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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Pennsylvania

    A Crash Course in Causality: Inferring Causal Effects from Observational Data

    Skills you'll gain: R Programming, R (Software), Statistical Analysis, Statistical Methods, Statistical Modeling, Statistical Inference, Data Analysis, Quantitative Research, Correlation Analysis, Regression Analysis, Logistic Regression, Research Design, Probability

    4.7 stars, 579 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (579) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • I

    IE Business School

    Branding and Customer Experience

    Skills you'll gain: Customer experience strategy (CX), Customer experience improvement, Branding, Brand Strategy, Brand Management, Journey Mapping, Consumer Behaviour, Value Propositions, Internal Communications, Subcontracting, Managed Services, Supplier Management

    4.7 stars, 569 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (569) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • K

    Knowledge Accelerators

    Data-Driven Decisions with Power BI

    Skills you'll gain: Data Visualization, Microsoft Excel, Data Analysis, Analytics, Data-Driven Decision-Making, Microsoft 365, Data Modeling, Data Sharing, Data Science, Key Performance Indicators (KPIs)

    4.3 stars, 269 reviews, Beginner, Course, Less Than 2 Hours

    ★ 4.3 (269) · Beginner · Course · Less Than 2 Hours

    Category: Preview
    Preview
  • I

    IBM

    Foundations of AI Native Data Engineering

    Skills you'll gain: Infrastructure Architecture, Metadata Management

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • W

    Whizlabs

    Microsoft Copilot, Entra Identity & Access Management

    Skills you'll gain: Microsoft Copilot, Microsoft 365, Azure Active Directory, Identity and Access Management, Authentications, Microsoft Azure, AI Security, Enterprise Application Management, Responsible AI, Active Directory, User Provisioning, Role-Based Access Control (RBAC), AI Integrations, Security Controls, Enterprise Security, Authorization (Computing), Hybrid Cloud Computing, Single Sign-On (SSO), User Accounts, Zero Trust Network Access

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Foundations of Psychological Research Methods

    Skills you'll gain: Surveys, Survey Creation, Research Design, Research, Research Methodologies, Experimentation, Scientific Methods, Science and Research, Qualitative Research, Research and Design, Data Collection, Psychology, Statistical Methods, Case Studies, Sample Size Determination, Statistical Hypothesis Testing, Statistical Inference, Statistics, Data Analysis

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Research Methods and Statistics in Psychology

    Skills you'll gain: Surveys, Survey Creation, Qualitative Research, Research Design, Descriptive Statistics, Statistical Hypothesis Testing, Research, Correlation Analysis, Quantitative Research, Experimentation, Scientific Methods, Statistical Methods, Probability & Statistics, Science and Research, Data Analysis, Statistical Analysis, Statistics, Research Methodologies, Statistical Inference, Psychology

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    Edureka

    AI-Powered Data Engineering with Snowflake

    Skills you'll gain: Data Engineering, Snowflake Schema, Data Pipelines, Retrieval-Augmented Generation, Generative AI, Model Deployment, Data Architecture, Responsible AI, Embeddings, Data Transformation, Data Processing, Data Governance, Data Management, Data Quality, Business Logic, SQL, Data Collection, Data Entry, Data Security, Python Programming

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • V

    Vanderbilt University

    Advanced Prompt Engineering for Everyone

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Prompt Patterns, Generative AI, Context Engineering, ChatGPT, AI literacy, AI Personalization, Anthropic Claude, LLM Application, Large Language Modeling, Data Analysis

    4.8 stars, 815 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (815) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Enterprise AI Strategy

    Skills you'll gain: Prompt Engineering, AI Product Strategy, Generative AI, Prompt Engineering Tools, Responsible AI, Business Writing, AI literacy, Business Correspondence, Business Communication, Google Gemini, ChatGPT, Decision Intelligence, Strategic Thinking, Business Strategy, Report Writing, Key Performance Indicators (KPIs), LLM Application, Data Ethics, Writing, AI Security

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Chris Croft Training

    Decision Making: Complete Guide

    Skills you'll gain: Performance Measurement, Creative Problem-Solving, Decision Making, Creative Thinking, Creativity, Strategic Decision-Making, Innovation, Data-Driven Decision-Making, Cognitive flexibility, Data Literacy, Decision Tree Learning, Systems Of Measurement, Leadership, Data Analysis, Thought Leadership, Strategic Leadership, Initiative and Leadership, Data Strategy, Data Presentation, Creative Design

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • G

    Google Cloud

    Doing more with Google Sheets

    Skills you'll gain: Google Sheets, Spreadsheet Software, Pivot Tables And Charts, Google Workspace, Collaborative Software, Data Sharing, Data Presentation, Data Visualization, Data Visualization Software, Data Analysis, Data Management

    4.6 stars, 1.4K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (1.4K) · Beginner · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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