Sciences, Data Entry, Data Visualization Software, Scatter Plots, Statistical Inference, Data Analysis, International Relations, IBM Cloud

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Pearson

    International Trade, Public Goods, and Externalities

    Skills you'll gain: Economics, Market Dynamics, Economics, Policy, and Social Studies, Supply And Demand, Environmental Resource Management, Natural Resource Management, International Relations, Environment and Resource Management, Tax, Public Policies, Environmental Issue, Socioeconomics, Environmental Policy, Policy Analysis, Market Analysis, Resource Allocation, Resource Management, Cost Benefit Analysis, Social Impact

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Strategic Workforce Planning

    Skills you'll gain: Workforce Planning, Data Storytelling, People Analytics, Human Resources Management and Planning, Dashboard, Workforce Development, Human Resource Strategy, Talent Pipelining, Human Resources Software, Power BI, Microsoft Copilot, Dashboard Creation, Workforce Management, Key Performance Indicators (KPIs), Business Metrics, Stakeholder Communications, Gap Analysis, Plan Execution, Demand Planning, Performance Metric

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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