Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Microsoft 365, Microsoft Teams, Microsoft Outlook, Pivot Tables And Charts, Calendar Management, Excel Macros, Microsoft Copilot, Microsoft Excel, Collaborative Software, Excel Formulas, Data Validation, Productivity Software, Spreadsheet Software, Project Management Software, Organizational Skills, Collaboration, Data Manipulation, Data Visualization, Data Analysis, Visual Basic (Programming Language)
Beginner · Specialization · 3 - 6 Months
Rice University
Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Graphing, Spreadsheet Software, Excel Formulas, Data Analysis, Histogram, Scatter Plots, Data Visualization Software, Data Manipulation, Data Import/Export
Mixed · Course · 1 - 4 Weeks

The Expert Academy
Intermediate · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Sales Management, Sales Strategy, Customer Engagement, Sales Process, Sales Enablement, Sales Training, Case Studies, Sales, Business Planning, Conflict Management, Marketing, Marketing Planning, Strategic Marketing, Market Intelligence, Product Planning, B2B Sales, Competitive Intelligence, Business Marketing, Customer Relationship Building, Business Strategy
Intermediate · Specialization · 3 - 6 Months

Beginner · Professional Certificate · 3 - 6 Months

Mixed · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Workforce Planning, Employee Onboarding, Recruitment, Recruitment Strategies, Full Cycle Recruitment, Talent Acquisition, Job Analysis, Human Resources, Employee Engagement, Talent Sourcing, Interviewing Skills, Decision Making, Diversity and Inclusion
Mixed · Course · 1 - 4 Weeks

Coursera
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Dashboard, Splunk, Data Analysis, Exploratory Data Analysis, Software Installation, Query Languages, Data Processing, Data Visualization Software, Time Series Analysis and Forecasting, Data Manipulation
Beginner · Course · 1 - 4 Weeks

Coursera
Beginner · Course · 1 - 4 Weeks

EDHEC Business School
Skills you'll gain: Investment Management, Portfolio Management, Text Mining, Portfolio Risk, Asset Management, Network Analysis, Data Visualization Software, Investments, Machine Learning Methods, Return On Investment, Unstructured Data, Predictive Modeling, Web Scraping, Machine Learning, Social Network Analysis, Financial Statements, Applied Machine Learning, Financial Market, Financial Modeling, Risk Management
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Stakeholder Communications, Stakeholder Analysis, Data Presentation, Data Analysis, Exploratory Data Analysis, Business Communication, Model Evaluation, Responsible AI, Statistical Methods
Intermediate · Course · 1 - 4 Weeks