• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Data Science at Scale

    Skills you'll gain: Feature Engineering, Unsupervised Learning, Data Ethics, Statistical Visualization, Data Storytelling, Big Data, Relational Databases, Supervised Learning, Database Systems, Dataflow, Data Visualization Software, Databases, Statistical Machine Learning, Model Evaluation, Predictive Analytics, R Programming, Data Analysis, SQL, Predictive Modeling, Python Programming

    4.2
    Rating, 4.2 out of 5 stars
    ·
    922 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Measure and Optimize Social Media Marketing Campaigns

    Skills you'll gain: Social Media Campaigns, Social Media Marketing, Marketing Effectiveness, Online Advertising, Marketing Analytics, Advertising Campaigns, Digital Advertising, Performance marketing, Campaign Management, Marketing Budgets, Data Analysis, Digital Marketing, Data Presentation, A/B Testing, Key Performance Indicators (KPIs), Return On Investment, Performance Reporting, Business Metrics, Presentations, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Fundamentos Estratégicos Empresariales

    Skills you'll gain: Business Planning, ISO 9000 Series, Quality Management Systems, Strategic Marketing, Organizational Strategy, Marketing, Financial Statements, Governance, Stakeholder Analysis, Working Capital, Corporate Strategy, Marketing Planning, Operations Management, Organizational Structure, Financial Analysis, Business Strategies, Market Analysis, Quality Management, Business Strategy, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    N
    G
    N
    G

    Multiple educators

    Machine Learning for Trading

    Skills you'll gain: Tensorflow, Keras (Neural Network Library), Machine Learning Methods, Model Evaluation, Machine Learning, Google Cloud Platform, Machine Learning Algorithms, Applied Machine Learning, Financial Trading, Reinforcement Learning, Recurrent Neural Networks (RNNs), Supervised Learning, Data Pipelines, Time Series Analysis and Forecasting, Statistical Machine Learning, Technical Analysis, Deep Learning, Securities Trading, Portfolio Management, Artificial Intelligence and Machine Learning (AI/ML)

    3.8
    Rating, 3.8 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Corporate Strategy

    Skills you'll gain: Stakeholder Management, Corporate Strategy, Mergers & Acquisitions, Corporate Sustainability, Business Strategy, Global Marketing, Business, Strategic Thinking, Organizational Strategy, Environmental Social And Corporate Governance (ESG), Governance, Strategic Partnership, Corporate Finance, Business Ethics, Value Propositions, Growth Strategies, New Business Development, Strategic Decision-Making, Resource Allocation, Innovation

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Technion - Israel Institute of Technology

    Startup Entrepreneurship

    Skills you'll gain: Ideation, Innovation, Business Planning, Brainstorming, Creative Problem-Solving, Creative Thinking, Value Propositions, Creativity, Entrepreneurship, Team Building, Operations Management, Resourcefulness, Thought Leadership, Problem Solving, Visionary, Strategic Thinking, Initiative and Leadership, Market Research, New Product Development, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Integrative Health and Medicine

    Skills you'll gain: Drug Interaction, Contraindication, Patient Education And Counseling, Mindfulness, Patient Referral, Pharmacology, Treatment Planning, Health Care Procedure and Regulation, Pain Management, Patient Safety, Clinical Assessment, Health Care, Clinical Practices, Nursing Practices, Pharmacotherapy, Health Promotion, Health And Wellness Coaching, Mental and Behavioral Health, Patient-centered Care, Music

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    IoT (Internet of Things) Wireless & Cloud Computing Emerging Technologies

    Skills you'll gain: Cloud Computing Architecture, Wireless Networks, Cloud Computing, Internet Of Things, Local Area Networks, Emerging Technologies, Network Architecture, Telecommunications, Amazon Web Services, General Networking, Infrastructure As A Service (IaaS), Hardware Architecture, Network Protocols, Amazon Elastic Compute Cloud

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    JavaScript Programming with React, Node & MongoDB

    Skills you'll gain: Node.JS, Restful API, React Redux, Database Design, React.js, Ajax, Database Application, Server Side, Databases, Full-Stack Web Development, Back-End Web Development, NoSQL, Javascript, JavaScript Frameworks, Performance Tuning, Front-End Web Development, API Design, Data Structures, MongoDB, Debugging

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Business English: Management and Leadership

    Skills you'll gain: Meeting Facilitation, Business Communication, Business Correspondence, Telephone Skills, Writing, Employee Coaching, Business Leadership, English Language, Staff Management, Recruitment, Verbal Communication Skills, Team Building, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Introduction To Swift Programming

    Skills you'll gain: Swift Programming, iOS Development, Apple iOS, Apple Xcode, Mobile Development, Objective-C (Programming Language), Object Oriented Programming (OOP), Programming Principles, Integrated Development Environments, Image Analysis, Computer Programming

    3.9
    Rating, 3.9 out of 5 stars
    ·
    1.4K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    MedCerts

    Medical Billing and Coding Fundamentals

    Skills you'll gain: Medical Terminology, Revenue Cycle Management, Medical Billing, Medical Billing and Coding, Conflict Management, Anatomy, Pathology, Medical Coding, Cultural Responsiveness, Patient Education And Counseling, Patient-centered Care, Electronic Medical Record, Professionalism, Health Care Procedure and Regulation, Health Information Management and Medical Records, Professional Development, Medical Records, Time Management, Physiology, Payment Processing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

1…148149150…834

In summary, here are 10 of our most popular brand management courses

  • Data Science at Scale: University of Washington
  • Measure and Optimize Social Media Marketing Campaigns: Meta
  • Fundamentos Estratégicos Empresariales: Universidad Nacional Autónoma de México
  • Machine Learning for Trading: New York Institute of Finance
  • Corporate Strategy: University of Illinois Urbana-Champaign
  • Startup Entrepreneurship: Technion - Israel Institute of Technology
  • Integrative Health and Medicine: University of Minnesota
  • IoT (Internet of Things) Wireless & Cloud Computing Emerging Technologies: Yonsei University
  • JavaScript Programming with React, Node & MongoDB: IBM
  • Business English: Management and Leadership: Arizona State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok